π± Catt Small π©πΎβπ» Email and Phone Number
π± Catt Small π©πΎβπ» work email
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π± Catt Small π©πΎβπ» personal email
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Want to meet for some mentorship? Send me a request on Merit: https://www.get-merit.com/p/catt-smallHi! My name is Catt Small and I love to create meaningful experiences with people. Over the past 14+ years, I've helped companies of all sizes achieve better outcomes.I move fast and thoughtfully by collaborating with product teams to create a strategic vision, prioritize potential solutions, and bring ideas to life. I strive to make the world (and its wide web) a better-looking, more human place. I love diving deep into challenging problems to find solutions that improve the lives of people around the world.Read more about me and see my work at cattsmall.com.
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Course InstructorMavenNew York, United States -
Staff Product Designer - Cross-Product ExperienceDropbox Mar 2023 - PresentSan Francisco, California, UsDrives strategic initiatives that create cohesion across Dropbox's portfolio of products. Facilitates conversations with product and design leadership that result in cross-organizational alignment. Leads the design of experiences that elevate how millions of customers use Dropbox products through hands-on work and collaboration with numerous cross-functional teams. Directs and mentors individual designers to improve their craft outcomes while supporting their professional development. -
Executive DirectorGame Devs Of Color Expo Nov 2022 - PresentNew York, Ny, UsCo-creates the vision and strategy for an annual event that highlights game creators of color through a virtual conference and gaming expo. Hires and directs contractors for various initiatives.Leads the 4-person Communications committee that connects members of our 15K+ person online audience across social media, email, and traditional news sites with learning and funding opportunities.Proposes and implements changes to internal policies that create alignment and accountability. Identifies areas of operational and budgetary inefficiency; proposes and implements solutions that reduce efforts spent on information management. -
Co-Founder & Co-OrganizerGame Devs Of Color Expo Aug 2015 - Nov 2022New York, Ny, UsDrove the strategy for an annual game development event with 15k+ social media community (grown from 0) and $500k+ budget. Directed design of the website and social media presence in collaboration with various committee members. Hired, managed, and grew the talent of 10+ contractors across design, motion graphics, and communications. Curated talks, games, and the event schedule. Led the transition from five years of hybrid events to a fully virtual event due to COVID. Built a culture of transparency, respect, and accountability. -
Angel Investor & Design AdvisorMerit May 2022 - PresentNew York, New York, Us -
Angel Investor & Design AdvisorArtistree Feb 2022 - Present -
Director Of Product DesignAll Turtles Jun 2022 - Feb 2023Bentonville, Arkansas, UsFacilitated the creation of vision, culture, and rituals for the 5-person Product Design team. Created and documented workflows and methodologies that helped designers do their best work, efficiently. Planned project staffing and timelines in collaboration with studio partners, Design Operations, Brand Design Director, and Head of Design. Co-created cross-organizational processes that clarified expectations, roles, and responsibilities of employees at all levels.Coached reports to reach ideal outcomes through collaborative ideation and curiosity-driven design feedback rooted in strategic objectives. Assigned a report to a stretch project that resulted in a promotion. Interviewed and hired senior design talent. Contributed to potential growth of the company through regular business development, driving connections with startups creating the future of remote work. -
Staff Product Designer - Zero-To-One InitiativeAsana Jan 2020 - Apr 2022San Francisco, California, UsLed product design for the ideation through launch of Asana's new goal management product. Led the creation of a 2β3 year product vision for integrated goal management in Asana. Led the design of continuous improvements to Goals in Asana through direct impact and collaboration with a variety of other designers across several teams.Collaborated with teams across Asana to create experiences that promote clarity for organizations using goal management. Facilitated workshops that help teams within Asana create a shared design language; align on customer problems; and generate ideas for innovative, impactful solutions. Co-created and conducted research plans with UXR and PM to understand our customers and validate the viability of concepts, the usability of solutions, and the behavioral impact of intended workflow improvements.Mentored and supported junior and senior Product Designers to accelerate their growth while ensuring their designs meet customer experience standards. Contributed a design perspective to roadmapping and staffing conversations, enabling Product to prioritize work and ensure teams are set up for success. Collaborated with Design Operations and Design Management to identify and implement process improvements that increase design efficiency.Represented Asana at conferences and on podcasts. Contributed to the improvement of design operations at Asana by providing input on competency matrices, Figma processes, and internal programs to accelerate design learning. -
