Catie Saralegui, Mba

Catie Saralegui, Mba Email and Phone Number

Visionary Marketing and Communications Leader and Insurance Producer @ Symmetry Financial Group
Catie Saralegui, Mba's Location
Los Angeles, California, United States, United States
Catie Saralegui, Mba's Contact Details
About Catie Saralegui, Mba

As a Commercial Director at Tata Consultancy Services, I serve the commercial needs for clients in the Life Sciences and Healthcare industries. I have more than 18 years of experience in marketing, brand strategy, analytics, PR, and digital marketing, working with top-tier agencies and global Fortune 200 brands across various sectors. I am also pursuing my MBA at Pepperdine Graziadio Business School, with a focus on Business Administration and Management.I thrive in creating impactful advertising, social, influencer, and partnership, data-driven plans with measurable results. I have proven success in leading concurrent, complex processes with cross-functional delivery teams, and fostering strong staff and vendor relationships. I possess excellent negotiation, organization, and communication skills, and work well in both autonomous and collaborative situations. My mission is to enable and empower my clients and teams to achieve their goals and grow their businesses.

Catie Saralegui, Mba's Current Company Details
Symmetry Financial Group

Symmetry Financial Group

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Visionary Marketing and Communications Leader and Insurance Producer
Catie Saralegui, Mba Work Experience Details
  • Symmetry Financial Group
    Health And Life Producer
    Symmetry Financial Group Nov 2024 - Present
    Swannanoa, Nc, Us
    Guiding individuals in making informed decisions about life and health through insurance products and advocacy. Building a successful business by prioritizing helping others and providing top-notch customer service.
  • Healthy Bee
    Ceo/Queen Bee And Ca Licensed Health & Life Insurance Agent
    Healthy Bee Dec 2023 - Present
    At HealthyBee, we answer the call for change in healthcare with a determination to transform. Our mission is to empower individuals towards complete well-being, driven by innovation, empathy, and an unyielding commitment to make health and life just a little bit better. We envision a simplified healthcare experience where patients are seamlessly connected to care, healthcare providers can focus on healing, and insurance companies operate with efficiency and compassion.Our values guide us: empathy born from shared experiences, innovation that challenges the status quo, collaboration akin to bees working in harmony, integrity as our compass, and resilience that drives us forward. Every solution we create is a step towards a healthier, happier world for all.
  • University Of Southern California
    Adjunct Lecturer, Masters Program, Annenberg School Of Communication & Journalism
    University Of Southern California Feb 2021 - Present
    Los Angeles, Ca, Us
    Currently teaching Audience Analysis, Nonprofit Advocacy, and Corporate Social Responsibility. So - if you're organization needs a dedicated team of smart communicators for a semester (audience, CSR or Non Profits) - let me know!
  • Merlin Mobility Foundation
    Strategic Communications Advisor
    Merlin Mobility Foundation Jul 2020 - Present
    Approximately one billion people, or 15% of the world's population, have some form of disability.Reducing transportation-related obstacles for older adults and people with disabilities will enable increased socio-economic opportunities and could save billions of dollars annually by allowing people to age in place. Everyone faces disability at some point, even if temporary, often as the result of injury, sickness, or aging. The World Bank estimates that approximately one billion people in the world have some form of disability. A disability can present a significant challenge to accessing transportation, which is often a requirement for access to jobs, education, healthcare, and a high quality of life. Despite the rapid technological advances over the past few decades, transportation options for people with disabilities—especially those requiring the use of wheelchairs—have not changed significantly. Vehicles are becoming increasingly autonomous and electric, which holds enormous potential to enable independence, equality, health, and social well-being of older adults and people with disabilities by offering independent mobility for daily activities. Yet virtually none of the designs for these emerging vehicles are accessible. Unless something changes, the most significant potential beneficiaries of this new technology will have no access to it.At the Merlin Mobility Foundation, we are committed to making transportation available to all.
  • Tata Consultancy Services
    Commercial Director
    Tata Consultancy Services Mar 2023 - Nov 2024
    Mumbai, Maharashtra, In
    Services the commercial needs for clients in Life Sciences and Healthcare industries.Leaders with Purpose Graduate Cohort 5Elected Co-Chair Salute, Qolors, ARISE, and Enable/Impact DEI Committee
  • Tata Consultancy Services
    Director Of Client Services
    Tata Consultancy Services Jun 2021 - Apr 2023
    Mumbai, Maharashtra, In
  • Swoopin Inc.
    Chief Marketing Officer/President
    Swoopin Inc. Nov 2020 - Mar 2024
    Los Angeles, Ca, Us
    Let's change the way we engage. Get together. As we come out of COVID - we'll all be looking to reconnect. With SwoopIn, we make that even easier. We help you create and discover things to do, anywhere, any time.
  • Catiedid Inc
    Strategy, Client Services, And Business Development Consultant
    Catiedid Inc Nov 2009 - Jun 2021
