Cj Cross-Johnson Email and Phone Number
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Cj Cross-Johnson personal email
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As a strategic communications leader with over a decade of experience in digital advocacy, I specialize in helping organizations amplify their voices and impact. My career has been shaped by a commitment to equity, justice, and reform, with a passion for supporting nonprofits and organizations that serve communities of color. Whether it's building powerful digital campaigns, driving engagement across social platforms, or developing high-impact communication strategies, I bring a results-oriented approach to every project I lead.I have successfully led and managed remote teams for small to medium-sized organizations on a project basis. I excel at tailoring communications for diverse audiences—both internal and external—even within the same project, ensuring messaging aligns seamlessly with each stakeholder's needs. Additionally, I’ve served as the producer for sold-out conferences, managing everything from logistics to promotional strategies to deliver exceptional results.I’m currently a social media strategist and consultant, partnering with organizations to craft tailored communication strategies that resonate with diverse audiences. I help bridge the gap between strategic vision and execution, ensuring organizations not only reach their goals but exceed them. With a track record of scaling social engagement, growing communities, and getting you to “sold out”, I thrive in roles that allow me to align communications with organizational missions.My ultimate goal is to transition into a Chief Communications Officer role where I can leverage my expertise to lead comprehensive communication efforts at the executive level. I excel at storytelling, brand positioning, and developing sustainable systems that drive both awareness and action. I’m seeking opportunities that align with my passion for equity-driven work, and I’m open to positions that allow me to lead communications strategy, internal/external messaging, and digital advocacy initiatives both remotely and in the DMV - Baltimore area.CORE COMPETENCIES- Strategic communications & PR- Digital advocacy & social media strategy- Brand development & storytelling- Leadership & team development- Internal & external Communications- Project management & systems optimization- Equity, justice, & social impact campaigns- Conference production & event strategyLet’s connect if you’re interested in collaborating on impactful communication initiatives or exploring how my skills can help your organization achieve its mission!-----------------------Enneagram: 8Meyers-Briggs: ISFP "The Adventurer"
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Social Media DirectorGreater Washington Urban LeagueWashington, Dc, Us
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Founder21Twelve Creative Co Oct 2020 - PresentDallas, Texas, United StatesI produce content for social media distribution on behalf of busy six-figure CEOs and small businesses so you can get back to your zone of genius.• Specializing in organic social media amongst diverse clientele in various industries including real estate, beauty, education, non-profit, for-profit, career & business coaching, and health & wellness practitioners • Produced ad-hoc projects including the rebranding and rewriting of client biographies, website copywriting, website development, and community management• Author of social media copy while mastering client's individual brand voice• Proven ability to manage multiple projects with varying timelines and priorities• Manager of client accounts' engagement, visibility, and responsiveness• Partnered with 20 organizations within the first 18 months of launching -
Social Media StrategistUrban League Of Union County, Inc. Apr 2024 - PresentElizabeth, New Jersey, United States -
Head Of Marketing CommunicationsSouthern Region Conference Aug 2023 - Present -
Beastcon2024 Head Of Marketing & Communications / ProducerNational Urban League Young Professionals Feb 2024 - Jun 2024 -
Lead Social Media StrategistDigital Marketing Maven And Associates Aug 2022 - Mar 2024Dallas, Texas, United States -
Project Manager & Social Media StrategistYoung Leaders Strong City Sep 2020 - Nov 2022Dallas, Texas, United States -
Digital StrategistLeadership For Educational Equity Mar 2021 - Dec 2021I was the owner of social media strategy, email, and paid digital advertisements for over 25 electoral candidates across Texas, Georgia, Washington, California, Maryland, Massachusetts, New York, and New Mexico. • Co-authored messaging and oversaw social media strategy for electoral candidates, including but not limited to: basic branding, branded graphic design templates (graphics, carousels, and gifs), primary messaging, and campaign timelines• Set up paid social media advertisements for electoral candidates on Facebook and Instagram throughout various campaign seasons with customized targeting and placement• Developed and executed digital strategies for electoral campaign with core team of 3 and the candidate's team to amplify their reach, impression, and website clicks• Created and implemented strategic digital strategies for electoral campaigns including digital advertising, paid media, creation of digital content, and email communications• Shared ownership for setting the direction of the work to improve outcomes for paid advertisements over time• Succeeded in increasing reach and views with incorporation of video into candidates' social media strategies• Analyzed campaign data performance and created weekly progress reports with asynchronous tools like Loom• Produced recommendations for organic social media best practices across a variety of platforms including Instagram, Facebook [Meta], Twitter, and LinkedIn• Enhanced and revamped internal systems and processes to streamline scope of work and overall project management responsibilities• Trained electoral candidates' fellows in 1:1 coaching conversations to learn social media platforms, best practices, and MailChimp• Stayed up-to-date on evolving parameters and industry trends for political paid media due to Apple iOS 14 privacy updates -
