Cathrine Torp Email & Phone Number

Oslo, NO

Oslo

Oslo Area, Norway

Høvik, Oslo

• Responsibility: lead a team of 16 and 5 regional managers to drive ambassadorship and knowledge sharing internally, and a global brand and market positioning externally with events, media and digital lead nurturing..
• The integrated communication campaign Industry Outlook achieved 240 media mentions including in the Times and BBC, 7 700 downloads and internal sharing among 70% of the employees.
• Achieved a rapid and low cost brand transition of the merged oil and gas business area. Oil and gas recognition was at 80% among DNV GL Group stakeholders in 2014.
• When responsible for Internal and external communication in DNV Maritime and Oil & Gas (first year), the communication function was modernised towards a digital and integrated approach. Business impact was improved.

Oslo Area, Norway

• Being responsible for internal communication globally, we delivered communication training of leaders, internal social media and internal branding in addition to traditional internal channels.
• A team of 5, a network of 7 business areas internal communication managers succeeded in mobilising 22,000 employees in 34 countries towards operational and strategic goals. Statoil was among the worlds 50 largest.
• The employee’s perception of internal communication improved significantly through the use of internal communication surveys to identify drivers, develop strategy and implementation of adequate measures.

Stavanger Area, Norway

• Leading a team of 3 and 8 regional coms managers, we build a solid brand and effective internal and external communication for the M&M business area; 3 refineries, global oil trading and 2 500 petrol stations.
• The issue management strategies for Statoil’s Energy Project Mongstad and CCS prevented major reputational damage.
• Developed effective methods for change communication that enabled several major reorganisations with minimal operational disruptions.
• Implemented reputational impact assessment in the business decisions thus allowing for proactive and systematic reputation management.

Oslo Area, Norway

• Being responsible for internal and external communication, including branding of Storebrand in the B2B and B2C markets, these are the key achievements:
• Contributed to a significant improvement the reputation and relationships to the media.
• Established positions as a socially responsible investor.
• Build personnel as preferred media experts within asset management.

Oslo Area, Norway

• Responsibility: internal and external communication and investor relations (IR) worldwide.
• Established and marketed DSND as a technology brand – a global player in the deep-sea contractor environment (DSND was perceived to be a shipping company).
• Developed an effective IR-strategy so the Norwegian Society of Financial Analysts removed DNSD from the list of improvement candidates in 2001.
• Achieved further insight in Board work as the Board secretary.

Oslo Area, Norway

• Responsibility: internal and external communication globally.
• Branded Aker Yards as a unique supplier of maritime solutions and started positioning Aker Yards as an interesting investment object in preparation for stock exchange listing.

Oslo Area, Norway

• Responsibility: overall branding and profiling of Total in Norway.
• Established a clear and holistic brand value propositions to successfully positioned Total as a significant player within sales and distribution of Norwegian gas.

• Responsibility: internal and external stakeholder engagement and media relations.
• Kept motivation in a period of substantial downsizing
• Developed and implemented a community engagement strategy which established good relations with critical stakeholders such as local and national politicians, contractor industry and society around Hanøytangen yard.

Sivilokonom, Licence Ès Sciences Economiques

International Marketing