Courtney Catterton Email & Phone Number

St Louis, Missouri, United States

As Brand Planning Director, I lead the development of insights-driven strategies that guide creative execution and drive results. I work closely with cross-functional teams to uncover consumer and cultural insights, ensuring that our strategies are rooted in a deep understanding of what truly connects brands with people. My role also involves mentoring and empowering teams to think differently and push boundaries, all while maintaining a clear focus on delivering measurable impact for our… Show more As Brand Planning Director, I lead the development of insights-driven strategies that guide creative execution and drive results. I work closely with cross-functional teams to uncover consumer and cultural insights, ensuring that our strategies are rooted in a deep understanding of what truly connects brands with people. My role also involves mentoring and empowering teams to think differently and push boundaries, all while maintaining a clear focus on delivering measurable impact for our clients. Show less

Portland, Oregon, United States

As a Director of Brand Strategy with a deep background in user experience, I specialize in guiding organizations to articulate and express their unique value propositions, ensuring they deeply resonate with their target audiences. With over a decade of experience across branding, marketing, and UX, I excel in devising and executing comprehensive brand strategies that enhance market presence, stimulate business growth, and bolster customer loyalty. My approach blends rigorous research, creative… Show more As a Director of Brand Strategy with a deep background in user experience, I specialize in guiding organizations to articulate and express their unique value propositions, ensuring they deeply resonate with their target audiences. With over a decade of experience across branding, marketing, and UX, I excel in devising and executing comprehensive brand strategies that enhance market presence, stimulate business growth, and bolster customer loyalty. My approach blends rigorous research, creative storytelling, and digital innovation, making complex concepts accessible and engaging to drive tangible results. Show less

Portland, Oregon, United States

As the Associate Director of Strategy at Fort West, I led the integration of user experience design and brand strategy, crafting cohesive and impactful solutions for our clients. My role involved steering the UX discipline to compliment the brand practice, harmonizing innovative digital experiences with compelling brand narratives. As an instrumental hand in our world-class team, I helped develop and lead strategies that not only aligned with our clients' visions but also propelled their brands… Show more As the Associate Director of Strategy at Fort West, I led the integration of user experience design and brand strategy, crafting cohesive and impactful solutions for our clients. My role involved steering the UX discipline to compliment the brand practice, harmonizing innovative digital experiences with compelling brand narratives. As an instrumental hand in our world-class team, I helped develop and lead strategies that not only aligned with our clients' visions but also propelled their brands to new heights, resulting in enhanced user engagement and fortified market positioning. Show less

Portland, Oregon Area

This umbrella houses 9 successful restaurants and venues located in Portland, Oregon.(http://www.deptoffoodandshelter.com/)At the Department of Food and Shelter, I spearheaded a comprehensive brand architecture program for their portfolio of nine diverse restaurants. My leadership in defining the roles and interrelationships among the individual restaurant brands and the master brand was pivotal. I crafted and executed the strategy for enhancing digital experiences, including… Show more This umbrella houses 9 successful restaurants and venues located in Portland, Oregon.(http://www.deptoffoodandshelter.com/)At the Department of Food and Shelter, I spearheaded a comprehensive brand architecture program for their portfolio of nine diverse restaurants. My leadership in defining the roles and interrelationships among the individual restaurant brands and the master brand was pivotal. I crafted and executed the strategy for enhancing digital experiences, including enabling efficient online ordering systems that boosted sales and customer engagement. Additionally, I guided the visual redesign of all brands, ensuring a dynamic yet cohesive aesthetic that aligned with their core values and reinforced their reputation for operational excellence in Portland’s vibrant hospitality scene. Show less

Portland, Oregon Area

As a freelance consultant specializing in brand and customer experience, I've applied my expertise in brand strategy, consumer research, and digital experience design across various sectors. I've helped companies, from tech startups to established enterprises, refine their brand narratives and improve customer interactions. My work includes facilitating in-depth brand and consumer research, developing strategic communications, and designing user-centric digital experiences. These efforts have… Show more As a freelance consultant specializing in brand and customer experience, I've applied my expertise in brand strategy, consumer research, and digital experience design across various sectors. I've helped companies, from tech startups to established enterprises, refine their brand narratives and improve customer interactions. My work includes facilitating in-depth brand and consumer research, developing strategic communications, and designing user-centric digital experiences. These efforts have enhanced brand presence and improved business outcomes. I've consistently delivered research-backed strategies that have elevated product and brand positioning, carved out unique market spaces, and added significant value to every facet of the organizations I've partnered with. Show less

Portland, Oregon Area

Maydup is a brand new creative agency set to launch their brand in the summer of 2019.-Used both qualitative and quantitative research strategies to obtain data on users and solve problems-Responsible for user research, interaction and visual design, information architecture, user testing, wireframing, and prototyping across web and responsive mobile products-Collaborated with stakeholders, business partners, and engineers to define core features for product and in mapping the user… Show more Maydup is a brand new creative agency set to launch their brand in the summer of 2019.-Used both qualitative and quantitative research strategies to obtain data on users and solve problems-Responsible for user research, interaction and visual design, information architecture, user testing, wireframing, and prototyping across web and responsive mobile products-Collaborated with stakeholders, business partners, and engineers to define core features for product and in mapping the user journey throughout the site Show less

