I am presently involved in the development of a financial and food delivery mobile application specifically designed for the Brazilian market. I am working on this project as a freelancer.Details upon request.

As a Branch Manager, I achieved record-breaking sales and customer acquisition numbers. My responsibilities also included setting up and maintaining the digital services for all three branches in our chain. By creating engaging photo and video content for social media and our website, I significantly boosted our sales, directly contributing to these record achievements.As a Product Designer, I identified and addressed several process issues affecting our online bookings and customer inquiries. By developing a new website and redesigning key processes, I delivered impressive results:30% increase in online bookings.70% reduction in venue calls and emails requesting information.Reduced the booking table process to an average of 48 seconds.Streamlined the task of reviewing menu and pricing options to just 18 seconds.

B2C solutions for small business consulting and developing websites, ecommerces and digital marketing to improve the business sales.Coordinated and executed creative and design production for diverse digital products and marketing assets.User interface, ecommerce consulting and website development (HTML & CSS).Led and coordinated relationships with clients including: creative brief, budgeting, performance monitoring and analysis.

Design and maintenance B2B Salesforce App for big industry “Amanco” running high volume (almost 1 million per day) of sales in Brazil.I successfully reduced usability-related issues by 30% through targeted improvements after feedback from users.I meticulously planned and executed the UI, facilitating seamless handoff with developers.

As an E-commerce Platform Lead, I spearheaded the creation of a comprehensive e-commerce platform from the ground up, tailored for both B2B and B2C sectors. This project involved conducting extensive research and statistical analysis to inform the design of responsive e-commerce interfaces and essential features for a successful MVP launch.Key Achievements:Designed intuitive customer journeys and user flows, including a streamlined "one-page checkout" process, significantly enhancing user engagement and sales.Created both printed and online marketing materials to help companies improve their sales.By leveraging data-driven insights and innovative design principles, I successfully drove user engagement and increased sales for our clients.