Cathy Thomas

Cathy Thomas Email and Phone Number

Senior Strategy Growth & Innovation-focused Marketer @
Cathy Thomas's Location
South Salem, New York, United States, United States
About Cathy Thomas

- Proven Senior Strategy and Growth/Innovation-focusedMarketer...'hands-on' line marketing executive at Johnson & Johnson, Citicorp, Avon...'visionary' consultant for blue-chip FMCG clients (including Pepperidge Farm, Playtex, Gillette, Kraft, Campbell Soup, Land O' Lakes, Merck Consumer Care, others); strong track record of delivering revenue/profit results- Exceptional development mentality and skills...a 'can get the right stuff done' attitude and capabilities (goal and priority setting); an 'Asset Creator'- Exceptional writer/presenter/facilitator- Strong people skills/chemistry/insight...comfortable with C-suite and dynamic, enthusiastic leader of multi-functional teams...can manage up/down/across- Perspective...built over many years on client and service side - Tenacious about delivering best outcome, a 'passion for excellence'- International experience (including Western Europe, Asia, Latin America, Canada, HQ's global marketing teams).My goal is provide new perspectives, new ideas and out-of-the box thinking and approaches; to teach and enable internal teams to adopt new planning processes; to stretch thinking about what growth and opportunity mean; to frame strategic options and facilitate planning/program development that meets objectives...this role can be very valuable to a number of constituencies: client companies as well as other consultancies, market research firms and other service providers, and/or as a board member for a small-to-medium size company. I look forward to hearing your ideas on how I might be able to help you.Specialties: Growth "Visioning" & Strategy PlanningInnovation & New Business/Product DevelopmentBrand Equity ExtensionCapability & Asset LeveragingStrategic Licensing/Partnership DevelopmentBest Practice Modeling & Implementation Positioning and Brand Value PropositionMarketing Due Diligence for Acquisitions

Cathy Thomas's Current Company Details
C. G. Thomas Associates Inc.

C. G. Thomas Associates Inc.

Senior Strategy Growth & Innovation-focused Marketer
Cathy Thomas Work Experience Details
  • C. G. Thomas Associates Inc.
    President
    C. G. Thomas Associates Inc. 1989 - Present
    Develop and deliver projects for blue chip clients such as Playtex, Pepperidge Farm, Kraft, Gillette, Land O' Lakes, IBM, and MasterCard as well as smaller entrepreneurial firms. Develop project proposals/work plan, hire/manage free-lance multi-functional consulting team, and supervise execution of project plan. Create new insights based on a unique synthesis of facts, perspicacity, and experienced judgments to deliver growth and innovation for clients. Subcontract services to other consulting firms: PK Associates LLC, The Cambridge Group, CSC/Weston Group, Marketing Corporation of America, New England Consulting, PricewaterhouseCoopers among others
  • Kraft Foods
    Consultant
    Kraft Foods Apr 2005 - Oct 2005
    Greater Chicago Area, Il, Us
    Assignment while at Thomas Associates. Worked with Cool Whip Brand Team to develop 3-5 year Strategic Growth Plan including new vision, positioning, and key initiatives. Recommended how best to address Private Label challenges. Managed and fielded two rounds of focus groups with OutsideIn Strategies, an independent moderator.
  • Experegy
    Member, Board Of Advisors
    Experegy 2003 - 2005
    Provided counsel for this e-communications consulting firm's proprietary BrandArbiter analytical model -- a strategic and industry benchmarking assessment tool that helps clients better leverage their website and Internet marketing efforts.
  • Business Development Resources
    Principal
    Business Development Resources 2001 - 2005
    Partnered with innovation/marketing firm to help clients capitalize on new technologies and "toys in the attic" in conjunction with branded equities: identified new business solutions and product platforms, accessed and assessed proprietary technology solutions, and developed/recommended best option(s) for commercialization. Also, provided new thinking and strategic perspectives to augment potential of existing client opportunities. Worked with inventors to develop their ideas/product/patents via partnership development and licensing.
  • The Cambridge Group
    Free Lance
    The Cambridge Group 1992 - 2000
    Managed and delivered consulting projects, supervised consulting teams.
  • Citicorp Pos Information Services
    Vp, Retail Marketing
    Citicorp Pos Information Services 1987 - 1989
    Expanded scope of technology-driven retail marketing program.
  • Gaines Foods, Inc. (Ex-General Foods Division)
    Category Manager, Dressings
    Gaines Foods, Inc. (Ex-General Foods Division) 1985 - 1987
    Managed $100MM Seven Seas Dressings business plus new product development for category. Managed 6 professionals. Company was a spin-off from General Foods (later Kraft).
  • Airwick Industries (Bought By Reckitt & Colman, Later Reckitt Benckiser)
    Senior Product Manager
    Airwick Industries (Bought By Reckitt & Colman, Later Reckitt Benckiser) 1983 - 1985
    Managed the leading air freshener, Stick-Ups and earlier, Binaca Sprays & Drops, the leading portable breath freshener.
  • Johnson & Johnson
    Product Manager
    Johnson & Johnson 1978 - 1983
    New Brunswick, Nj, Us
    Brand assignments included: New Products, Johnson's Baby Cornstarch, and Johnson's Baby Shampoo/Power/Oil
  • Avon Products Inc.
    Category Counselor
    Avon Products Inc. 1976 - 1978
    Worked in skincare and bath/fragrance categories

Cathy Thomas Skills

Leadership Customer Insight Consumer Products Brand Management Marketing Research Integrated Marketing Fmcg Shopper Marketing Positioning Segmentation Competitive Analysis Marketing Management Market Research Strategy Market Planning Strategic Partnerships Marketing Strategy Product Development Innovation Advertising Brand Equity Management Strategic Planning New Business Development Marketing Global Marketing Brand Architecture Market Analysis Brand Development

Cathy Thomas Education Details

  • Columbia Business School
    Columbia Business School
    Marketing
  • Colgate University
    Colgate University
    History

Frequently Asked Questions about Cathy Thomas

What company does Cathy Thomas work for?

Cathy Thomas works for C. G. Thomas Associates Inc.

What is Cathy Thomas's role at the current company?

Cathy Thomas's current role is Senior Strategy Growth & Innovation-focused Marketer.

What is Cathy Thomas's email address?

Cathy Thomas's email address is bg****@****aol.com

What is Cathy Thomas's direct phone number?

Cathy Thomas's direct phone number is +191453*****

What schools did Cathy Thomas attend?

Cathy Thomas attended Columbia Business School, Colgate University.

What skills is Cathy Thomas known for?

Cathy Thomas has skills like Leadership, Customer Insight, Consumer Products, Brand Management, Marketing Research, Integrated Marketing, Fmcg, Shopper Marketing, Positioning, Segmentation, Competitive Analysis, Marketing Management.

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