Senior Product Designer - Trust & SafetyEtsy Aug 2019 - Dec 2019Brooklyn, Ny, UsFacilitated the creation of a customer service performance dashboard that enables Etsy's 2 million sellers to better understand and abide by company policies. Designed improvements to internal Trust & Safety tools that will save agents up to 100 clicks per task.Organized discovery and design workshops in order to empower the Trust & Safety product team with knowledge of the issues Etsy's customer service agents face. Created seller personas for Etsy's Trust & Safety personas, therefore contributing to product strategy needs.Mentored designers and participated in hiring and recruiting initiatives. Contributed design guidelines to Etsy's design system. -
Senior Product Designer - Seller Growth & InsightsEtsy Jul 2017 - Aug 2019Brooklyn, Ny, UsCollaborated across teams to design, build, and launch cross-platform tools such as sales and coupons. Designed and released two new iterations of seller stats that helped 2 million Etsy sellers take growth actions with data and insights from Etsy; 670K sellers use the product each month.Created design vision and product strategy by leading product conversations, facilitating design exercises, and producing useful design artifacts. Led the creation of seller personas, which were based on over 20 research participants with Etsy shops and have since been used to generate over 40k new users of seller marketing tools, leading to an increase in revenue. Contributed new components and design guidelines to Etsy's design system.I also co-led two employee resource groups at Etsy, including one year managing communications for their largest ERG for marginalized genderfolk called MAGIC (100+ members). -
Product Designer - Payments And CheckoutEtsy Sep 2016 - Jun 2017Brooklyn, Ny, UsDesigned seller-focused product and marketing user experiences for Etsy's payments platform, including the launch of Etsy Payments, a new product that earned the company millions of additional dollars in revenue.Led the initiative to create usage guidelines for Etsyβs seller design system. -
Senior Product Designer - Growth & MonetizationSoundcloud Jun 2016 - Sep 2016Berlin, Berlin, DeDesigned and prototyped user experiences for Android, iOS, and the web. Contributed to design vision and product strategy for monetization and connected devices. Collaborated with several teams to launch cross-platform monetization features and products.This was also my first time hiring, managing, and mentoring two design interns who then became full-time employees. -
Product Designer - MonetizationSoundcloud May 2014 - May 2016Berlin, Berlin, DeDesigned the Android and web purchase experience for a new subscription service. Headed the design of horizontal and vertical video ad products on mobile. Led the design of a highly-requested promotional tool for creators.Additional contributions included dedigning the receiver design for the companyβs Google Cast integration, catalyzing the generation of personas that provided design direction for the company, and co-founding the company's employee resource group for Black people. -
Co-Founder, Ux & Game DesignerBrooklyn Gamery Oct 2013 - 2016Formed an indie game development studio that also organized events for the games community. Designed mechanics, UX, animations, and graphics for video games. Worked with an agile team to develop games in a fast-paced, lean manner. Facilitated usability tests and participated in quality assurance testing. Managed timelines and overall strategy for games and events. -
Ux Designer & DeveloperBedrocket Media Ventures Jul 2013 - May 2014New York, Ny, UsDesigned and prototyped user experiences for content management systems and editorial websites. Created design artifacts for reference such as sitemaps, user workflows, and personas. Worked with different departments to remove silos and improve the design process through the incorporation of usability testing, sketching, and constant communication.Other contributions included joining the engineering team part-time to program designs in HTML5, CSS3 via SASS, JavaScript, and AngularJS. Delivered working code for live products. Maintained product feature wiki for reference across teams. -
Freelance Designer & Front-End DeveloperThe Catt Suite 2008 - 2014Solved UX and visual design problems for websites of companies large and small, including Scholastic and NASDAQ OMX. Built websites for clients in various programming languages. Created designs for brochures, posters, business cards, and other types of printed material.
