Cath Jacobs Email & Phone Number

Wellington, Nz

Wellington, Wellington Region, New Zealand

Wellington Region, New Zealand

Accelerating the adoption and implementation of New Zealand's National Asset Management Data Standard Programme.

Wellington & Wairarapa, New Zealand

Led the communications and engagement for Transpower's Diversity and Inclusion programmeSelect Committee Comms LeadIntelligent Conductor Management programme change communications and engagement appointeeEmployee value proposition and employee engagement Comms lead.

Singapore

My role was to drive CRF’s transition from a local to a national brand and to implement the building blocks for financial sustainability. I rebranded CRF to be inclusive to a non-vegan audience, establishing a content strategy and streamlining communication channels resulting in rapid brand awareness and interest from aligned companies in Singapore. I implemented the CRF membership framework and benefits for start-ups and multinationals, developing a qualified pipeline of local and international food, beverage, and food technology companies based in Singapore with plant-based brands, onboarding 100 member companies in 6 months. In partnership with accelerators, investors, and government agencies, onboarded 10 start-ups to the membership programme, providing a marketing and brand awareness channel. I created the CRF Partnership programme for multinationals enabling them to access CRF’s subject matter experts aligned to their Corporate Social Responsibility and sustainability outcomes.

Singapore

https://www.finlync.com/iot-button-ordering

Singapore

I was the project lead for NZTE’s participation at the Food & Hotel Beverage and Fintech events in Singapore, ensuring that New Zealand companies attending the events had a successful experience and NZTE met their outcomes. Included working with the NZTE Singapore Business Development and the New Zealand Event team to ensure NZ customers’ expectations were managed and requirements met. I created opportunities to raise the profile of NZ companies, and NZ Inc through marketing, speaking, and direct engagement channels resulting in increased connections and coverage. As a result of this work, NZTE engaged me to work directly with NZ customers’ looking to enter or increase brand awareness in the APAC market. I provided advice on marketing, narrative, and engagement channels, and drew on my well-developed ecosystem with a diverse range of stakeholders to match the NZ company’s products and solutions, providing opportunities for engagement and future business.

Singapore

Appointed as an advisor to oversee and manage content and partnership strategies for event platforms in Jordan, Kenya, and Uganda. Included implementing partnership and content plans over six-to-12-month cycles in line with the organisation and government objectives. My role included researching and producing all event content. Bringing together and facilitating stakeholder advisory groups to quickly build rapport, understanding market dynamics, and translating into a simplified commercial context Leading new partnership strategies with international energy companies and agencies, securing support for the events through investment and participation.

Singapore

Appointed as an advisor to oversee and manage content and partnership strategies for event platforms in Singapore, Hong Kong, and Thailand. Included implementing partnership and content plans over six-to-12-month cycles. My role included researching and producing event content. Bringing together and facilitating stakeholder advisory groups to quickly build rapport, understanding market dynamics, and translating into a simplified commercial context Leading new partnership strategies with international technology companies and agencies, securing support for the events through partnerships and engagement channels.

Singapore

My role was to raise the profile of the organisation and expand partnerships and collaborations. Implemented the content strategy and member framework and benefits. Created collaborations with universities focusing on the future of work, resulting in investment in ongoing programmes . Monetised the ecosystem through new partnerships with technology companies looking to enter the APAC market, using allthingsconnected as a marketing and engagement channel.

Singapore

https://www.greenandhealthyfestival.org/

Singapore

Engaged to take the role of Director of Partnerships to grow business and ROI through strengthening Government stakeholder relations, local and regional partnerships and identifying new opportunities and quick routes to marketSome examples of how I have expanded business include:• Created and implemented the strategy for a new launch product in line with local and regional Government and Multinational organisation objectives resulting in immediate local and regional foothold with regional partners, quick understanding of future revenues and regional positioning of a new Asia Pacific product• Re-Launched existing Technology Singapore and Hong Portfolios. Identified and engaged with essential Government and Multinational organisational partners. Resulted in relevant content and go-to market messaging, instant brand awareness in a crowded market and an increase in product revenues • Identified and appointed partnerships in Korea, Japan, China, Malaysia resulting in significant revenue growth• Recruited and managed local team to identify and engage with local and regional key players Resulted in significant increase of brand awareness and support of products locally and regionally.• Engaged with external media groups and associations in Singapore and South East Asia quickly understanding market dynamics. Resulted in building partnerships in Singapore, Indonesia, Thailand, Vietnam, Malaysia and Australia with an increase in support and participation from these regions• Launched senior Technology thought leadership groups to enhance product awareness regionally and to drive thought leadership across product content and buy-in

Asia Pacific

I moved to Singapore as EVP Asia Pacific (Energy) to oversee and grow the Singapore office and the APAC portolfio of events as well as increase growth in Asian participation at Gastech. the leading B2B globally Gas industry event (held every 18 months) . I was the face of Gastech in Singapore managing all Government Relationships to include Ministry of Trade and Industry, Energy Market Authority, International Enterprise Singapore, Singapore Tourism Board, Singapore LNG, Pavilion EnergyAs a result of taking this role, DMG's APAC energy business increased through expansion in existing and growth in new markets in Asia Pacific as well as realigning products to the Asian market for greater success.I launched the Gastech Women in Energy with senior representatives from Singapore, Australia, Indonesia, Malaysia, Japan, Korea and china. This provided the platform for new regional dialogue.Launched a new National Oil Company backed platform and expanding existing products through strengthening relationships in Singapore and in the Region

London, United Kingdom

I was originally employed for my key Global Relationships across several markets in Energy.I grew DMG's strategic partnerships and revenue growth in the Asia market by introducing several APAC National Oil Companies and private organisations to DMG Energy products.I was also able to communicate internally how these Asian markets react, participate and invest in DMG's products and created a greater understanding across the business of how to grow in these markets.I was also given the responsibility for DMG's Energy Events Asia Pacific Portfolio.As Gastech was held in Korea in 2014, i moved to Korea on a 3 month secondment to work directly with KOGAS the hosts of Gastech to grow the success of Gastech which increased in revenues by 30% from the previous Gastech.I also managed DMG's other Asian events and increased revenues on two key products by 80 % and 100% in my first year of overseeing both products.

London, United Kingdom

Developed key relationships and partnerships with senior members from Governments, National Oil Companies and private organisations in emerging markets in the APAC and MENA regions through regular face to face contact. Resulting in the implementation of Government or National Oil Company supported products to add to CWC’s summit and training portfolios.Worked closely with Key Government and National Oil Company media teams and External public relation agencies to create and implement strategies for the effective branding and marketing of country focused products in line with the current Government’s announcements, investment requirements and opportunities.Identified reliable in-country partners and where applicable with Government and National Oil companies, for CWC’s conference, exhibition and training products. Made key media announcements through relevant oil & gas media.Sourced new markets and areas of interest with the potential of launching new products Developed relationships with existing clients resulting in greater commitment through investment or support to CWC products from the Government, National Oil Companies and private organisations. Directly hands over new products to project managers and producers and continues to oversee Government and National Oil Company relationships.Advised the CWC management team as well as project team on the branding, marketing, content, sales strategy, client management and all cultural elements relevant to each product.Traveled on a regular basis to core markets in China, India, Indonesia, Malaysia, Singapore, South Korea, Kuwait, and Libya