Cathleen Mcdermott Lavelle Email & Phone Number

Marietta, Ga, Us

Responsible for the design, development and delivery of AT&T's Management and Leadership development programs for first, second and third tier managers (Legacy AT&T 2003-2006). 2006: responsible for the creation and maintenance of AT&T's Leadership Success Model (complete revision of competencies and behaviors for three levels of management); responsible for the creation of a new performance management model and analysis and revision of legacy SBC management and leadership courseware.

Contractor:Business Unit: AT&T Learning, AT&T Business Learning ServicesResponsible for the instructional design of AT&T’s web-based training courses for AT&T’s Enterprise Hosting services (2001), Voice services (2002), Sales and Management Leadership (2003).

* Supervised a department of six employees.* Oversaw the creation of the user interface and features for both the external web presence and internal intranet, including a customer relationship management system, Virtual Recruiting System (VRS) and Direct Connect , and coordinated efforts with Marketing and IT departments.* Responsible for training internal employees and external clients on system usage.* Interfaced with SAP and Siebel implementations

Human Factors-Usability Engineer/Project Manager /Performance TechnologistBusiness Unit: Education & Training, District: Technology Enabled LearningResponsible for managing vendor relationships and end-to-end vendor product development for outsourced web-based training.Conducted usability testing on all of AT&T’s corporate-sponsored technology enabled learning (TEL) products across all business units.Subject matter expert on Instructional Design and Human Factors/Usability for all TEL projects.Business Unit: Network Operations District: Interactive Products and Services (disbanded June 1998)Successfully developed and executed web-based training site in support of qualification and training system supporting 26,000 employees.Consulted on human performance and usability issues for organization-wide qualification and training system, represented division on process management team.

Successfully developed and implemented over two dozen web site strategies, including four sites for GE Capital TMS, a Fortune Five company. Trained Inside Sales Group on use of web site and Intranet system.Managed full life cycle of Intranet and Internet projects: analysis, objectives, scope of work, estimates, budgeting, team building, human factors, design, usability, implementation, feedback, change orders and redesign.Responsible for managing six programmers and two graphic designers. Successful in creating appropriate teams based on skill sets to effectively and efficiently meet project deadlines and come in under budget over 90% of the time.Increased corporate client base over 200% from 1996. Answered multiple RFPs for major web site projects, including projects for the City of Atlanta and Cobb County.

Developed computer-based program with supporting print materials to train over 50 Customer Service Representatives on the use of DOS-based and UNIX based systems. Responsible for redesign of the user interface and integration of both systems. Was the female voice talent for the BellSouth/Cox Enterprises’ 511 service. Atlanta was the test market for the service.

Ms, Organizational Communication Learning & Design

Ba, Communications, English

Activities and Societies: CSTV (producer and host), WSUC (news), editor of Parnassus (Honor's journal), advisor to student government.