Tasked with developing and implementing marketing strategies to increase sales and improve client acquisition and retention. Contributes to project management education program by instructing clients on fundamentals of business leadership such as team dynamics and project execution.• Championed new, direct marketing strategy involving revitalization of company’s outdated website and marketing materials, which resulted in an 18 percent increase in sales.• Collaborates with clients and assesses their needs to identify requirements and milestones to successfully execute projects.• Analyzes monthly marketing campaign information and utilizes data to maximize value of online and email advertising efforts.• Instrumental in project management education program; lectured multiple seminars on aspects of project management while developing proficiency in subject matter.

Co-founded company and spearheaded marketing efforts by pitching products to corporate executives of notable retailers including Wal-Mart, Walgreens, True Value Hardware, Ace Hardware, and Panama Jack. Negotiated with international and domestic customers and vendors to maximize profits; established retail and wholesale pricing with major retail corporations.• Coordinated the lifecycles of five over-the-counter drug products; responsible for leading product from idea inception to retail distribution in eight months.• Supervised five internal employees and 25 external contractors.• Oversaw processing of official documents such as patents and trademark ledgers to ensure legal protection of products.• Responsible for all major marketing aspects of company products including branding, advertising, and pricing; collaborated with retailers and distributors to determine effective promotions and cost markdowns.• Generated, filed, and managed monthly, quarterly, and annual P&L statements.• Ensured that products complied with FDA guidelines and were safe for human application.• Accumulated $2.7M in operational funds and capital through private stock offering and SBA-secured bank loans.• Invited by Southeast Federal Reserve Board to give a presentation opining on startups and business capital issues and concerns.

Recruited, interviewed, hired, trained, and directed a team of 16 employees across multiple departments and provided guidance on efficient and safe work methods.• Educated employees about safety and procedure standards in the workplace.• Audited procedures, operations, and financial reports, while effectively monitoring overhead.• Instructed employees on customer service, client interaction, and creating interpersonal relationships in the industry.

Supervised offices comprising of eight to 34 employees. Implemented aggressive marketing and sales tactics and executed intelligent risks, which resulted in an increase in home office performance ranking from 35th place to 1st in six months.• Groomed employees into leadership roles and promoted five staff members to managerial positions.• Consistently exceeded personal and office sales quotas by noticeable margins, and educated employees on effective marketing strategies to improve their own skills.• Performed cold calls, built relationships, and developed overhead reduction strategies to triple office profitability.