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Product DesignerNasdaq Omx Feb 2012 - Jun 2013New York, Ny, UsDesigned and built responsive prototypes of user experiences for web apps and marketing websites. Facilitated usability tests, discovery interviews, and design exercises. Prototyped experiences that gracefully degrade when viewed in older browsers. Shipped multiple projects that reached hundreds of thousands of people under short deadlines. Communicated with developers in NASDAQ offices across the world. -
Game Artist, Web Designer, & WriterQuantum Box Jul 2009 - Jun 2012Designed characters, sprites, and various items for video games. Designed Quantum Box's website and blog. Wrote articles about conventions and video games.
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Interface DesignerParksbynature Network Jun 2011 - Feb 2012Designed website & mobile app interfaces for park tourism apps. Designed print collateral such as training manuals for production. Created high-quality visual presentations for computers and iPads.
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Junior Graphic & Web DesignerNasdaq Omx Apr 2010 - Jul 2011New York, Ny, UsDesigned and built a new event venue website with JavaScript, HTML5, and CSS3. Edited images for video & display in Times Square. Coordinated remote camera shots of NASDAQ display in Times Square. Oversaw the NASDAQ OMX Advantage store, newsletter, & Twitter account. -
Web Design InternCity Of New York Sep 2009 - Mar 2010New York, New York, UsDesigned and maintained a modern, efficient, and good-looking Human Resources Administration training website from scratch with short deadlines. -
Web Design InternAlexander Interactive Sep 2008 - Jan 2009New York, Ny, UsContributed documentation, designs, and code for client websites. Cropped and edited photos for clients' e-commerce shops. -
Web Design InternD'Art Inc. Jul 2008 - Sep 2008Helped a small consultancy code and design websites for clients.
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Graphic Designer3Iying Nov 2005 - Dec 2006Redesigned ad campaigns and products for big brands such as AXE and Playtex. Wrote articles for the Innovation section of BusinessWeek; designed websites, clothes, and ads for major US companies. Edited video for short movies.
π± Catt Small π©πΎβπ» Skills
π± Catt Small π©πΎβπ» Education Details
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New York University - Polytechnic School Of EngineeringIntegrated Digital Media -
School Of Visual ArtsGraphic Design -
Shift Nudge -
HmntycntrdHumanity-Centered Masterclass -
Designer FundBusiness Essentials For Designers -
Fiorello H. Laguardia High SchoolFine Arts -
On DeckDesign
Frequently Asked Questions about π± Catt Small π©πΎβπ»
What company does π± Catt Small π©πΎβπ» work for?
π± Catt Small π©πΎβπ» works for Maven
What is π± Catt Small π©πΎβπ»'s role at the current company?
π± Catt Small π©πΎβπ»'s current role is Course Instructor.
What is π± Catt Small π©πΎβπ»'s email address?
π± Catt Small π©πΎβπ»'s email address is ca****@****ana.com
What is π± Catt Small π©πΎβπ»'s direct phone number?
π± Catt Small π©πΎβπ»'s direct phone number is +164643*****
What schools did π± Catt Small π©πΎβπ» attend?
π± Catt Small π©πΎβπ» attended New York University - Polytechnic School Of Engineering, School Of Visual Arts, Shift Nudge, Hmntycntrd, Designer Fund, Fiorello H. Laguardia High School, On Deck.
What are some of π± Catt Small π©πΎβπ»'s interests?
π± Catt Small π©πΎβπ» has interest in Writing, New York City, Flight Of The Conchords (Tv Series), Michelle Obama, Forever 21, Six Flags, Urban Outfitters (Retail Brand), Graphic Design, Barack Obama, Windows Phone.
What skills is π± Catt Small π©πΎβπ» known for?
π± Catt Small π©πΎβπ» has skills like User Experience, Interaction Design, Web Design, Adobe Creative Suite, Graphic Design, User Interface Design, Css, Photoshop, Illustrator, Html, Illustration, Wordpress.
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