Portland, Oregon Area

The 360° short film featuring actress Jessica Paré, whose credits include a lead role in Mad Men, was filmed in a single shot at the “Odditorium.” Written and conceived by the award winning creative Kevin Moyer, this short film was directed by lead singer Courtney Taylor-Taylor. •Analyzed treatment and identified appropriate visual style•Conducted and attended various meetings with producers and directors•Designed and developed a conceptual style for production using personal… Show more The 360° short film featuring actress Jessica Paré, whose credits include a lead role in Mad Men, was filmed in a single shot at the “Odditorium.” Written and conceived by the award winning creative Kevin Moyer, this short film was directed by lead singer Courtney Taylor-Taylor. •Analyzed treatment and identified appropriate visual style•Conducted and attended various meetings with producers and directors•Designed and developed a conceptual style for production using personal sketches and mood boards to communicate concept and design•Hired and managed the art department for the project•Conducted all progress meetings with art team, attended all rehearsals and filming—adjusting and advising on all visual aspects along the way Show less

Portland, Oregon Area

A short film scheduled to be released with the band’s new album in Spring 2019. Shot and directed by Eric and William Fortier of Maydup Productions. •Analyzed treatment and identified appropriate visual style•Conducted and attended various meetings with producers and directors•Designed and developed a conceptual style for production using personal sketches and mood boards to communicate concept and design•Hired and managed the art department for the… Show more A short film scheduled to be released with the band’s new album in Spring 2019. Shot and directed by Eric and William Fortier of Maydup Productions. •Analyzed treatment and identified appropriate visual style•Conducted and attended various meetings with producers and directors•Designed and developed a conceptual style for production using personal sketches and mood boards to communicate concept and design•Hired and managed the art department for the project•Conceptualized, designed, and executed all wardrobe, HAMU, set design, and prop deliverables •Conducted all progress meetings with art team, attended all rehearsals and filming—adjusting and advising on all visual aspects along the way Show less

Portland, Oregon Area

Selva is a high-end floral design company based in Portland. I was tasked with completing a 10-part competitive analysis to assess and solve existing key issues, the goal being to gain a competitive edge in the company’s target demographic. (selvafloraldesign.com)-Responsible for designing, conducting, analyzing, and reporting on user-centered design and usability testing for company website, identifying user needs and goals, task and workflow modeling, ethnography and persona… Show more Selva is a high-end floral design company based in Portland. I was tasked with completing a 10-part competitive analysis to assess and solve existing key issues, the goal being to gain a competitive edge in the company’s target demographic. (selvafloraldesign.com)-Responsible for designing, conducting, analyzing, and reporting on user-centered design and usability testing for company website, identifying user needs and goals, task and workflow modeling, ethnography and persona development, rapid-iterative usability testing and more formal in-depth testing-Conducted and reported on usability research both online and in the field while consulting with other designers to test “look and feel” initiatives-Served as a member of a team that acts as a “repository” for research-based usability knowledge-Worked with business representatives testing heuristic/qualitative methods-Determined user needs by conducting task-focused analysis while coordinating, conducting and moderating research-Provided competitive analysis summary to aid business in gaining success in their target market Show less

San Francisco Bay Area

The Open Color Arts Collective bridges the gap between the established and the underground. We are you. We are all of us. We are Open Color (weareopencolor.com).• Conceiving and implementing strategies in various creative projects and overseeing them to completion• Translating marketing objectives into clear creative strategies• Working with software like Sketch, Adobe Suite, Slack, Wave, and Keynote to execute and iterate ideas• Conducting stakeholder meetings to translate… Show more The Open Color Arts Collective bridges the gap between the established and the underground. We are you. We are all of us. We are Open Color (weareopencolor.com).• Conceiving and implementing strategies in various creative projects and overseeing them to completion• Translating marketing objectives into clear creative strategies• Working with software like Sketch, Adobe Suite, Slack, Wave, and Keynote to execute and iterate ideas• Conducting stakeholder meetings to translate constituent needs into a cohesive plan of action • Directing and motivating teams of art directors, illustrators, copywriters etc. to help them use their talents effectively• Maintaining smooth communications between all creative teams in order to ensure best working order for all Show less

San Francisco Bay Area

Morning Gloryville is the world’s first monthly morning dance experience that encourages people to start their day through a unique, rejuvenating approach. Rave your way into the day at Morning Gloryville! 2016 Zero Alcohol Awards Winner (morninggloryville.com).•Maintaining a standard of excellence through utilizing patterns to apply a strategic and artful vision •Managing the creative process from concept to completion resulting in productions with 750+ attendees monthly… Show more Morning Gloryville is the world’s first monthly morning dance experience that encourages people to start their day through a unique, rejuvenating approach. Rave your way into the day at Morning Gloryville! 2016 Zero Alcohol Awards Winner (morninggloryville.com).•Maintaining a standard of excellence through utilizing patterns to apply a strategic and artful vision •Managing the creative process from concept to completion resulting in productions with 750+ attendees monthly •Translating marketing objectives into clear actionable strategies•Leading and mentoring the creative staff in the production of all marketing collateral and design deliverables•Ensuring all visual communication standards are met in a detailed fashion •Budgetary oversight of San Francisco chapter events•Managing contract negotiations with venues, vendors, and artists•Remaining actively involved in hiring and training the creative staff Show less

San Francisco Bay Area

UX design, creative consultation, competitive analysis, user research, front-end web and print design. I specialize in system and pattern recognition and apply that expertise to optimize products and services in an innovative and artistic fashion.

Lamar Dodd School Of The Arts, Fine/Studio Arts, General

User Experience, Visual Design

Certification and completion of User Experience and Visual Design course.