    I have had the great fortune to help agencies and brands build & grow (Startup to Fortune 200/Unicorn 20) by leading account planning, brand platform development, integrated marketing planning, communications planning, marketing/ad campaign concept development, GTM strategy, content distribution, KPI/Data Analysis, strategic business planning, brand product architecture, naming, digital strategy (e-commerce, UX/UI, & content), operations, personal development and targeting, production and business planning.Agency Partners/Clients: HARMONICA, The Distillery Project, ZEESMAN, Drawn, Sagon-Phior, Art Machine/Trailer Park, 9th Minute, The Marketing Arm, PHENOMENON, The Shand Group, Team Mayday, and Drawn. I have grown existing accounts 150-200% on average, converted project-based business to retainers, and landed new accounts with budgets from $100k to $20mm. I have also improved margins (from 35% net to 65%) through process efficiency evaluation, change management, data insights, and planning. And, launched many consumer brands, large and small (Caulipower, Bio-Up, Sculptra, and Intarcia).Brand Highlights: Caulipower, No Denial Foods, Comvita, Coco Libre, LA Rams, LA Clippers, Fiat-Chrysler, Alfa Romeo, Audi, Wilson Athletics, Acne Pro1, Arrow Electronics (IoT/Cloud, Sustainable Technology Solutions), Sony Pictures Entertainment, Disney/ABC TV, Onsite Dental, Intel, Toshiba Consumer Products, Vail Resorts, Westfield Shopping Centers, DangerTV, Atkins, USC Marshall School of Business, Mr. Cooper Mortgage., thinkThin, GIA, Leo Schachter Diamonds, The Platinum Guild, Sientra/BioCorneum, Intarcia Therapeutics, Amgen, Medtronic Diabetes, SCMSDC, LA Public Libraries, NAYALI, IFG World – Fit & VR, Salesforce Foundation, St. Jude, Easter Seals, NBA, NFL, El Pollo Loco, The Coffee Bean & Tea Leaf, Intarcia Therapeutics, American Family Insurance, and Medtronic Diabetes.Most recently, L-Nutra, (CPG), Caulipower, Wellset.co (healthcare/tech), Comvita, and Bio-Up.
  • Alliant Insurance Services
    Vp, Specialty Marketing Strategy & Communications
    Alliant Insurance Services Aug 2019 - Jul 2020
    Irvine, Ca, Us
    I am responsible for planning, developing, implementing, monitoring, and measuring the overall business marketing and communications strategy - aligned with growth goals for new business, acquisitions, leveraged hires, and renewal client and prospect business goals. I conducted competitive analysis and research to develop and evolve the overall marketing and PR plan for 2020-2021 for Specialty, as well as for each of our 10 vertical lines of business. That includes the development and measurement through pre-determined KPIs, and changes as necessary based on the data from those indicators. I also create the concepts and direct all campaigns according to the plan. In addition, I direct our business relationship with our agencies for a rebrand and customized vertical brand system, brand book, and brand strategy. I created a message mapping tool for our verbal identity that tells our story, shares our purpose, brand essence, tone, and voice, which helps to unify our message across the organization. I am also responsible for the concepts and design of the accompanying brand campaigns and content to raise awareness in our markets against our competitors. I drive all content and quality control for webinars, white papers, case studies, podcasts, blogs, events, and editorial content. I manage relationships with media and have my own relationships with relevant industry media contacts. I have direct, hands-on experience with CRM and SEO tools such as Google Analytics, Google Adwords, HubSpot, WebTrends, Cision, Eloqua, Seismic, and SalesForce. Finally, I engaged and managed the teams of graduate students from USC Annenberg School of Communications that we worked with on communications strategy for our Public Entity (CSAC-EIA national rollout and crisis communications) and for our Cannabis strategy. These projects included market research, surveys, and communications plans with the students acting as consultants.
  • Fidget Branding
    Director Of Client Services
    Fidget Branding Oct 2016 - Aug 2019
    Los Angeles, Ca, Us
    Every shift — in the market, technology, the culture, life — brings new opportunities to learn, to adapt, to grow. If you don’t seize them, rest assured, someone else will. We help small, medium and diverse businesses leverage these shifts. Empowering them to let go of what they have been. To become what they might be. #neverstopmoving
  • L-Nutra, Inc
    Brand Manager
    L-Nutra, Inc Apr 2019 - Jul 2019
    Los Angeles, California, Us
    Recent breakthrough science has uncovered the power of fasting as a way to optimize the body’s aging process and disrupt chronic diseases such as obesity, diabetes, cancer, autoimmune disorders, Alzheimer’s and cardiovascular disease.Our mission is to educate the world about the health benefits of fasting and introduce it back into the human diet in a safe and effective way via the Fasting Mimicking Diet (FMD).
  • Nayali
    Coo
    Nayali Aug 2017 - Aug 2018
    Santa Monica, California, Us
    I manage all aspects of NAYALI's business planning and pitching for series A funding as well as digital, production and consumer engagement for sales strategy. NAYALI is a premium active-lifestyle brand that creates versatile layers for women who are D cup & Up. It's designed for those who value luxury, independence, and their abundant femininity. Specifically tailored for the femme-fit body -- classic body sizing but accommodating a bust size of D Cup to G Cup -- NAYALI ensures that each piece supports, shapes, and flatters your feminine curves.Each style is wear-tested for support, adjustability, and coverage -- ensuring the ease to move seamlessly throughout the day. NAYALI recognizes that the new luxury is having time to do the things you love and the ease by which you do them. We've got you covered.
  • The Shand Group
    Svp, Group Account Director
