Calvin Chow Email & Phone Number

Sunnyvale, Ca

Sunnyvale, Ca

Sunnyvale, Ca

Data drives Yahoo! As the company expands across multiple platform being able to measure our effectiveness is crucial to our positioning. We established best practices for instrumentation and reporting, cross-departmental onboarding , and are always continuing to evolve our products to be nimble as the business continues to adapt to newer technology and environments. * Expert in Yahoo’s proprietary analytics platform - data instrumentation, collection library, servers, and data marts* Analytics and reporting lead for Yahoo’s Video, Universal Header, and Magazines platforms* Performed in-depth and adhoc analysis leveraging Hadoop / Hive across 50 billion events totaling 12TB daily* Assisted in development of company wide self-serve analytics tool spanning 3 screens and 7 international markets leveraging Hive / Hadoop & Tableau* Lead data engineer for B2B partners - Mozilla, Subway, CBS, to ensure E2E reporting and campaign effectiveness* Derived actionable insights to product leads utilizing Yahoo’s A/B testing platform to make data driven decisions* Partnered with product owners, analysts, infrastructure and ingestion engineering teams to identify gaps and ensure data quality* Lead standardization of instrumentation and reporting across desktop platforms and currently focused on mobile and tablet

Sunnyvale, Ca

Fairfield, Ca

Copart's needs centered around analytics. The business needed to understand opportunities as well as results of current and new initiatives. Opportunities included website redesign, online and print international expansion, and mobile. * Focus on Omniture product management, implementation, reporting, and analysis (domestic and international). * Products included SiteCatalyst, Test&Target, Test&Target 1:1* Ensured alignment of business KPIs and KBRs* Closed loop marketing campaign development, implementation, and reporting for online, print, email* Multi-platform and multi-media reporting and analysis * 3rd party integration with Google, SalesForce* Internal education of key decision makers of best practices for SEM / SEO / analytics / testing and optimization

Los Angeles, Ca

Lead development of proprietary JavaScript overlay technology. The technology would allow magnify360's system to optimize element(s) remotely on a client's website. The technology would allow for optimization and testing of any given page while tracking performance and results. * Development of proprietary JavaScript overlay technology * Client facing sales engineer for campaign and technology opportunities* SEM / SEO / A/B and MVT testing and optimization best practices * Closed loop marketing (pre and post click) strategy * Competitive analysis and research * Google Analytics integration

Los Angeles, Ca

* Restructured entire IT infrastructure in accordance with Sarbanes-Oxley compliance and company's Information Technology Policy and Procedures. * Developed mobile infrastructure with real-time project and cliental records. * Provided management with forecasted solutions to contracts, hardware / software limitations, as well as suggestions for developing a structured, more efficient, cost effective, and leading edge IT department.