Work with senior leadership on business growth development while managing internal communications with team members and internal brands. Additionally, help craft and submit new requests for proposals (RFPs), showcasing the company's capabilities and outlining costs, logistical details, and program budgets.Oversee and manage the company’s main website and sister company pages. Developed and maintain all external collateral documents and templates to be cohesive across all company brands.Collaborated with Red Bull to execute multiple city-stopping 'Red Bull Showruns,' showcasing Red Bull Racing and stunt vehicles. Responsibilities included assisting with event logistics and managing all sponsorship and event signage.Executed the 2023 experiential tour for eBay Motors, in collaboration with country music artist HARDY's fall tour sponsorship. This initiative included a sweepstakes campaign allowing consumers to enter for a chance to win a customized Ford F250 while creating brand awareness and data collection for eBay Motors.

TMA is a dynamic agency of creativity that creates cultural resonance for brands. __Planned and executed the 2023 Goodyear Cotton Bowl and College Football Playoffs sponsorship with various partner agencies.Oversee projects related to Goodyear Tires US product launches and brand campaigns.Coordinate clients' experiential inventory for multiple event activations.Created a social media campaign in collaboration with Fanatics Sports to reach nationwide audiences for Papa Murphy's Pizza.Collaborated on the execution of innovative creative strategies across all social media platforms for Papa Murphy's Pizza.

An affiliate of The Richards Group, latitude is an experiential agency that produces conversation-starting and excitement-inducing experiences for consumers. __Devised and implemented an award-winning guerrilla marketing campaign for Choctaw Casinos & Resorts, leveraging Dallas's iconic "Leaning Tower".Managed Choctaw Casinos & Resorts' sponsorship for the 2021 PGA Byron Nelson, drawing in 2,000 daily attendees to a VIP foot space, recognized by USA Today's Golfweek Magazine as "New royalty when it comes to golf insanity."Planned, managed, and executed a two-day c-level executive virtual conference for 150 attendees.Developed, orchestrated, and executed a large-scale digital slot machine experience for Choctaw Casinos & Resorts at the Nationals Final Rodeo, engaging 60,000 attendees over 10 days.Oversaw event logistics for multiple client projects and third-party vendors.Generated and monitored project estimates, invoices, and purchase orders.__Awards:2021 National American Advertising Federation ADDY AWARDSAward: Gold ADDY - Guerrilla MarketingCampaign: "The Leaning Tower of Dallas" Client: Choctaw Casinos & Resorts Durant2021 American Advertising Awards - AAF DallasAward: Best of Show Campaign: "The Leaning Tower of Dallas" Client: Choctaw Casinos & Resorts Durant2020 Communication Arts Advertising AnnualCategory: Non-traditional advertisingCampaign: "The Leaning Tower of Dallas" Client: Choctaw Casinos & Resorts Durant

Octagon is the world's largest sponsorship consulting practice in sports and entertainment.__Created all out-of-home (OOH) materials for the 2019 Toyota RAV4 College Gameday Tour, implementing activations across 7 universities within the SEC and Big 12 conferences.Orchestrated logistics and deployment for Toyota at prominent sporting and entertainment events spanning Texas, Louisiana, and Oklahoma.Oversaw external vendors for the culinary and wine experience at the 2019 Meijer LPGA Classic.Contributed to logistics and setup operations for the 2019 LPGA Volunteers of America Classic.Devised marketing strategies to optimize audience engagement with promotional offers and sweepstakes using gathered data insights.

The Matador is the official retailer of Texas Tech Athletics and sister company to Advanced Graphix. Advanced Graphix is the largest promotional advertising products business in West Texas. __Organized and implemented 6 seasonal retail shops at Jones AT&T Stadium and United Supermarkets Arena.Managed and refreshed all inventory and content across shopthematador.com.Developed, organized, and executed social media strategies.Monitored sales-driven profits associated with marketing efforts.Maintained and refreshed 10 online employee merchandise stores nationwide.

Texas-based, retail grocery chain with 96 stores in 50 markets across Texas and New Mexico.__Crafted a budget-friendly marketing strategy to boost Albertsons Markets' market share in the Midland/Odessa, Texas area, utilizing data on net profit margins, service rewards performance, and targeted demographics.Oversaw online guest feedback for 96 store locations, ensuring updated information and website platform enhancements across three divisional banners.Developed and enhanced Facebook and Instagram content across five divisional banners, optimizing reach and engagement.