    The Shand Group Jun 2016 - Nov 2016
    Encino, Ca, Us
    I serve as TSG's account leader and creative steward, team builder, people developer and problem solver. I'm responsible for thinking and staying ahead of the game, and making both the work and process as seamless and great as possible! It's my job to make our clients look good. TSG is a full-service advertising, marketing and media planning and buying agency in the luxury and aesthetic consumer space.
  • The Marketing Arm
    Senior Account Director, Healthcare
    The Marketing Arm Sep 2015 - Jun 2016
    Dallas, Texas, Us
    Responsible for business development, client relationship management and program delivery in the Healthcare vertical for The Marketing Arm. This includes primarily patient communications and engagement as well as integration with multi-discipline, cross-agency Omnicom Group strategy and programs from HCP, MedEd, PR, analytics and Media as well as social program development, deployment, listening and reporting.
  • Baker Brand Communications
    Account Director, Planner/Strategist
    Baker Brand Communications Aug 2012 - Mar 2014
    Santa Monica, California, Us
    I managed business development, team development, client relationship, and campaigns for B2B & B2C clients. I grew my in-house accounts by 145% in my first year & landed three new business accounts as well. I developed communications plans, platforms, naming, change management, collateral audit and plans, client service, and vendor negotiation for all relationships. I also created all studio processes and quality management practices for creative and production deliveries to ensure on-time, quality delivery from the project management perspective as well as internal team management. Clients included Obagi Medical Products, Occidental Petroleum, Mitek, and Lytx (formerly DriveCam).
  • Right Bank Babies
    Cmo/Coo, Marketing & Communications
    Right Bank Babies Apr 2007 - Dec 2012
    Developed a globally distributed high-end baby and kids clothing line produced both in the US and China. I was responsible for all operations of the company including business planning (acquired $2.5mm debt financing), budgeting, HR/staffing, employee benefits, production & distribution, advertising & marketing, global sales force, global trade shows, customer service, fulfillment, global currency, and financial planning. We managed to distribute in in eight countries & more than 700 specialty stores worldwide as well as Barney’s, Neiman Marcus & Nordstrom’s. I was able to build and grow the company over my time, and through efficiencies in operations and product development and manufacturing; improved margins from 30% net to 60%. We managed to weather the recession and sold the company in 2012.
  • Publicis Health
    Director, Client Services
    Publicis Health Jan 2006 - Apr 2007
    New York, Ny, Us
    I led five client account teams across the medical education (Scientific Voice) business unit. This included my role as cross-agency team lead for Sculptra Brand Launch team for Sanofi/Dermik Aesthetics. In this role, I led the development and implementation of multi-million-dollar budgeted speaker bureau, campaigns, and digital launch programs across 40 Publicis agencies.I also spearheaded the analysis, findings, and implementation of program distribution for maximum penetration of physician markets for training programs to ensure saturation in high production aesthetic markets. I also developed and managed digital communications portals for physicians, sales reps, and patients for housing brand guides, communications, presentation materials, prescribing and important safety information, and orders. We also developed effective feedback strategies for physician/brand communications and KPI measurement. I also helped develop successful new business pitches for Procter & Gamble OTC (Crest-Oral-B), Wyeth, and Bristol-Myers Squibb while managing client service teams for PDL BioPharma (Cardene & Retavase), Mead Johnson Infant Nutritionals, and Sanofi Ambien CR.
  • College Of American Pathologists
    Director, Events
    College Of American Pathologists Jun 2004 - Jan 2006
    Northfield, Illinois, Us
    I served as the cross-functional team management lead for the 3,000+ attendee pathology annual education association meeting. This included vendor negotiation and planning for event expo/trade show, special entertainment events and physician continuing education planning sessions, staffing, scheduling, and logistics. I also served as Board of Directors liaison for meeting and marketing program execution regionally and nationally. I wrote meeting materials for the annual meeting communications, managed design, distribution and online registration planning and implementation.
  • Citigroup
    Fx Marketing Manager
    Citigroup Oct 1996 - Jun 2004
    New York, New York, Us
    I led the team to develop concepts, strategy, and implementation of multi-level domestic and international client marketing programs and events for corporate and high net worth FX clients. I managed analysis for impact measurement on events and client relationship strategy effectiveness. I helped develop and implement the service mark, copywriting, communications strategy, and related material for Citigroup's rebrand (CitiFX and Citigroup Capital Markets) that launched post - Citibank / Solomon Smith Barney merger. I managed the partner relationships and communications strategy for the development and implementation of the Global eCommerce multi-bank trading platform, including customer and internal training materials, messaging and transition from Atriax to FXAll. As North American Marketing Manager (my last three years), I managed all marketing activities and communications (reporting to London) for the five main NA branches – New York, Chicago, San Francisco, Toronto, and Montreal.

