As a Customer Success Manager at HopSkipDrive, I drive customer retention and satisfaction by leveraging data analytics to optimize client experiences. I partner with customers to ensure successful onboarding, identify opportunities for improvement, and deliver data-driven insights to enhance service adoption.Key responsibilities:• Analyze customer data to identify trends and performance metrics, ensuring the effective use of HopSkipDrive’s platform.• Use insights to proactively address customer needs, improve retention, and drive upsell opportunities.• Collaborate cross-functionally with Sales and Product teams to tailor solutions and maximize client success.• I focus on combining strong customer relationships with data-driven strategies to deliver measurable results and continuous value to our clients.

• Consistently surpass monthly and quarterly sales goals by 20%, demonstrating a strong ability to drive revenue and meet performance metrics.•Successfully acquire new clients through effective prospecting and networking. Implementing retention strategies that resulted in a consistent customer referral stream.• Proactively identify opportunities for upselling and cross-selling additional products and services, contributing to an increase in average transaction value up to 30%.• Proficiently utilize Salesforce CRM tools to manage customer interactions, track sales activities, and forecast future opportunities.• Develop and deliver persuasive sales presentations, proposals, and product demonstrations. Establish clear communication channels to understand client needs and provide tailored solutions.

• Fostered and maintained strong relationships with key clients, serving as the primary point of contact for varying portfolio of 50-100 clients.• Prepared and delivered persuasive client presentations, showcasing advertising value and client alignment, campaign strategies, performance metrics, and future recommendations to CEOs, CMOs, Marketing Directors, Marketing Managers, Media Buyers, and other stakeholders using PowerPoint & Tableau. • Led the development and execution of advertising campaigns, ensuring alignment with client objectives and brand messaging while continually identifying upsell and cross-sell opportunities to drive revenue growth. • Collaborated with the creative and strategy teams to deliver innovative and effective advertising solutions.• Monitored campaign performance metrics to evaluate the success against key performance metrics, conducted data and competitive market analyses, and provided actionable insights to optimize ongoing and future campaigns using Salesforce, Excel, Arbitron, and Scarborough.• Implemented A/B testing strategies to refine ad creatives and targeting, resulting in a 25% improvement in click-through rates.• Managed client budgets effectively, ensuring optimal allocation and ROI.• Coordinated with external vendors and partners to integrate additional services, channels, and sponsorships into advertising/promotional campaigns.• Addressed client concerns promptly, offering effective solutions and ensuring client satisfaction.• Recognized for exceeding client expectations, leading to a 15% increase in client retention rates.• Implemented project management tools and methodologies to streamline workflows, enhance communication, and track project progress.• Led cross-functional teams to meet project milestones and deadlines, resulting in a 10-25% increase in overall project efficiency.

• Collaborated with the programming, sales, and creative teams to ensure seamless integration of promotions within on-air content, including scriptwriting, production coordination, and live-read execution. • Produced unique content for blog posts, photos, videos, and audio clips posted on the stations’ web site and social media channels (Facebook, Twitter, Instagram, YouTube) to extend the reach of promotions, fostering online audience participation. • Composed concert and event proposals, contest rules, legal waivers, and release forms for on air, digital, social media, Email newsletters, and other promotional contests that comply with legal industry regulations. • Supervised and motivated a team of 12 staff members, including on-air talent and promotional assistants. • Conducted regular team meetings to ensure everyone was aligned with promotion objectives and station goals.• Planned and coordinated on-site talent appearances, promotional events, contests, and remote broadcasts, enhancing listener engagement and brand visibility.• Managed logistics, including vendor coordination, permits, and on-site staff, ensuring events ran smoothly, as well as talent transportation, lodging, and special accommodations. • Executed listener and client database maintenance using Salesforce, Excel, & SQL to clean, prepare, and store data, in conjunction with managing three stations’ promotions calendars.

• Collaborated with team members & the promotions departments of 8 separate radio stations with on-air, online, and on-site events to ensure seamless execution of promotions and a positive listener experience. • Actively participated in regular team meetings to discuss upcoming promotions and share insights.• Supervised station prize exchanges, inventory up to $25,000, and in-studio prize winner sheets to be input into databases.

• Founder of an event company that executed a revenue generating project held at a large theater, once a year, in January. • Increased annual revenue by 30-50%, and grew attendance by 60-100 tickets year over year.• Quantify performance and project results as well as analyze financial information such as budgets,expenditures and return-on-investment. Recorded credits and debits, operating expenses, payroll, etc. (all kept with a ledger in compliance with GAAP).• Networking and negotiating to create strong vendor relationships and sponsorships within the motorsportsindustry.• Utilizing traditional marketing channels to build awareness and increase ticket sales.• Creating and distributing advertising materials for several promotional campaigns and maintain socialmedia channels to advertise and inform the targeted audience.• Partner with a non-profit to donate a portion of the sales to the “Down riders’ fund”.• Full accountability for the entire event, including its execution, and assisting all staff to ensure a successful event.

• Twelve Colorado State Championships.• 64 career 1st place finishes.• Invited to the U.S. Open Sx in Las Vegas, Nv where I placed 4th. • 2002 Loretta Lynn Amateur National, 12th overall in 250 C. • 2006 Loretta Lynn Amateur National, 18th, and 24th overall in 250 Pro and 450 Pro.

• Utilize a winning attitude and ability to deliver exceptional service to manage diverse personnel, prepare weekly, monthly, and yearly forecastingreports, taking inventory, making food and supply orders with business partners, employee scheduling (HotSchedules) and payroll (Kronos), conduct meetings, training and coaching to develop staff, while adhering to business policies and initiatives.