Catie Algiere Email & Phone Number

In this role, I spearheaded the start-up’s go-to-market strategy focusing on the areas of brand awareness, SEO, and lead generation. This involved building a competent marketing team representing 3 countries (Brazil, Mexico, and the US) and developing effective virtual collaboration strategies. Led various digital marketing campaigns and initiatives across.

Newport, Rhode Island, United States

In this role, I supported the CMO in integrated marketing campaigns, notably for the launch of the company's latest generation IoT device, the Siren 3 Pro. I supported the development of content across social media, web, email, video, and more. I also led the planning, coordination, and execution of Siren Marine’s presence at the 2021 Fort Lauderdale Boat.

Waltham, Massachusetts, United States

• My role is to update content for our website and social media platforms, plan corporate tradeshows/events, and support the Chief Executive Officer and VP of Product Management and Marketing with day-to-day tasks as.
• Facilitating the upgrade and redesign of our corporate website
• Creating and maintaining content on website and LinkedIn
• Planning, coordinating and executing corporate presence at video industry trade shows
• Generating communications plans for various events throughout the year
• Tracking and managing budget for marketing department

Medford, Massachusetts

• Reporting the the Marketing Communication Specialist, I assisted in managing various aspects of integrated communication.Responsibilities:
• Developed and managed integrated marketing communication campaigns which included creating e-Blasts, social media posts, news releases, brochures, PowerPoint presentations and advertisements. Then, tracked and reported.
• Researched client needs and analyzed competitor’s materials to understand their branding methods, with the goal of improving and expanding the flexibility of the firm’s brand
• Was responsible for gathering news media reported about the firm. Then, developed promotional content for the firm’s website and social media handles
• Maintained a list of over 8000 firm contacts to enable the marketing team’s ability to conduct targeted, segmented e-blast campaigns
• Guided Human Resources efforts for recruiting recent college graduates by developing collateral to be used at career fairs

Boston, Massachusetts

• At McNeil, Gray & Rice, I worked with the public relations department, handling a variety of client accounts. I worked closely with one particular client, Fairbanks Scales.Responsibilities:
• Created an enhanced intern training program utilizing Microsoft Office
• Handled various client accounts by sending out news releases and contacting editors
• Updated mailing lists, conducted news scans and managed social media accounts daily

Simmons University, Boston, MA

• Studio 5 is a student-run creative agency at Simmons University. The team of students work with clients that are both internal to the university and external. Students assume the roles of Project Manager, Client.
• Designed donation cards for nonprofit, First Teacher, and maintained client relations
• Collaborated with Simmons University’s Violence Prevention Office to develop an informational video production plan surrounding time-sensitive information for sexual assault survivors
• Developed a strategic Facebook plan for Simmons University Office of Spiritual Life with research and sample content, increasing Facebook likes by 50% within one week

Cambridge, Massachusetts

• This position reports to the Associate Director of Special Projects working on a diverse portfolio of community engagement with events within Harvard Public Affairs and Communications and University-wide.
• Updated Harvard University’s event website weekly
• Organized event information and created in-depth staffing plans with Excel
• Tracked and reported on external media clips regarding university events