Cathy Rasenberger Email & Phone Number

Cathy Rasenberger is President of Rasenberger Media LLC. (www.rasenbergermedia.com), a leading media industry consulting firm providing business development, strategic advisory and outsourced management services. Founded in 1998, Rasenberger Media has specialized in developing, launching and distributing television networks. To date, Rasenberger has successfully helped launch and distribute 30 leading Cable TV networks and 20+ FAST (Free Ad Supported streaming) channels including AccuWeather, Newsmax, TV One, Al Jazeera, Outside TV, Outdoor Channel, MGMHD, WCSN (Universal Sports), PBS Nature, RFD-TV, PFLMMA, Free Movies Plus, and many more. Additionally, Rasenberger Media has advised 100+ major media companies on business development, strategic partnerships, media investments, network acquisitions, market expansion, monetization and distribution strategies. Clients have included WNET, Verizon Wireless, Al Jazeera, WWE, Condé Nast, Houghton Mifflin Harcourt, MGM, Universal Music, TDAmeritrade, WURL, AIBUY, Rural Media Group among others. In June 2024, Rasenberger Media, with partners OTTStudio and acTVE TV, formed Sports Studio, Inc. to acquire Sports Tribal, the premier Free Sports Streaming platform in Europe. In October 2024, the platform was rebranded and relaunched as FreeLiveSports.TV with 100+ sports channels and thousands of hours of VOD, a global footprint in 75 countries and a major focus on expansion into North America.Prior to founding her company, Rasenberger helped launch and build the Food Network from a concept thru its eventual sale to E.W. Scripps as SVP Distribution and Affiliate Marketing. Previously, Rasenberger held senior management positions at ESPN, TV Guide, Warner Bros TV and served as Publisher of Cablevision Magazine. Rasenberger holds a BA from Harvard University. In recognition for her industry contributions, Rasenberger has been included among CableFax’ "Top 100 Heavy Hitters", “Most Powerful Women” and inducted into the Cable TV Pioneers.Rasenberger's expertise includes:+ Cable and OTT industry expert+ Entrepreneurship+ Free Sports OTT platform owner and operator+ Cable TV and FAST channel development, distribution and operations+ New business development + Media investment strategies+ Strategic partnerships+ Network acquisitions+ Monetization strategies+ Shoppable TV+ Market expansion and growth + Content distribution + High level contract negotiations+ Business and financial plans+ Marketing and PR + Fundraising+ Board Member + C-Suite Advisor+ Due diligence on media investments+ Expert witness

Listed skills include Strategic Partnerships, Television, Start Ups, Strategy, and 46 others.

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  Harvard University

  American History And Literature