General Manager, Senior Vice President, Communications and Media Industries, Salesforce, Inc. Responsible for the $2B+ ARR Communications and Media & Entertainment Industries. Primary responsibility for product development and strategy, go-to-market, industry solutions, partner, and customer success. Specializing in delivering products and solutions that engage audiences, maximize revenue, drive loyalty, and retain customers across the life cycle of attracting, browsing, acquiring, servicing, engaging, and retaining users. A thought leader in communications, streaming media, ad tech, digital ads, and digital transformation.

Leading the Media & Entertainment vertical market for Salesforce Industries building industry-specific solutions that drive growth & create personalized experiences.

Vlocity is a Forbes Cloud 100 company and strategic Salesforce ISV delivering industry-specific cloud and mobile software with embedded digital, omnichannel processes. Vlocity is one of Salesforce's largest and fastest growing software partners and delivers award-winning industry cloud software for the communications, media, energy, insurance & financial services, healthcare and public-sector industries.

Swrve helps brands win more moments of customer engagement with multi-channel marketing automation software that delivers microtargeted messages in relevant moments across mobile, web and TV apps. The company has a worldwide enterprise customer base. Swrve's technology has been deployed in over 3.5 billion apps to date.• Transformed Swrve from a mobile game A/B testing vendor into a global leader in SAAS-based Multi-Channel Marketing Automation market and a leader in the enterprise market. • Raised $70M across Series B, C, D and E. Key investors include ISIF (sovereign wealth fund of Ireland), Netgear, Evolution Media (LP’s: TPG Growth, CAA), Summit Bridge (LP’s: CIC), Intel Capital, Atlantic Bridge and others.• Named “Leader” (top 3) in Gartner Group’s Magic Quadrant for Mobile Marketing, June 2018.• Drove product, operating and corporate strategy from mobile game A/B testing to Multi-Channel Marketing Automation with vertical market focus across finance, entertainment, travel, telecommunications, and ecommerce verticals.• Managed international teams, Dublin (Engineering, Product, Finance, Marketing), London (launched Sales & Customer Success) and San Francisco HQ (Sales, Finance, Customer Success).• Transformed a mobile gaming focused business into an enterprise team. Led market dialogue around consumer engagement and digital transformation driven by emerging digital channels.

Go to market strategy

• Created category for Mobile Push and now Multi-Channel Engagement Platform.• Revenue Lead: Led Urban Airship's enterprise sales and business development team in the mobile marketing SAAS markets. Consistently met or exceeded revenue targets. Achieved revenue growth targets in 2012 of 400%+ Y-t-Y in 2013, 180% Y-t-Y. • Grew the sales organization from 16 to 47 as well as enterprise customers from 50 to 250 (avg. ACV $65K)small business customers to 400+ (avg. ACV $8K) and a long-tail freemium customer base of 50,000 developers.• Expanded internationally into EMEA and APAC, established consistent sales ops, restructured go-to-market sales strategy and organization multiple times to accommodate growth. Drove AMER & EMEA sales build-out of field, inside, SMB, strategic account management and agency teams.AMER & EMEA sales build out of field, inside, SMB, strategic account management and agency teams.

• Business Development Lead: Led business development at Skype across central BD, regions (Americas, APAC, EMEA) and BUs (consumer, enterprise, mobile, platform), team of 40. Drove alliance strategy focused on social networks and mobile. With teams, led, closed, or expanded a) multiple deals with facebook, b) pre-load deals with leading PC OEMs, c) mobile operators including Verizon and KDDI, d) mobile OEM/ODM handset vendors, e) advertising partners, including Google, f) MSO partners, including Comcast and many others. Managed ecosystem relationships including MSFT, APPL and many others.• Corporate Development Lead: Created corporate development function. Worked closely with CEO, CFO, and BUs to ID key capacity, competency and technology gaps. Drafted the Skype’s S-1. Key member of Skype’s due diligence team during Silver Lake Partners investment and sale for $2.75B. Closed Qik acquisition for $150M in cash in 10 weeks.• Strategy Lead: Established and built strategy team and process. Drove corporate and BU planning and strategy process. Topics: delivery platform priorities (desktop vs. mobile and P2P), regional priorities, emerging markets, ecosystem strategy and new business model opportunities based on “freemium” model.• Innovation Lead: Created and led SkypeWorks a skunk-works team. Defined Skype’s innovation model to augment core business by developing projects outside of Skype’s standard product and engineering organization. Built and launched web plug-in that powered facebook’s video calling app (pre-Messenger) with Skype.

• Value-focused hedge fund sold through a private placement life insurance structure enabling tax free appreciation. Affiliated with Cannell Capital, LLC a U.S. Equities Small Cap fund with a 14 year 21% IRR.

• Acquired by Smarsh, November 2017. Enterprise security and compliance solutions for “Greynets”, spyware, instant messaging, P2P and VoIP (Skype) networks in Financial Services. • Business & Corporate Development: Closed all strategic alliance initiatives with: IBM, Cisco, Microsoft, Reuters, AOL, MSN, Yahoo!, Oracle, EMC, Veritas, Symantec, Skype and others. Deals drove revenue growth from a $4M to $20M annual run-rate. Acquired 50-person Bangalore engineering organization. Acquired Anti-spyware vendor xBlock.• Defined and launched reseller program which accounted for 60%+ of all revenue.• Corporate Marketing Lead: Led all corporate marketing, product marketing and strategy initiatives.

Board of Directors, Audit Committee, Chairmain of the Compensation Committee. Analytical Surveys Inc. (ASI) provides technology-enabled solutions and expert services for geospatial data.

• Technology management consulting firm. Focus on development and implementation of product, market and business development strategies. Clients: PlaceWare, Adobe Systems, Oracle.

• Technology-focused start-up investment bank funded by Charles Schwab, T.D. Waterhouse, Ameritrade, Kleiner Perkins, Benchmark Capital and Reuters. • Business Development Lead: Closed distribution deals for sell-side research. Developed new institutional trading partners.

• A B2B Internet service helping SMB’s sell smarter on the Internet. Business Development Lead: Team of 20. Closed 40 strategic partnerships for member acquisition. Grew revenue from $2.6M in ’99 to $7M in ‘00, 170% year-to-year and drove user acquisition to 1.3M members, 90% of which were acquired through strategic relationships. Deals included: AMEX, AOL, AT&T, Bank of America, IBM, Lycos, and others.

• Early Internet virtual world (similar to Minecraft) focused on the education, gaming, and community/chat markets. • Led marketing, user acquisition and PR which drove 1.4 million users in two virtual worlds. Grew revenue from $1.5M in ‘96 to $4.5M in ‘97, 300% Y-t-Y growth.

• Technology management consulting firm. Projects included: IBM (multiple), Apple (multiple) and others.

• Microbrewery, distributed in MI, IL, IN, OH. Founded business and launched OLD DETROIT AMBER ALE. Grew revenue from $600K in YR1 to $1.5M in YR2, 150%+ year-to-year growth.

• Medical-tech, biotech and material sciences venture capital & buyout firm. Completed due diligence, helped to manage and turn around portfolio companies.