Manager, Alumni CommunityTeach For America Aug 2017 - Feb 2021Dallas/Fort Worth AreaI facilitated the community building and digital engagement opportunities for an alumni network of 1,200+ professionals through in-person and virtual events, newsletters, and social media. • COVID-19 network communications owner for Spring/Summer 2020 focusing on amplifying our diverse network resulting in impressions of 86,000 (previously 23,000), quadruple the average of post comments, and a 25% increase in average likes• Developed event vision and executed integral community building experiences including the first space for Black women alumni in 10 years and monthly dinners• Intentionality in adding components of DEI into the workspace by hosting events with at least 75% of vendors being people of color or women-owned or being the catalyst behind our national utilization of capitalization of “Black” and other DEI wording.• Marketing consultant for cross-functional team projects including inaugural philanthropy event that exceeded sales goal of 200 to secure 250 tickets.• Event owner & marketing lead for organization 10th anniversary celebration and Alumni Program Launch chartering highest attendance rates ~300/event• Editor of alumni newsletter averaging 42% readership rate (nonprofit industry average being 21%) for an alumni readership of 1,200• Owner, creator, and author of functional team internal communications guidebook• Copywriter for select senior-level staff communications to alumni base and donors -
Chief Of StaffDallas-Fort Worth Urban League Young Professionals Aug 2020 - Dec 2020Dallas, Texas, United StatesI served as the “people manager” for a team of 28 and special advisor to projects as assigned by the President, including organization partnership, communications strategy, and activator for our three-week “Get Out The Vote” sprint.• Top fundraiser for 2019 & 2020 North Texas Giving Day, personally fundraising 20% of donations for the chapter and raised $4,526 (original goal of $2,000)• First point of contact for chapter conflict resolution process• Manager of special projects as advised by the chapter President• Leader and strategist behind voter activation campaign in Fall '20 producing 60 active and engaged young professional volunteers (original goal of 50)• Appointed as national Programs & Communications committee liaison• Appointed as member of national inaugural Auxiliary Transition Committee to problem solve auxiliary rebranding, volunteer engagement, and building partnership between younger professional and seasoned members of the organizations.• Dedicated member and volunteer with award-winning Civic Engagement Committee• Curator of strategic partnerships with fellow volunteer organizations in Dallas• Executor and vision lead behind monthly General Body Meetings in collaboration with chapter Secretary -
Marketing & Communications ChairDallas-Fort Worth Urban League Young Professionals May 2017 - Jul 2020Dallas, Texas, United StatesI oversaw our organization’s brand, content marketing. and social media presence for 2 years and served as the co-lead for 1 year prior. During this time I propelled our digital presence locally and nationally, including a 52% increase in our Instagram following during my first year.• Recruited and scaled the size of the team to ultimately managing 15 volunteers that worked as graphic designers, social media correspondents, photographers, copywriters, videographers, and strategists• Executed redesign of chapter website that produced an increase in unique visitors (nearly 10K), visits, and page views (21.3K)• Authored and edited bimonthly newsletter with an audience of 2,000+• Surpassed fundraising goals for North Texas Giving Day fundraising campaigns with amplified social media and email marketing tactics between 2019 - 2021.• Developed large-scale local and statewide digital campaigns including but not limited to: Leadership Development Conference, Join Week, Black History Month, The State of Black Texas, and YP Weekend• Increased following, reach, and engagement across Instagram, Facebook, and LinkedIn• Relaunched YouTube channel in partnership with committee chairs• Formed members-only Facebook group during election season to do audience listening and have a forum during elections to ask questions• Trained various chapters for social media best practices and project management
