Cathy Nestlen, Apr Email & Phone Number

Oklahoma City, Ok, Us

Oklahoma City Metropolitan Area

Lead a team of communications and creative professionals to promote the Regional Food Bank of Oklahoma's vision of an Oklahoma where no one is hungry. Manage team responsible for organization's voice and reputation through social media, media relations and publications. Support leadership by providing content and editorial skills to internal and external communications. Provide training to improve staff presentations and public speaking.In 2021, led the successful launch of a rebrand of the organization, the first new brand in more than 30 years. The rebrand included a new website, organization's first-ever brand standards and rollout of new logo. The launch made the most of a small promotions budget through strategic media buys and using supporters as social media ambassadors. A :30 PSA was also created and shared across several platforms including local broadcast TV.

Oklahoma City, Oklahoma Area

Oklahoma City, Oklahoma Area

Oklahoma City, Oklahoma Area

Work as an independent contractor for Dixon Golf. Responsible for managing multiple territories, booking events, training staff and implementing fundraising events at charitable golf tournaments.

The Director of Communications is a senior level position responsible for the development & implementation of a strategic communications plan based upon the mission & vision of the organization. Responsible for developing the comprehensive communications strategy that supports all development and program services & for the direct supervision of 2 staff members. The Director of Communications is also responsible for the implementation of a strategic communications & marketing plans. Highlight of accomplishments include:• Work directly with development & program staff to develop compelling stories demonstrating the impact of the organization. Stories highlight donors and nonprofit organizations & how the Oklahoma City Community Foundation is the conduit to successful charitable giving.• Responsible for the successful rebranding of organization including the development of a new logo, tagline & corporate colors. Created the organization’s communications standards & social media policies & responsible for keeping the standards and policies current.• Lead staff person for the organization’s awareness & strategic marketing campaign that includes television and radio commercials and print advertisements. Worked with two advertising agencies in developing the donor/impact stories, creating the copy, final production & media buys.• Managed the redesign of the organization’s website on 3 separate occasions, working with an outside web developer on the 1st redesign and then with in-house graphic designer/web manager and a staff team on the other 2 redesigns.• Responsible for the production of multiple print & digital publications including the 64-page, four-color annual report. • Lead staff person in working with GuideStar on the development & implementation of GiveSmartOKC.org, a website that promotes the transparency of 260+ nonprofit organizations that provide direct services in central Oklahoma.

Responsible for the coordination of media and promotional activities for the agency’s professional rodeo cowboy clients.• Managed appearances, endorsements, marketing and fan relations including website management, merchandise, fan club events and autograph signings for more than 45 clients, including 19 world champions.• Brought a new level of public recognition to the sport of bull riding by securing features of clients in major publications such as “Newsweek,” “Sports Illustrated,” “Esquire” and “Rolling Stone” magazines and “USA Today.”

Directed the communications department’s activities to support the organization’s mission. These activities included the production of an annual report, relocation guides, membership directory and twice-monthly member newsletter and the coordination of more than 30 member events. Also the point person for media and worked directly with each board chairman to prepare them for presentations, speeches and media events.• Developed and implemented the monthly “President’s Memo,” an update letter that was sent to key stakeholders and more than 400 business and community leaders.• Implemented a weekly media packet that included an overview of activities for that week.• Collaborated with the Chamber’s Membership/Marketing Division to implement the Total Resource Development Campaign, an annual 10-week campaign to sell Chamber sponsorships and advertising opportunities. The campaign raised $855,316 in 1996 and had increased to $1,725,274 by 1999.• Served on committee and helped coordinate the media and public activities surrounding the first anniversary of the Murrah Federal Building bombing.• Served on the election committee to promote the passage of the initial MAPS sales tax extension.

Responsible for the development of all publications and media relations.• Developed and implemented a communications plan to improve the Chamber’s image in the community, state and region including creating a weekly media packet.• Created and implemented a newsletter series that provided timely updates to key stakeholders on a $2.2 million capital campaign and construction process of new Chamber office building.

Springfield, Mo.

Responsible for the production of the quarterly alumni publication and monthly newsletter focused on the athletic teams, including editing and writing feature articles and directing layout. Also served as the advisor to the student newspaper.

Bachelor'S, Journalism/News Editorial

Activities and Societies: Society of Professional Journalists, three-year staffer at The Daily O'Collegian (first female assistant sports.

Education record