• Content and Digital Strategy• Community Engagement and Acquisition• Online Media Production• Email Marketing• Influencer Outreach and Management

• Team Lead for Tactical Team. Our team was in charge of promoting daily programs of GMA through digital media.• Community Management - Handled various social media accounts under GMA Network (GMA Drama, GMA Heart of Asia, GMA Fantaseries, Mars Pa More (formerly Mars), and Wowowin).• Designed and implemented content and digital strategies that helped promote daily programs of GMA.• Created and edited online content (photos, videos, memes, etc.) for digital media. • Assisted in organizing various blogger and fan events.• Designed and executed online promos for various TV programs.• Maintenance of online reports for various social media pages handled.

• Community Management - Handled various social media accounts of GMA Network, including but not limited to GMA Drama, GMA Fantaseries, and GMA Heart of Asia.• Designed and implemented content and digital strategies that helped promote daily programs of GMA.• Created and edited online content (photos, videos, memes, etc.) for digital media. • Content Writing for Website - Created online features (articles, galleries, quizzes, etc.) for www.GMANetwork.com.• Event Organization - Spearheaded and assisted in organizing various blogger and fan events.• Online Promos - Designed and executed online promos for various TV programs.

• Designed and implemented plans to market company events, products and services• Worked closely with internal marketing team and external suppliers for the successful execution of plans• Handled development of company websites and social media sites through editing and uploading of company photos and videos and responding to email and website inquiries from clients and partners• Coordinated the marketing needs of AHEAD franchisees and AHEAD branches (e.g. flyers, posters, brochures, survey forms, signages, website update information, etc.)• Email marketing – wrote and edited content for email campaigns, designs email layouts, and sends email campaigns to subscribers and clients• Database marketing – maintenance of client lists, segmentation, compliance with data law, goal setting and tracking.• Coordinated events including meetings, seminars, lectures, interviews, photo and video shoots, etc.• Worked with Events and Education Coordinators in organization of events• Handled photo and video documentation of company events• Client Relations Staff duties – assisted clients in tutorial and review enrollments, observed and assisted during class review lectures and tutorial sessions, and answered walk-in clients’ inquiries regarding the company’s services

• Radio Program: R.O.S.E. at your Service• Researched and conceptualized episode topics and themes• Written scripts and interview guides for R.O.S.E. at your Service• Written and produced sample radio public service announcements (PSA) • Contacted and coordinated with guests of R.O.S.E. at your Service

• TV Program: Bubble Gang• Assisted staff, crew, and cast during production/taping of Bubble Gang• Clerical and administrative work for various TV programs