Cathleen Lull Email and Phone Number

Responsible for directing and implementing a merchandising strategy for a $400M business with the ultimate goal of maximizing sales volume and profitability. Planned and managed financial budgets, product development, assortment planning, promotional strategies, and print media.* Implemented divisional business strategy resulting in retail sales increases in eleven of thirteen years.* Coordinated corporate planning process by developing seasonal and annual financial plans for all… Show more Responsible for directing and implementing a merchandising strategy for a $400M business with the ultimate goal of maximizing sales volume and profitability. Planned and managed financial budgets, product development, assortment planning, promotional strategies, and print media.* Implemented divisional business strategy resulting in retail sales increases in eleven of thirteen years.* Coordinated corporate planning process by developing seasonal and annual financial plans for all corporate divisions.* Teamed with other corporate executives to develop a custom built technology system for the merchandising division, thereby improving the accuracy and productivity of the entire organization.* Partnered with IT and Operations executives during several major corporate mergers and acquisitions, to achieve a smooth integration and reduce the risk of missed sales volume. Show less

Hired to Launch a free standing jewelry outlet division for Finlay Fine Jewelry. Planned and managed all phases of new store design, construction, staffing, merchandising and advertising.* Operated eight outlets nationally with sales in excess of $8M.* Designed and implemented a comprehensive marketing plan.* Coordinated site development and lease negotiations with outside real estate consultant.* Researched and identified key locations for future development.

Began my career at Macy's as an Assistant Buyer and was promoted nine times. Rose through the organization to senior executive positions including Buyer and Merchandise Councilor in several different merchandise categories.* Merchandise Councilor* Buyer* Group Manager* Sales Manager* Assistant Buyer