Cathy Reitz, Mph Email & Phone Number

Philadelphia, PA, US

Philadelphia, Pennsylvania, United States

Greater Philadelphia Area

Greater Philadelphia Area

Greater New York City Area

• Responsible for overhaul of email content and automated delivery. Developed promotional material to drive traffic and grow participant engagement. Specialized in online community, B2B account management and client.
• Increased work capacity by automating over 300 program and promotional emails.
• In one year, increased total email revenue by over 700% (from.71% to 5%).
• In one year, increased overall email conversion rate by 1,550% (from.20% to 3.1%).

Greater Chicago Area

• Expanded responsibilities included participant on-boarding and management of/collaboration with wellness teams. Continued to deliver high-touch, concierge-level service with increased case-load of 220+ clients.
• Built trust and rapport through consistency in follow-through, quick response and empathy.
• Assessed participant progress and collaborated within teams to identify and resolve difficult cases.
• Developed workflows to improve on-boarding, wellness team communications, participant progress evaluation, and session management /documentation to improve coaching efficiency and increase case-load capacity.
• Continued to consistently meet/exceed key performance indicators (90%+ participants losing weight and 90%+ participant satisfaction).

Greater Chicago Area

• Collaborated and coordinated efforts with a holistic team of experts to coach a revolving case-load of 120-150+ participants providing high-touch, personalized coaching in lifestyle modification, nutrition and exercise.
• Assessed readiness for change and modified behavioral patterns using motivational interviewing and cognitive based strategies to improve self-efficacy.
• Contributed to library of Retrofit branded participant educational modules delivered via webinar.
• Consistently met or exceeded key performance indicator (90% of participants achieved weight loss).

Miami/Fort Lauderdale Area

• Recruited to develop and implement testimonial program to increase member retention and brand loyalty as well as to provide wellness expert coaching in behavior modification and exercise for individual clients.
• In collaboration with the Fitness Director, demonstrated and instructed over 300 exercises to create an online video library and full length workout DVD with online "class" companion. Fitness engagement increased 40%.
• As principle national spokeswomen, expanded client base by promoting company services through web, television, and video production.

Boynton Beach, FL

• Oversaw Process & Outcome Evaluation of Beacon Centers analyzing the relationship between attendance in after-school programs, academic achievement, and risk behavior changes. Responsible for quantitative data.
• Analyzed data to make recommendations for policy improvements.
• Created training and implementation tools.
• Produced annual process and outcome evaluation report used to determine public funding of children's after-school services. Children’s Services Council continued funding.

Rockville, MD

• PROGRAM COORDINATOR Recruited to data collection team responsible for a multi-site evaluation: Helping Young Smokers Quit Program (Phase II), an NCI/CDC/RWJF funded evaluation of existing smoking cessation.
• Coordinated site visits with schools, public health departments, community organizations and program facilitators to recruit and gain consent from participants.
• Searched, synthesized and coded state and local tobacco ordinances in study communities.
• Administered baseline survey ensuring compliance with all research, privacy, and confidentiality protocols.
• Consistently met recruitment goals and deliverable deadlines. RESEARCH ANALYSTPart of a team evaluating the efficacy of 1-800-QUIT-NOW National Quitline Initiative, an NCI/CDC funded evaluation.
• Coordinated and contributed to the organization's response to the initial RFP; Westat awarded contract.

Rockville, MD

• Promoted to help facilitate Cardiovascular Disease & Depression in the Workplace, a national study of those conditions and their relationship to overall health and work productivity.
• Developed SOPs and trained field staff in participant recruitment, informed consent, biometric screening data collection, HIPPA compliance, and disseminating health information to study participants.

Rockville, MD

• Recruited to assist with two blood donor safety studies funded by NHLBI: Retrovirus Epidemiology Donor Study (REDS) and REDS Allogeneic Donor and Recipient Repository (RADAR).
• Performed quality control reviews of monthly source documentation and resolved data queries/discrepancies with site managers from 7 data collection centers, prepared documents for coding and data entry.
• Pulled source documentation and requisitioned samples from the bio-repository for further evaluation by PI.
• Provided technical advice & assistance to multiple data collection centers and field staff.

M.P.H., Behavioral Science

Thesis Prevalence and correlates of drive for thinness among a cohort of black and white adolescent females

B.S., Anthropology

Concentration: Biological Anthropology