Caylee Walden Email & Phone Number

Scottsdale, Arizona, United States

• Social Media Coordinator for Natalie Dawson
• Creates trend-driven content strategies by leveraging existing materials and contribute weekly, data-backed ideas for production.
• Develops professional video concepts, content, and maintains a structured posting schedule for optimized engagement.
• Proactively monitoring market trends and audience insights, integrating findings to enhance brand relevance and content resonance.
• Building strategic online relationships with influencers and prospective clients, fostering a community that supports brand growth and engagement.
• Utilizes social media management tools (Hootsuite, Loomly, ManyChat), analytics, and sales-focused communication to drive conversions using top of funnel strategies.

Tucson, Arizona, United States

• Research new market segments and secure business to business sales for wholesale to retailers and collaborative partnerships
• Created new and unique strategies on how to promote / market products weekly through campaign creation and implementation
• Trend forecasting for product design and innovation to create and coordinate campaigns generating product content
• Pitching to online sites and newsletters along with other PR strategies for product promotion.

Gilbert, Arizona, United States

• Utilized business functions and software to prepare reports for data visualization
• Analyzed data reports in COGNOS to understand and support business decisions regarding inventory
• Partook in seasonal assortment meetings and webinar's
• Project completion on pop-up shop for new potential partnerships targeting new market segments

Tucson, Arizona, United States

• Worked with a $40,000 budget to provide merchandise in bulk and bundle orders
• Delegated and oversaw tasks within a team by hosting weekly meetings and monthly status reports
• Formulated excel files and master spreadsheets maintaining chapter information and administrative files
• Marketed and maintained chapter image and values by recruiting 126 new members
• Collectively set up weekly chapter meetings with other members of my committee to delegate tasks

Barcelona, Catalonia, Spain

• Partook in weekly posts on social media platforms regarding new product launches and sales.
• Styled and organized products together to orchestrate and assist in photoshoots
• Created, developed, and edited content for social media platforms to promote products
• Reached out and collaborated with sustainable fashion brands to host pop-up event.
• Worked side-by-side to see the inner workings of the company's Shopify and how to update and organize pricing, vendors, inventory, and product types.

Arizona, United States

• Collaborated with other ambassadors to increase sales and customer outreach
• Built a network of students in my college using marketing and sales strategies offline and online
• Secured relationships using communication skills to promote and sell packages resulting in $18,000 of sales for the company.

• Conducted mock professional interviews with active members to sharpen business communication skills
• Improved professional development and fostering personal growth through weekly chapter meetings
• Collaborated with 28 other petitioning members to complete assignments and improve interpersonal skills

Master Of Science In Marketing

Bachelor Of Business Administration - Bba, Marketing And Entrepreneurship

High School Diploma