Cathy Veri, Principal, MarketectureCathy Veri, Principal, careerguide.aiJan 2024 to present: I split my time between my marketing consulting business, Rhinestone Studio on Etsy, and my new elite start up: careerguide.ai (check it out!)Cathy Veri: 512-330-4900 (office)Portfolio Site: www.cathyveri.comWork experience: Feb 2022- March 2024: The Pedowitz Group, Alpharetta, Georgia (Sr Consultant, Strategy and Inbound)1999-2024: Marketecture, Austin, TX (Principal Marketing Consultant) (and current)1993-1999: Marketing Director, JLK Direct Distribution (J&L Industrial Supply) JLK: NYSE IPO 1997Marketecture: Digital Marketing /Consulting Experience2021: Clients: Berkshire eSupply and M. Holland 3D Printing Division. Consultant. Marketing, Software Implementation, Marketplace, Google Ads and Shopify Work. 2019-21: Clients include: iKey, Ltd., Berkshire eSupply and AustinAccountants.com. Berkshire eSupply is part of Berkshire Hathaway (and was formerly PTS Tools, Warren, Michigan)2017-18: Clients: iKey.com, HL Flake, HC Search Advisors and iKey, Ltd. Includes: computer peripherals, recruiting/placement and security hardware/professional security products for commercial and automotive2015-17: Clients: E&R Industrial (sold to Grainger) and security hardware distributor, H. L. Flake (Houston). Marketing consultant. PE firm: Supply Chain Equity, Tampa, FL2013-14: Client: Troxell Communications and Summit Integration Systems, PE: TXL Holdings. Interim marketing director, Troxell Comm., Phoenix, AZ and later, AEA Investors, NYC2012: Client: Cone Instruments, Solon, Ohio ( medical imaging supply cataloger and distributor.) October 2012: successfully sold to a strategic buyer after 6 months' sales growth and new marketing programs. PE Firm: Supply Chain Equity, Tampa FL2000 - 2011: Clients: Newark Electronics (Element 14), Rutland Tool, Total Vending, Lawson Products, Drummond American, ULINE1993- 1999: JLK Direct (NYSE: JLK)/ J&L Industrial Supply (Part of Kennametal, Inc.)Part of team that aggressively grew sales from $50M to $250M in four years at J&L Industrial Supply (JLK Direct), with 36 direct mail pieces/ year, 40 locations and over two million pieces/month mailed, in 3 countries
Listed skills include Direct Marketing, Marketing Strategy, B2B, Marketing, and 39 others.