Cathy Powers Email & Phone Number
Who is Cathy Powers? Overview
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Cathy Powers is listed as Former Marketing Leader and Brand Strategist at Castle Hayne, NC, based in New York, United States, United States. AeroLeads shows a matched LinkedIn profile for Cathy Powers.
Cathy Powers previously worked as Former Marketing Leader & Brand Strategist at Rochester Ny and Director of Marketing & Client Services at General Code.
About Cathy Powers
I'm a senior level marketing strategist, having created meaningful customer engagement through all facets of advertising and brand communications for many brands, including General Code, Green Mountain Coffee Roasters, Delta Private Jets, Capital One, Kodak, Excellus BCBS, and Chase Manhattan Bank. Areas of expertise include B2B, B2C and B2B2C integrated marketing, creation of strategic marketing plans, brand development, target audience definition, lead generation, database marketing, CRM, SEO, SEM, and digital and social media marketing.
Cathy Powers's current company
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Cathy Powers work experience
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Former Marketing Leader & Brand Strategist
Current
Director Of Marketing & Client Services
Marketing Manager
Brand steward and marketing strategist leveraging competitive trends, voice of the customer input and market dynamics to ensure competitive positioning in the market place. Serve as key interface with the sales organization to ensure sales territory and product strategies are well defined and communicated in the market place. Responsible for leading and.
Account Director
Strategic thinker, business expert and team leader for key agency accounts including Delta Private Jets, Delta Vacations, Capital One, Excellus BCBS, WEX, O’Brien & Gere, Green Mountain Coffee Roasters (GRMC) and Kodak. Understanding clients’ businesses, competitors’ businesses, company objectives and customer needs and then developing innovative and.
Director Of Client Services
Responsible for all aspects of client relationships. Development of media usage and placement strategies, management of marketing programs, directing outside media and production partners, manage the internal Account Team. Included consumer and business-to-business programs, serving such clients as Faber Homes, Rochester General Hospital, Greater Rochester.
Account Director
Primarily responsible for all aspects of client relationships. Development of strategic initiatives to support client’s growth and customer retention goals, drive profitability of the accounts and exceed service level expectations. Manage the Account Team on development of integrated marketing programs; TV, radio, out of home, direct mail, internet and web.
Account Supervisor
Managed key customer relationships. Served as the primary client interface for Research, Creative, Production, Database Management, and Predictive Modeling/Analytical Services for database marketing programs. Presented marketing strategies to clients and managed team through execution of all programs.
Product & Sales Manager
Total marketing and P&L responsibility for Individual Collector Segment, the primary line of business with annual income of $20 million.
Assistant Vp/Marketing
Developed and managed a broad range of marketing programs for the commercial and retail product areas to support company strategies, business objectives and sales goals.
Frequently asked questions about Cathy Powers
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What company does Cathy Powers work for?
Cathy Powers works for Castle Hayne, NC.
What is Cathy Powers's role at Castle Hayne, NC?
Cathy Powers is listed as Former Marketing Leader and Brand Strategist at Castle Hayne, NC.
Where is Cathy Powers based?
Cathy Powers is based in New York, United States, United States while working with Castle Hayne, NC.
What companies has Cathy Powers worked for?
Cathy Powers has worked for Castle Hayne, Nc, Rochester Ny, General Code, Partners And Napier, and Tipping Point Media.
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