Marketing Director (And Strategic Partnerships)
New Orleans, La, Us
Nonprofit that uses frequent flyer miles & travel credit card points to help refugees & asylum seekers reach safe homes-Proactively pitched, acquired, and managed new strategic marketing and airline partnerships (including Delta, United, Jetblue, Air France/KLM Flying Blue, Frontier, Deloitte, Facebook, Salesforce)-Developed, recruited partnerships for, and led a first-of-its-kind campaign (alongside Welcome.US) to bring together major players in the travel (Tripadvisor, The Points Guy, Lonely Planet, etc.) and aviation industries (Boeing, American, United, Delta, JetBlue, Southwest, Frontier, etc.) to launch the largest-known funding of humanitarian flights (equivalent of $10.6 million in value of donated frequent flyer miles, credit card points, plane tickets, and cash).-Assisted with the launch of a partnership with the Canadian government and Air Canada to cover the airfare for up to 10,000 Ukrainian refugees to new homes across Canada-Managed and grew all aspects of marketing (strategy, execution, content development)