Chris Crawfurd

Chris Crawfurd Email and Phone Number

Founder, Programmatic Publisher Strategy & Business Development @ PubTeck
Chris Crawfurd's Location
Denver Metropolitan Area, United States, United States
About Chris Crawfurd

Successful digital media executive who has been privileged to work with industry-defining individuals, teams and publishers. A trusted advisor to both owners of small publishers and c-suite executives of publicly traded Comscore 500 sites, that represent the most trusted brands in the world. Passionate about helping business owners and leaders who want to build thriving successful companies that care deeply about their employees, advertisers and audience. A firm believer in the collective power of the community; that shared learning, alignment and commitment to a common purpose are powerful.

Chris Crawfurd's Current Company Details
PubTeck

Pubteck

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Founder, Programmatic Publisher Strategy & Business Development
Chris Crawfurd Work Experience Details
  • Pubteck
    Principal Consultant
    Pubteck Jan 2018 - Present
    Denver, Co, Us
    I help publishers implement superior technology and analytics to create a competitive advantage. I accomplish this by helping them to craft and implement a long-term, strategic plan that includes:- Header Bidding Technology, Strategy and Implementation- Private Marketplace Strategy and Operations- Demand Partner Selection, Integration and Reporting- Dynamic Flooring and Yield Management- Programmatic Sales and Operations Training- Ad Tech Stack Optimization I work with ad tech companies to overcome complex problems and bring their products to market at full speed by focusing on: - Sales Velocity- Publisher Development- Strategic Account Management- Go-to-Market Strategies- Expansion Opportunities
  • Shinez.Io
    Svp, Programmatic
    Shinez.Io Mar 2018 - Present
    Tel Aviv, Tel Aviv, Il
    Shinez.io is a storytelling platform that distributes entertaining and engaging stories across social media and the open web to 30-40M readers that consume 350M page views a month.We help content creators thrive, by providing a robust set of monetization and content distribution technology. We help content creators understand who is engaging with their content and find similar readers across the web.
  • Apartment Therapy Media
    Vp, Programmatic Revenue
    Apartment Therapy Media Feb 2020 - Jan 2024
    Us
  • Sovrn Holdings, Inc.
    Vice President, Publisher Development
    Sovrn Holdings, Inc. May 2014 - Jan 2018
    Boulder, Colorado, Us
    Sovrn believes content creators and publishers are the soul of the Internet. Their content is what makes the Internet great. That’s why we give content creators tools to make money, access to distribution and scale to grow their audience and a massive data commons for extraordinary insights. At Sovrn we don’t just plug into the online advertising ecosystem. We own & operate a proprietary ad technology stack with direct connections to every major buyer in the world.At Sovrn my responsibilities included:- Building the publisher recruitment, sales operations, and account management teams- Establishing Sovrn's header bidding footprint- Responsible for collecting customer feedback, setting priorities and launching product initiatives- Pipeline management and forecasting- Strategic business development and partner management
  • Trada
    Director Of Sales And Operations
    Trada May 2012 - Apr 2014
    Boulder, Colorado, Us
    Trada was the first performance-based paid search marketplace. A Google Ventures and Foundry Group portfolio company, Trada brought the power and diversity of human thought to search engine marketing.Trada's Awards:#27 - On the 2013 Inc. 5000#5 - Top Advertising & Marketing Companies on the 2013 Inc. 5000#1 - Top 100 Colorado Companies on the 2013 Inc. 5000
  • Dexyp
    Sales Training - Digital Advertising Products
    Dexyp Jun 2011 - May 2012
    Dallas, Tx, Us
    Dex Media (NASDAQ: DXM) is a full-service media company offering integrated marketing solutions that deliver measurable results. As the marketing department for more than 490,000 small and medium-sized businesses across the U.S., Dex Media helps them Get Found, Get Chosen and Get Talked About.During my time as a digital advertising subject matter expert for the sales academy I completed the following initatives:- Launched new line of digital advertising products- Designed and implemented Initial Sales Training Program, hosted Train-the-trainer sessions- Developed training program for new “Dex Digital” channel expansion program- Part of a team who trained 800 new internet marketing consultants in 2011, using a blended approach of e-learning, virtual training and instructor-led training
  • Gatehouse Media, Inc
    Yahoo! National Sales Trainer - Publisher Consortium
    Gatehouse Media, Inc Feb 2008 - Mar 2011
    Pittsford, New York, Us
    GateHouse Media, a wholly owned subsidiary of New Media Investment Group (NYSE: NEWM), is a $1.4 billion multimedia company. GateHouse's portfolio includes 600+ community publications and over 525 related websites where 21 million people connect with more than 225,000 small and medium businesses.Achievements while at Gatehouse:- Top 1% revenue growth among all 300 partner companies- Led Gatehouse to 152% YOY Growth 2008-2009 Internet Only Packages- Three day in Market Visit producing $50K in new revenue, driving Illinois property to #1 in the country for January 2010 for all Yahoo! partners
  • Broadcast One Media
    Sales And Marketing Manager
    Broadcast One Media Jan 2004 - May 2008
  • Home Star Magic
    C0-Founder
    Home Star Magic Mar 2001 - Jun 2004
    Home Star Magic helps first-time homebuyers achieve the dream of homeownership through grants and non-profit donations.

Chris Crawfurd Skills

Salesforce.com Online Advertising Sales Process Sales Operations Online Marketing Training Cold Calling Advertising Leadership Sales Marketing Account Management New Business Development Lead Generation Google Adwords Digital Marketing B2b Sem Ppc Crm Selling Sales Management Customer Retention Management Sales Presentations Email Marketing Digital Media Recruiting Coaching Strategic Partnerships Selling Skills Direct Sales Instructional Design Sales Enablement Product Launch Public Speaking Customer Relationship Management Business To Business Mba Performance Management Search Engine Marketing Pay Per Click Business Development Spin Sales Training Strategy Real Time Bidding Digital Marketing Experience Digital Strategy Product Development Product Marketing

Chris Crawfurd Education Details

  • University Of Colorado Denver
    University Of Colorado Denver
    Organizational Leadership
  • Metropolitan State University Of Denver
    Metropolitan State University Of Denver
    Marketing
  • Thomas Jefferson Highschool
    Thomas Jefferson Highschool

Frequently Asked Questions about Chris Crawfurd

What company does Chris Crawfurd work for?

Chris Crawfurd works for Pubteck

What is Chris Crawfurd's role at the current company?

Chris Crawfurd's current role is Founder, Programmatic Publisher Strategy & Business Development.

What is Chris Crawfurd's email address?

Chris Crawfurd's email address is cc****@****msn.com

What is Chris Crawfurd's direct phone number?

Chris Crawfurd's direct phone number is +130352*****

What schools did Chris Crawfurd attend?

Chris Crawfurd attended University Of Colorado Denver, Metropolitan State University Of Denver, Thomas Jefferson Highschool.

What skills is Chris Crawfurd known for?

Chris Crawfurd has skills like Salesforce.com, Online Advertising, Sales Process, Sales Operations, Online Marketing, Training, Cold Calling, Advertising, Leadership, Sales, Marketing, Account Management.

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