Cathrin Wisén Email & Phone Number

Täby, SE

Leading the marketing division, overseeing brand strategy, communications, and digital presence as part of the executive team. Managing strategic planning, cross-functional collaboration, and full budget and performance management to drive business growth.

Stockholm, Stockholm County, Sweden

Stockholm, Stockholm County, Sweden

The part-time consulting assignment involves taking on the overall responsibility to project-manage the entire process, overseeing the creation and delivery of Ework Group's 2023 annual report. The project is broken down into four main phases: conceptualization and content, text and design, production, and finalization.

Stockholm, Stockholm County, Sweden

I headed and set up Ework’s global MarCom team. My responsibilities involved outlining strategies, team development, creating key concepts and initiatives to strengthen the brand with a clear market agenda. My role also included investor relations, PR and internal communications.

Täby, Sweden

Täby, Stockholms Län, Sverige

Strategist Marketing Communications, online focus.

Stockholm, Sweden

Leder avdelningens digitala team om fyra personer. Tillsammans utvecklar vi Menigos digitala kommunikation och öka närvaron online. I rollen som ansvarig för teamet driver jag arbetet, fördelar arbetsuppgifter och utvecklar hur vi kan stärka Menigos varumärke genom content marketing.

Stockholm

Ansvarig för Menigos interna och externa kommunikation; kommunikationsstrategi, budgetuppföljning, innehållsansvarig, varumärkesutveckling, leverantörskontakter, kriskommunikation, pressmeddelanden. Huvudansvarig för Menigos digitala närvaro; strategi, utveckling, underhåll och uppföljning.Utvecklar webbshopen; konverteringsoptimering, kampanjförsäljning.

Huvudansvarig för webbens strategi och drev utvecklingsprojekt för att maximera värdet av hemsidan. Drev närvaron på olika sociala medier; blogg, flickr, twitter, youtube m.fl. PR-uppgifter; mediebevakning, pressutskick, journalistkontakter, anordnar pressträffar.Nyckelprestationer: - Lyckad digital lanseringskampanj för East Capitals kinafonder.

I am responsible for the intranet and internal communications.

I was an AIESEC-trainee at Hanken, the Swedish school of economics and businees in Helsinki. I developed their international alumni activity. My responsibilities were to create marketing material for interntional alumni, develop the international network and plan an alumni event in Stockholm.

As a member of the ICX team I worked with corporate relations and marketed AIESEC to companies attending sales meetings, networking events and produced promotional material.

Masters Of Business, Marketing

Activities and Societies: Ekonomföreningen, AIESECBusiness and marketing

Bachelor Of Business Administration (Bba), Marketing

Business, marketing and management courses.