Principal
Current- Diagnoses consumer appetite, willingness, and behavior change around sustainable products and lifestyles
- Enables organizations of all sizes to leverage data and insights to better communicate to consumers and stakeholders on sustainability
- Designs, manages, and oversees research streams that identify what people expect in terms of sustainability action and how this should inform brand strategy and sustainability communications
- Expertise in qualitative and quantitative research methodologies with focus on story-telling through data
- Practically-minded with a focus on 'what's next' - both in terms of actions and implications, and understanding the rising generations of consumers
- Helps organizations identify and understand best practices in sustainability management and leadership strategies