Cathy T. Email & Phone Number

San Francisco, Ca, Us

Looking for representation and business partnerships. Please feel free to reach out to me if you're interested

Singapore, Singapore, Sg

Ohana is the next generation of renting (B2B2C) platform. We created Ohana to help millennial renters community connect to housing resources that support their mobile lifestyle.In 03 years of running, Ohana team successfully presented at Shark Tank (Asia) & raised pre-seed investments from Telstra & angel investors.Built & refined buyer/ user personas, messaging, positioning, key use cases and branding strategy from scratch to gain B2B clients in new cities.Generated demand from 0 client user base, organized & led property managers & owners community events (100 property managers per event); increased sales funnel supplier sign-up by 400%.Boosted the sales of Property Management Premium Packages 40% by creating and implementing innovative email & content marketing strategies.Owned product launch process and sales enablement; crafted strategic sales assets such as battle cards, pitch decks, data sheets.Built community of 1,000,000 millennial users in SEA with integrative, consistent narratives, developed and executed Go To Market campaigns, encompassing social media pages, blog posts, and marketing emails.Worked with the press, led the company to several successful product launches and developed initial product roadmap and go-to-market strategy to our beachhead market, Ho Chi Minh City.Performed competitive intelligence surveys and analyses of strengths and weaknesses to inform GTM strategy, gained 25% market share without paid marketing.Promoted culture within company that identified everyone as brand ambassador when interacting with public, customers, and business partners.iOS: https://apps.apple.com/vn/app/id1236240154Playstore: https://play.google.com/store/apps/details?id=com.bayleaf_mobile&hl=en_US&gl=US

Sydney, Nsw, Au

Owned sales enablement including creation of product & company pitches & sales decks, presented at pitching competitions to 1000+ startup investors & VCs & SaaS client companies. Translated technical details into benefits for Sales, Marketing, and the end user by crafting compelling messages across marketing channels (landing pages, ad campaigns).Organized & attended B2B industry events (Rise Asia, Echelon, Women in Tech) to generate leads, collect user sign-ups from HR professionals.Collected users feedback, derived key insights, drafted product building roadmaps.Created SEO friendly contents, wrote technical blogs, email newsletters, built custom landing pages to announce new features and enhance company's online presence.Prepared reports, custom dashboards in Tableau.Reviewed ongoing marketing trends to integrate successful strategies from third-parties into ongoing marketing development efforts.Managed investor email outreach campaigns.

Devised & managed hiring campaigns, wrote campaign materials, vetted candidates, managed onboarding talents, wrote & upkeep payrolls schedule, incentive programs for engineers.Held office engagement activities, team-building events,.Planned and established office management systems, achieving enhanced organizational effectiveness and performance.Responded promptly to conflicts and de-escalated concerns with strong attention to detail and expert problem-solving abilities.Identified and closed employee skill gaps by assessing work, retraining, and coaching on improvement strategies.Directed department productivity by organizing and managing equipment procurement, plans, and operations.Oversaw accounts payable and accounts receivable duties and interactions with vendors.

Atlanta, Ga, Us

• Create Dashboards, user accounts; Generate custom reports; Reset, reassign teams, accounts. • Maintain data hygiene across multiple platforms, deduping, matching data records from different lists. • Assist with Traffic & Production department: Update postal receipts and samples; Create workflows• Provide support for Salesforce-Quickbooks invoice reconcile• Assist with email reporting, digital reporting

Atlanta, Georgia, Us

• Provided fresh, interactive graphic contents and copywriting materials across various social media platforms (Twitter, Pinterest, Facebook, Instagram, etc.),• Created and published share-able, SEO-friendly posts for clients’ blogs,• Updated and maintained monthly social marketing calendar in compliance with clients’ branding needs.• Tracked and reported on social media monthly engagement and performance,• Assisted with email marketing campaigns including providing graphic presentation and content creation.

Decatur, Ga, Us

Derived creative outcomes from working with students on various communication projects including research writings, creative fiction and thesis-driven essays:* Helping students brainstorm and develop structure for their projects.* Revised and polished students' use of rhetorical devices and stylistic formats to achieve their own communication goals.

Bachelor Of Arts - Ba, English Literature (British And Commonwealth)

Mathematics And The Sciences

Bachelor Of Applied Science - Basc, Actuarial Science