Cathy Dean Email and Phone Number
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Cathy Dean personal email
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A classically trained CPG Marketer with strength in innovative communication and business management including P&L responsibility. Diverse background of experience ranging from consumables to durables. Excellent people manager with the ability to create and foster a strong team culture. Creative problem solver who thrives in a fast-paced, complex business environment.Specialties: • P&L Management• New Product Launches• Product Development• Traditional and Non-Traditional Retail • Television, Digital, Print, and Billboards• Social Media and Online Advertising• Agency Management• Coaching and Development• Hiring and Termination• Acquisition Integration• Brand Repositioning• Consumables and Durables
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Co-Founder And Managing DirectorHoocha Jun 2018 - PresentPetaluma, California, Us -
Co-Founder And Managing DirectorGirl Crush Brands (Sunlit) Jan 2020 - Present -
PrincipalTwin Archers Start-Up Consulting Feb 2018 - Present- TDBBS LLC Strategic Advisor (Best Bully Stick, Barkworthies, and Paw Love)- PLUS Products CBD/THC e-commerce and marketing- Advisory board member at Liovi probiotic drinks- Advisory board member at Veestro prepared meals- Executive consultant at Swihart Studios and Arion Studios 3D digital studios -
Chief Marketing Officer Of Premium Nutrition (Naked Juice, Kevita, Izze, And One Coconut Water)Pepsico Apr 2017 - Aug 2018Purchase, New York, Us -
Global Vice President Of MarketingLittle Tikes Jan 2014 - Mar 2017Hudson, Oh, UsResponsible for all aspects of global toy business including new product development, general management, consumer communication, and brand strategy. -
Global Brand DirectorErgobaby Inc. Sep 2011 - Jan 2014Torrance, California, Us• Increased unaided brand awareness from 15 to 33% over two years.• Led the Global brand repositioning and brand re-launch including creation of a strategic brand framework, new advertising, visual asset guidelines, and other key equity elements that helped drive significant international sales.• Led the product development and category expansion for Ergobaby globally. -
Marketing ManagerNestle Usa Sep 2001 - Aug 2011Vevey, ChMarketing Manager of Juice Innovation: Responsible for creating whitespace juice innovation and managing recently launched Juicy Juice Sparkling product line. (Feb. 2011 - Aug. 2011)Marketing Manager of Nesquik and Ovaltine: Business leader and manager of all aspects of $400+ million Nesquik business including P&L responsibility, brand strategy, consumer communication, innovation, and media decisions. Led all brand communication initiatives including television, radio, print, billboards, social media (Twitter and Facebook), advocacy group, product placement, and licensing. Extensive agency management experience. Trade and sales management across a variety of channels including Grocery, Mass, Drug, Convenience Stores, Club, and Food Service. Responsible for hiring, coaching and development of five direct reports. (March 2006 - February 2011)Customer Development Manager for Wal-Mart and Sam's Club (Sales Rotation): Representative for all beverage brands (Juicy Juice, Coffee-mate, Nesquik, Nestle Cocoa, Nestea, Nescafe Taster’s Choice, and Nescafe Clasico) to Wal-Mart and Sam’s Club account teams. Worked with brands to develop new products, merchandising solutions, and promotions for Wal-Mart and Sam’s Club. (Feb. 2005 - March 2006)Marketing Associate on Coffee-mate: Managed various aspects of Coffee-mate business including promotions, product innovation, structural packaging, packaging design, budget management, and forecasting. (Sept. 2001 - Feb. 2005) -
Assistant Brand ManagerProcter & Gamble Feb 1999 - Aug 2001Cincinnati, Ohio, UsAssistant Brand Manager PUR Water Filters:Individually selected as the only P&G associate to help integrate the newly acquired $80 million business. Managed budget, promotions planning, business analysis, product innovation, and forecasting.Assistant Brand Manager Women's Health and Vitality:Led a CEO sponsored shopper marketing initiative. Worked to bundle P&G brands in partnership with retailers to accomplish each company’s objectives. Developed materials to support the retail program ranging from consumer beauty care guides to pharmacist continuing education programs on various health and beauty topics.
Cathy Dean Skills
Cathy Dean Education Details
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Thunderbird School Of Global ManagementMarketing -
University Of Wisconsin-MadisonAnd German Literature
Frequently Asked Questions about Cathy Dean
What company does Cathy Dean work for?
Cathy Dean works for Hoocha
What is Cathy Dean's role at the current company?
Cathy Dean's current role is Co-Founder and Managing Director at Girl Crush Brands (Sunlit).
What is Cathy Dean's email address?
Cathy Dean's email address is ca****@****ird.edu
What is Cathy Dean's direct phone number?
Cathy Dean's direct phone number is (800) 222*****
What schools did Cathy Dean attend?
Cathy Dean attended Thunderbird School Of Global Management, University Of Wisconsin-Madison.
What skills is Cathy Dean known for?
Cathy Dean has skills like Cross Functional Team Leadership, Strategy, Consumer Products, Brand Management, Marketing Strategy, Product Development, Shopper Marketing, P&l Management, Customer Insight, Marketing, Brand Development, Forecasting.
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