Colin Balfe

Colin Balfe Email and Phone Number

CEO | Chief Content Officer at Love What Matters | Content Planning, Marketing Communications @ Love What Matters
Colin Balfe's Location
New York, New York, United States, United States
Colin Balfe's Contact Details
About Colin Balfe

At Love What Matters, our team's collective efforts have culminated in a storytelling platform that now captivates over 10 million followers. Strategic partnerships, such as those with Kroger and American Greetings, have amplified video campaigns and tapped into our community for extraordinary UGC initiatives. The competencies in content planning and marketing communications that I've sharpened over the years are the driving force behind our success. In collaboration with the team, we've transformed compelling stories into a powerful tool for community engagement, securing our position as a digital content leader while maintaining a commitment to emotional resonance and brand loyalty.With extensive experience leveraging advanced AI tools like OpenAI, Claude, and Perplexity, I have driven content optimization at scale, streamlined workflows through AI-powered insights, and implemented innovative generative AI strategies to transform content development, delivering measurable increases in engagement and efficiency.

Colin Balfe's Current Company Details
Love What Matters

Love What Matters

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CEO | Chief Content Officer at Love What Matters | Content Planning, Marketing Communications
Colin Balfe Work Experience Details
  • Love What Matters
    Ceo | Chief Content Officer
    Love What Matters Nov 2015 - Present
    New York, Us
    Developed Love What Matters from the ground up into one of the largest digital storytelling platforms, with a focus on emotional content that drives user engagement and brand loyalty.Expanded community to 10M+ across platforms, achieving over 20M monthly website views by leveraging narrative-driven content that resonates emotionally with a global audience.Led editorial production of 12,000+ stories and digital content pieces, driving billions of video views, engagement and emotional connection with audiences worldwide.Strategic partnerships: Secured long-term partnerships with global brands like Kroger and American Greetings, aligning content with broader marketing strategies to drive impact and revenue.Multi-platform expansion: Spearheaded expansion into podcasts, books, and video, including a Simon & Schuster book deal, establishing the brand across multiple formats.
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  • Mercury Radio Arts, Inc.
    Director, Content Marketing
    Mercury Radio Arts, Inc. May 2010 - Sep 2015
    New York, Us
    Led content marketing initiatives for a multi-platform news and entertainment brand, driving brand engagement and revenue growth.Managed cross-functional teams, ensuring cohesive and impactful content marketing campaigns aligned with business goals.Pioneered use of emerging social media platforms, creating and publishing over 100 stories focused on small business growth and success.
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  • Mercury Radio Arts, Inc.
    Contributing Writer
    Mercury Radio Arts, Inc. Oct 2005 - 2011
    New York, Us
    Wrote for Fusion Magazine covering politics, comedy, product reviews and entertainment.
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  • Mercury Radio Arts, Inc.
    Contributing Writer To Broke: The Plan To Restore Our Trust, Truth And Treasure.
    Mercury Radio Arts, Inc. May 2010 - Sep 2010
    New York, Us
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  • Theblaze
    Editorial & Marketing Manager
    Theblaze Nov 2011 - May 2013
    Las Colinas, Texas, Us
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  • Uso Of Metropolitan New York
    Partnership Development Manager
    Uso Of Metropolitan New York Oct 2006 - Jun 2010
    During this time period, I augmented brand communication across various platforms by crafting compelling website copy, newsletters, and donor copy. I strengthened collaborative relationships by leading impactful initiatives such as "Stuff the Square, " while demonstrating exceptional project management and partnership development skills.
  • Lois Paul & Partners
    New Business Development
    Lois Paul & Partners 2005 - 2006
  • Atlas Hosting
    Marketing Representative
    Atlas Hosting May 2002 - May 2004
    Responsible for Marketing and Business Development for Atlas Hosting
  • Uconn Entrepreneurial Society (Uces)
    Founder/President
    Uconn Entrepreneurial Society (Uces) Mar 2001 - May 2004
    Created the first entrepreneurial society at the University of Connecticut. Responsible for bringing together a network of support from the Connecticut Venture Group, Yale Entrepreneurial Society and the UConn Business School. Secured guest speakers, ran networking sessions and created a membership organization of over 200 individuals.

Colin Balfe Skills

Marketing Social Media Digital Media Social Media Marketing Editing Management Blogging Newsletters Public Relations New Business Development Fundraising Media Relations Marketing Strategy Entrepreneurship Entertainment Facebook Advertising Content Strategy Public Speaking Social Networking Partnerships Strategic Communications Broadcast Marketing Communications Women's Issues Nonprofits Creative Writing Press Releases Digital Strategy Copywriting Radio Event Management Email Marketing General Awesomeness Content Development Internet Building Schools For The Future Editorial Raptor Storytelling New Media Publicity Small Boat Operations Supervisory Skills Magazines Internal Communications Powerful Communicator Strengthening Bodypaint Make It Happen

Colin Balfe Education Details

  • University Of Connecticut
    University Of Connecticut
    Bachelor Of Arts In English

Frequently Asked Questions about Colin Balfe

What company does Colin Balfe work for?

Colin Balfe works for Love What Matters

What is Colin Balfe's role at the current company?

Colin Balfe's current role is CEO | Chief Content Officer at Love What Matters | Content Planning, Marketing Communications.

What is Colin Balfe's email address?

Colin Balfe's email address is co****@****ail.com

What is Colin Balfe's direct phone number?

Colin Balfe's direct phone number is 186083*****

What schools did Colin Balfe attend?

Colin Balfe attended University Of Connecticut.

What are some of Colin Balfe's interests?

Colin Balfe has interest in Entrepreneurship, Technology, Startup Advice And Strategy, Silicon Valley, Venture Capital, Science And Technology, Startup Founders And Entrepreneurs, Startups, Animal Welfare, Arts And Culture.

What skills is Colin Balfe known for?

Colin Balfe has skills like Marketing, Social Media, Digital Media, Social Media Marketing, Editing, Management, Blogging, Newsletters, Public Relations, New Business Development, Fundraising, Media Relations.

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