Catie Saralegui, Mba Skills

Brand Development Social Media Marketing Marketing Strategy Advertising Marketing Strategy Social Media Management Account Management Marketing Communications Strategic Planning Brand Management Integrated Marketing Creative Direction Digital Marketing Online Marketing Business Strategy Public Relations Online Advertising Corporate Communications Sales Digital Strategy Fashion Product Development Business Planning Social Networking Email Marketing Corporate Branding B2b Brand Architecture Marketing Management Market Planning Merchandising E Commerce Direct Marketing Strategic Partnerships Seo Direct Mail Consumer Marketing Entrepreneurship Start Ups Trade Shows Product Marketing Brand Awareness Sem Web Analytics Marketing Research Budgets Business Development Event Production

Catie Saralegui, Mba Education Details

  • Pepperdine Graziadio Business School
    Pepperdine Graziadio Business School
    General
  • University Of Arkansas
    University Of Arkansas
  • Loyola University Chicago
    Loyola University Chicago
  • Pulaski Academy
    Pulaski Academy

Frequently Asked Questions about Catie Saralegui, Mba

What company does Catie Saralegui, Mba work for?

Catie Saralegui, Mba works for Symmetry Financial Group

What is Catie Saralegui, Mba's role at the current company?

Catie Saralegui, Mba's current role is Visionary Marketing and Communications Leader and Insurance Producer.

What is Catie Saralegui, Mba's email address?

Catie Saralegui, Mba's email address is ca****@****ail.com

What is Catie Saralegui, Mba's direct phone number?

Catie Saralegui, Mba's direct phone number is +132389*****

What schools did Catie Saralegui, Mba attend?

Catie Saralegui, Mba attended Pepperdine Graziadio Business School, University Of Arkansas, Loyola University Chicago, Pulaski Academy.

What skills is Catie Saralegui, Mba known for?

Catie Saralegui, Mba has skills like Brand Development, Social Media Marketing, Marketing Strategy, Advertising, Marketing, Strategy, Social Media, Management, Account Management, Marketing Communications, Strategic Planning, Brand Management.

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