Cathy A. Smith, Ds Email and Phone Number

EXECUTIVE SUMMARY Thirty five in Southern California as an established hospitality sales and marketing company. I am committed to providing direct-targeted sales development, product promotion and marketing support for my clients. Originally created and formed in 1989, CAS International Hospitality Marketing provides sales & marketing strategies in the travel industry representing hotel resort sales, tour operator sales, B2B group sales and destination marketing. Today, CAS is focused on creative business development and social media sales. Specializing in strategic planning and program execution resulting in effective branding and traction for my clients, and with a proven track record in achieving and exceeding sales goals. Providing superior customer service is essential and a personal value. Connecting with and developing business relationships with these strategic partners over the years, has resulted in an extensive database of accounts. CAS’s powerhouse is being an accountable, focused, seasoned and a driven professional in the hospitality/tourism industry, able to bring the business and experience to my clients in a cost effective/ROI environment.I am a self-starter able to analyze, evaluate, and identify niche opportunities to diversify the customer base and gain market share. I have a history of recognized accomplishments building loyal relationship (internal and external), ensuring an organization’s sustainability and profitability. I am a team player and supportive with sales associates. Shared success tactics is important.Forward Thinker ~ Results Driven.