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Campus Instructional CoachDallas Independent School District Aug 2015 - Aug 2017Dallas/Fort Worth Area• Conducted daily walkthroughs and observations with feedback provided and follow-up conferences for science & social studies departments• Chair of Site Based Decision Making Committee to collaborate with school leaders over climate of the school, 2015- present• Lead Science Instructional Coach for ACE middle schools• Coordinator for Mad Science Summer Robotics camp, June 2016• Creation of assessments for science & social studies department utilizing backwards planning initiatives• Facilitation of professional development for ACE campuses and science teams during all-campus training and throughout duration of school year• Lead data analysis meetings using All In Learning to track growth of department throughout course of school year, ultimately leading up to double-digit growth for 8th Grade STAAR Science• Other activities include co-facilitator of Zumwalt Male & Female Empowerment Series, Guidance Advisory Committee, Homecoming committee, 8th Grade Activities, Attendance For Credit committee, College & Career Day planning team, Urban Arts Summit (4H), and science field trip coordinator• Fostered community partnerships through science & social studies departments including: DFW Chapter of National Society of Black Engineers, Seeds to Stem, Vertical Life Gardens, The Lost Generation Organization, and For Oak Cliff.• Rated as “Highly Effective” on most recent evaluation• Tutoring of students through small-group intervention rotations, Buy-Back afterschool lesson, or team Science Nights -
FounderThirty30Courtney Jun 2015 - Aug 2017Dallas/Fort Worth AreaThe mission of Thirty30Courtney is cultivate wanderlust domestically and internationally among young professionals, particularly those of color. The overarching goal is 30 states and countries before my 30th birthday.-Average monthly views 4.5K-Doubled Social Media following throughout last 6 months across various platforms (Facebook, Twitter, Instagram, Pinterest)
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8Th Grade Science Teacher & Science Department ChairHouston Isd Aug 2011 - Jun 2015Houston, Tx-Urban public school educator and mentor at a Title I school, 80% of students deemed as "at risk"-Houston ISD Alternative Certification Program Intern of the Year nominee-ARD committee -Students grew an average of 3.46 years during 2013-2014 academic year-implemented data-driven instruction to target lessons-2014 8th Grade Promotion Coordinator -
Summer School Faculty AdvisorHouston Isd Jun 2012 - Aug 2012Houston, Texas Area-Working closely with Teach for America, I am responsible for the growth of four 2012 corps members that are beginning their teaching commitment.-Serve as an eighth grade science model teacher, including students that are English Language Learners (ELLs)-Responsible for daily observations of the corps members and a daily debriefing session-Provide feedback on lessons, classroom management, execution, and implementation of the Culture of Achievement-Strategies include data driven instruction and Teaching as Leadership (TAL) methods
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Corps Member AdvisorTeach For America Mar 2013 - Aug 2013Houston, Texas Area-Coach and mentor new corps members to develop their instructional skills and maximize their impact on student achievement. -Reviewed and provided constructive lesson plan feedback-Worked closely with 16 beginning corps members, significantly impacting their development as teachers and therefore playing an important role in the achievement of about 1,800 students.-Coached 1/6 of the school gaining the most student achievement during Summer Institute
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Corps MemberTeach For America Nov 2010 - May 2013Houston, Texas Area2011 CMMember of inaugural Corps Member Leadership Council, working directly with District & School Partnerships team2012 Transition Team Leader2012 New Futuro Bus Captain, bringing 40 students to one of the country's largest Latino College Fairs Member of pilot group, "Teach Beyond 2!", focusing on retention of TFA teachers in Houston ISD
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Work Study At Enrollment ManagementUniversity Of Miami Jan 2009 - May 2011Coral Gables, Fl-Managing a database of students-Creation of case study log detailing the stories of students likely to leave the University of Miami but through the efforts of the department have stayed as a student.-Lead student in the Freshmen Phone Campaign, calling students to check in during their first semester and providing help throughout various venues including financial aid, academic tutoring, and more -
Teacher & Family HeadBreakthrough Collaborative Mar 2009 - Aug 2009Atlanta, Ga-7th & 8th Grade Basic Spanish Teacher-8th Grade Georgia History Teacher-Family Head, responsible for coordinating students and 4 teachers
Cj Cross-Johnson Skills
Cj Cross-Johnson Education Details
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Psychology
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Burlington Township High School -
Burlington Township High School
Frequently Asked Questions about Cj Cross-Johnson
What company does Cj Cross-Johnson work for?
Cj Cross-Johnson works for Greater Washington Urban League
What is Cj Cross-Johnson's role at the current company?
Cj Cross-Johnson's current role is Social Media Director.
What is Cj Cross-Johnson's email address?
Cj Cross-Johnson's email address is co****@****ica.org
What schools did Cj Cross-Johnson attend?
Cj Cross-Johnson attended University Of Miami, Burlington Township High School, Burlington Township High School.
What are some of Cj Cross-Johnson's interests?
Cj Cross-Johnson has interest in Social Services, Children, Civil Rights And Social Action, Education, Science And Technology.
What skills is Cj Cross-Johnson known for?
Cj Cross-Johnson has skills like Teaching, Classroom Management, Event Planning, Curriculum Development, Research, Higher Education, Tutoring, Powerpoint, Social Networking, Public Speaking, Social Media, Travel Blogging.
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