Cathlin A. Email and Phone Number

- Developed and formulated strategic plans for clients to enhance vertical video performance both Short Video and Live-streaming on TikTok.- Delivered compelling pitch and strategic refreshment decks to potential and existing clients.- Analyzed and compiled weekly TikTok trends, presenting actionable insights to creative teams, and enhancing content relevance and audience engagement.

- Crafted compelling copywriting highlighting tourist attractions for the upcoming opening hotel’s website to drive page visits.- Formulated a targeted set of six high-impact keywords strategically designed to enhance SEO visibility for the upcoming campaign.- Assisted in monthly campaign planning for Archipelago's brands, utilizing SWOT analysis to form campaign strategy.- Implemented the systematic entry and processing of 5000+ customer data points for a high-impact email blast… Show more - Crafted compelling copywriting highlighting tourist attractions for the upcoming opening hotel’s website to drive page visits.- Formulated a targeted set of six high-impact keywords strategically designed to enhance SEO visibility for the upcoming campaign.- Assisted in monthly campaign planning for Archipelago's brands, utilizing SWOT analysis to form campaign strategy.- Implemented the systematic entry and processing of 5000+ customer data points for a high-impact email blast during the campaign. Show less

- Contribute to create the marketing and communication strategy for brands by implementing comprehensive analysis to get to understand the brand's market and audiences.- Conducted quantitative research with more than 100+ respondents to get to know the current trend across client’s audiences.- Conducted qualitative market research by market visit interview for Glow and Lovely.- Created and presented a creative brief for the Internal Creative Team as the base of their creative… Show more - Contribute to create the marketing and communication strategy for brands by implementing comprehensive analysis to get to understand the brand's market and audiences.- Conducted quantitative research with more than 100+ respondents to get to know the current trend across client’s audiences.- Conducted qualitative market research by market visit interview for Glow and Lovely.- Created and presented a creative brief for the Internal Creative Team as the base of their creative strategy.- Reported weekly trends into the deck and presented it to the internal sharing session.Clients: Glow and Lovely, CIF, Converse, Biolage, Bank Jago, Mie Sedaap Cup, Close Up, Puffcorn, Clear, Pertamina, Lexus, Pizza Hut, etc. Show less

Stickerkuuu is a small business that was established since February 2020 which sell custom stickers and decorative stickers. I work with my college friend as a team. I am mainly responsible for the social media, marketing, and selling, while my friend is responsible for the designs and product.We decided to build this small business for the simple reason that we love to collect stickers, and to spent our spare time, we thought that to jump right in to experience the work field… Show more Stickerkuuu is a small business that was established since February 2020 which sell custom stickers and decorative stickers. I work with my college friend as a team. I am mainly responsible for the social media, marketing, and selling, while my friend is responsible for the designs and product.We decided to build this small business for the simple reason that we love to collect stickers, and to spent our spare time, we thought that to jump right in to experience the work field, communicating with customers, improving skills, and gaining new skills will be a great start for us to face the business and working world. Show less

I work as the treasurer for 1 year in Mufomic, from November 2020 to November 2021, I work with a team, manage the cash flow, organize weekly meeting, record weekly cash flow from more than 50 members, and once we also organize an event, hosting music festival event named Mufest (Mufomic Festival).

Mufomic is the organization which accomodates students who love music and express theirself with music, we create band, playing music, and also perform music in a band consist of 3-5 people at campus event, cafe, and social event. Mufomic is such a place to express my feeling with music, they gave me the opportunity to perform and singing. I am so honored and grateful to be a part of Mufomic's Vocalist Gen 6!

Re.Lovest merupakan serangkaian event, dimulai dari Gombal Competition, Talkshow bertemakan Love and Zodiac, dan main event Blind Date.Sebagai koordinator sponsorship dan fresh money, saya bekerja di dalam team yang berisi 4 orang di dalamnya. Kami bertanggung jawab untuk mencari dan menyusun program kerjasama dengan sponsor, dan juga memastikan setiap jobdesc anggota divisi terlaksana. Selain itu, kami juga bertanggung jawab atas pemasukan untuk menyokong berjalannya acara Re.Lovest.