As a results-driven and dynamic leader, I have a proven history of formulating and executing business development strategies to drive revenue growth and operational excellence. With a proven track record in developing financial models and forecasts for domestic franchise operations, I have consistently delivered revenue projections, cost estimates, and ROI analyses that have fueled success. I have a proven track record in franchise development and operations, leveraging a strategic vision and market insights to identify and nurture brand-aligned opportunities. My mission is to foster strong partnerships, streamline onboarding, and provide ongoing support to franchisees for their success.During my tenure as VP, Field Marketing at Inspire Brands, I led the development and implementation of Strategic Marketing Business Plans across diverse U.S. regions. This resulted in substantial improvements in same-store sales growth and the mentorship of prospective franchisees from diverse backgrounds.My extensive experience as Regional VP for Sonic Drive-In, allowed me to accelerate sales growth and achieve operational excellence by mentoring franchise field teams and exceeding key performance metrics. I pride myself on my ability to transform challenges into opportunities for growth and collaboration.As a passionate champion for Diversity, Equity and Inclusion (DEI), I have been steadfast in my efforts to cultivate inclusive work environments and elevate leadership competencies. My contributions have taken the form of DEI consulting, training, and public speaking engagements, all aimed at advancing the utilization of diversity and inclusion as a way of increasing market share and developing inclusive leaders.With a career spanning diverse industries and roles, I have honed my skills in project lifecycle management, risk assessment and mitigation, cross-functional collaboration, and customer service excellence. I am dedicated to driving continuous process improvement and empowering high-performing teams.My Sonic journey is defined by driving growth, exceeding goals, and fostering strong relationships with franchisees. I'm eager to bring this expertise to new opportunities. Connect with me at Cathy.Harrell04@gmail.com to explore how my experience and expertise can contribute to your organization's success. Below are the skills that can prove beneficial for other companies:Marketing Campaign Execution | Franchise Development Planning | Business & Market Intelligence | Revenue Maximization | Brand Awareness Enhancement | Business Solution Implementation