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Cathy Fitzgerald is a Chief Operating Officer at DMF Systems. She possess expertise in marketing, social media marketing, direct marketing, public relations, marketing communications and 18 more skills. She is proficient in French and Spanish. Colleagues describe her as "I have nothing, and I mean nothing but praise for the delightful Cathy FitzGerald. I liked her instantly, no small task considering I work remotely. Every conversation inspired in me a desire to dig deep, to be more creative, to swing for the fence. In working together, I always felt that my ideas were interesting, my concerns valid, and all was done with such poise and charm. Cathy is a diamond. Her writing is powerful, her ideas are whimsical, her desire to provide amazing insights, created content that our prospects took benefit from, and converted into a rush of demand that I had never experienced in any other organization. Cathy and I worked closely on the CUNA event, and hard as this may be to fathom, I was even more impressed. The end product of her efforts was outstanding! As the two of us road-weary travelers went about setting up the both, I beheld one of the most visually enticing vendor booths I have ever seen. You could not walk by without pausing to smile. It was creative, colourful, and connected to the narrative of our value proposition. Her presence at the booth was better than many a seasoned sales professional I have worked with! Conviction and creativity, sprinkled with charm and kindness. I will watch with great pleasure as Cathy continues to sparkle, as Cathy taught me: 'no pressure-no diamonds'." and "There really isn't that much to write here apart from the fact that Cathy is one of the truly talented and special people in the world that you would be stupid not to work with. During the short time we worked together her work ethic, skills, generosity and output was amazing. Whether it was creating amazing blog content, organizing webinars, driving leads through the website or simply being positive she is a super star at all levels."
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Chief Operating OfficerDmf SystemsDublin, Ie -
Director Of Marketing & Business DevelopmentDmf Systems Jan 2019 - Present -
PrincipalMindo Marketing Oct 2018 - PresentVancouver, Canada Area -
Marketing Specialist - Bonzai IntranetDynamic Owl Consulting Jan 2018 - Oct 2018Vancouver, Canada AreaDuring my tenure at Dynamic Owl, the organization achieved the following year-over-year growth rates:• 176% increase in Revenue • 67% increase in Sales Qualified Leads• 35% increase in Marketing Qualified Leads • 44% increase in Sales Captivating Content Creation including:• Thought Leadership Blog Posts• Press Release Creation & Distribution• Customer Case Studies• Presentations for Events & Webinars Digital, SEM & Event Branding Activities:• Successful Webinar Promotion & Execution Driving Engagement• Events Preparation, Execution & Post-event Analysis• Landing page Creation & Optimization for Generating Leads• Social Media Account Growth for Building Brand Awareness• Social Media Advertising for Lead Generation• Email Marketing to Drive Website Traffic & Engagement
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Human ResourcesFinning International Nov 2015 - Dec 2017Vancouver, Canada Area· Community Investment Ambassador for STEM partnership · Focused on increasing employee engagement with community partnerships through the coordination and execution of events and workshops· Coached and developed direct reports to help build knowledge in HR processes and office administration· Member of Employee Advisory Team to represent the interests of employees in areas that would impact work place effectiveness, collaboration, and engagement -
Marketing & Project ManagerDmf Systems Jun 2010 - Oct 2015Marketing:• Development & execution of digital marketing strategy• Identification and development of distribution channels and Brand marketing opportunities• Website content design and SEO management• Social media development & engaging content creation• Strategic planning utilizing data extraction and analytical tools including Google analytics, Hootsuite. Zoho & Surf accounts• Traditional & Digital Marketing material composition and design• Press Release composition and distribution• Tender bid coordination and executionQuality & Project Manager• Managed large-scale projects with Government organizations utilizing Prince2 methodologies to ensure timely risk mitigation and successful project completion• Coordinated software development teams and liaising with clients to ensure project scopes were successfully created and agreed upon by all stakeholders• Managed client expectations and facilitated communication between clients and software developers to ensure both parties were engaged and aligned• Created documentation to successfully manage numerous projects simultaneously – scope documents, project plans, validation documentation, sign-off and post-launch feedback to ensure continuous improvement• Cultivated a mindset of continuous progress through consistent improvements within the organization• Successfully led annual external ISO 9001 surveillance and review audits for 3 years -
SupervisorConway'S Spar Oct 2007 - Jun 2010This position included developing and implementing a digital marketing strategy to grow and foster an online presence. This was achieved by executing campaigns to grow the business and improve customer engagement. I also managed overall customer service and complaints, managing staff, training staff and ensuring the smooth running of the shop and forecourt. I had responsibility for running the shop on my shift. It was paramount to ensure every task was completed to it's optimal level which entailed hard work, motivating staff and job delegation.
Cathy Fitzgerald Skills
Cathy Fitzgerald Education Details
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Marketing -
Psychology AcademyDiploma In Counselling & Psychotherapy -
Loreto College St. Stephen'S Green
Frequently Asked Questions about Cathy Fitzgerald
What company does Cathy Fitzgerald work for?
Cathy Fitzgerald works for Dmf Systems
What is Cathy Fitzgerald's role at the current company?
Cathy Fitzgerald's current role is Chief Operating Officer.
What is Cathy Fitzgerald's email address?
Cathy Fitzgerald's email address is ca****@****ing.com
What is Cathy Fitzgerald's direct phone number?
Cathy Fitzgerald's direct phone number is (888) 346*****
What schools did Cathy Fitzgerald attend?
Cathy Fitzgerald attended Dublin City University, Psychology Academy, Loreto College St. Stephen's Green.
What are some of Cathy Fitzgerald's interests?
Cathy Fitzgerald has interest in Poverty Alleviation, Children.
What skills is Cathy Fitzgerald known for?
Cathy Fitzgerald has skills like Marketing, Social Media Marketing, Direct Marketing, Public Relations, Marketing Communications, Digital Marketing, Management, Marketing Strategy, Online Marketing, Lead Generation, Email Marketing, Leadership.
Who are Cathy Fitzgerald's colleagues?
Cathy Fitzgerald's colleagues are David Gauthier, Giulio Iannella, Starmoon Rainbow, Autor Luvila, Miguel Bueno Bueno.
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Dr Cathy Fitzgerald
Founder-Director Haumea Ecoversity: Ecological Artist | Researcher, Ecoliteracy & Accredited Esd Earth Charter Educator & MentorCounty Carlow, Ireland
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