Caty Smith Email & Phone Number

Biopharmaceutical Marketing Executive | Driving Innovation and GrowthMy enthusiasm for biopharmaceutical marketing revolves around my dedication to deliveringlife changing products - giving me the opportunity to impacting individuals, and through them their communities, and ultimately, society as a whole. In short, my professional expertise is centered on collaborating across matrix teams to deliver on strategic initiatives that fuel change - delivering for patients and for business. Serving as the Executive Director of Marketing and Market Access for AstraZeneca, I have directed brand sales and profitability for a variety of biopharma products which includes brand marketing, market access strategy, and sales force resource allocation.I enjoy cultivating and building alliances across teams - collaborating with U.S. and worldwide brand teams, sales leadership, and key opinion leaders to share best practices and collectively solve problems that get in the way of improved population health. I thrive off of working with and managing high-performing teams that push the boundaries of what is possible. Best known as a trusted leader who is committed to leading market readiness and go-to-marketstrategies, I have expertise and in-depth understanding of global commercial strategies, tools andmethodologies. When the landscape changes, I ensure that the portfolio value is maximized as well as identify areas that can propel transformative healthcare delivery.While my journey began with the Peace Corps, it instilled in me a deep appreciation for the pivotal role culture plays in shaping behavior. Similarly, in pharmaceutical marketing, we recognize that engaging individuals to take a leading role in their healthcare can deeply empower them to live longer fuller lives. I consider myself exceptionally fortunate to have merged my passion with my profession, cherishing the chance to contribute positively to the greater good through my work.Connect with me on LinkedIn or by email at catyprice@gmail.com

Listed skills include Digital Marketing, Digital Strategy, Analytics, Web Analytics, and 14 others.