Craig Mcfadden Email & Phone Number

Houston, Texas Area

Houston, Texas Area

East Texas

Executive Diabetes Business Specialist-Retired

Houston, Texas Area

Houston North/Tyler/East Texas, Texas

• Actively promoted oral type 2 diabetic medication focused on physician and patient needs and customer service forming strong partnerships within various channels. • Effectively developed and implemented a strategic call plan delivering an immediate impact reversing declining market share and Nrx volume in the first month of active promotion. • Developed strategy for effective promotion of Onglyza/Kombiglye XR, Farxiga/Farxiga XR in a challenging reimbursement environment.

Houston East Texas / Western Louisiana

• Developed a new sales territory promoting remote cardiac monitoring devices and services – improving the territory to be placed within the Top 10 nationally every year with over 1M dollars in annual revenue generated. • Built and maintained strong long-term client relationships with Cardiology, Family Practice and Internal Medicine throughout eastern half of Texas and western half of Louisiana. • Utilized knowledge in both governmental and private managed care processes providing hands-on assistance to practice and patients with access to products and services. • Excelled at efficiently organizing the call schedule to increase sales results and manage practice and patient customer service. • Ensured patients received superior practice and customer service by coordinating lab services, managed care acceptance, and resolving technical issues with practices and individual patients.• Successfully launched two new mobile cardiac arrhythmia monitors to new and established practices delivering all necessary cloud-based software and equipment training to office staff, patient education and effective ongoing support.

Lufkin, Tx

Established first professional franchised cleaning service in Lufkin, TX. Originated and supervised all aspects of business creation and operation: • Successfully initiated,negotiated and obtained professional franchise contract. • Researched and developed business site location and build out.• Developed strategic hiring and training program• Developed supply acquisition and inventory control system to effectively control overhead.• Initiated and supervised all creative multimedia advertising and marketing campaigns. • Managed all aspects of business operations reducing client attrition below national average.• Managed staff recruitment and retention with turnover rate of less than half the industry average.• First year gross revenue over 300K increasing to 500K second year.

East Texas To Brayan/College Station

• Generated a significant improvement in profitability by operating as an individual business unit maintaining costs and implementing selling strategies• Developed protocols in surgical and hospitalized patients for prophylaxis and treatment of DVT/PE, Stroke and Acute MI while ensuring compliance with government regulations• Established long-term relationships with quality improvement, risk management, pharmacy, and directors of critical care, surgery, cardiology, nursing, physician, and staff educators• Created instructive in-services for nursing staff and physicians during staff and department meetings in Surgery, Cathlab, ER, and ICU • Represented Sanofi-Aventis at national meetings; American Heart Association, American College of Cardiology, and American Academy of Family Practice• Regularly advised Product Management, IT, and Marketing Management on key project details.Key Accomplishments: Demonstrated outstanding performance in increasing market share of Lovenox and Plavix within the office-based physician and hospital environment.

South Dallas, Tyler, East Texas, Bryan/College Station

Efficiently functioned as Regional Sales Trainer for the years 2000 to 2003Chosen to work at Plavix Regional Product Specialist for the Southwest Region in charge of providing scientific and competitive updates to the region with disease state trainingFunctioned as Regional Computer Specialist and mentored Regional Sales Representatives to enhance proficiency in utilizing Microsoft products and corporate softwareWorked collaboratively with senior management regarding the improvement of corporate initiatives and strategies Key Accomplishment:Led the successful launch of Hyalgan, Ambien, Uroxatrol, Plavix and Avapro in the primary care, office-based specialty and hospital environment; won the National and International Sales Champion Award

South Dallas, Tyler, East Texas

Primary Care and Specialty Pharmaceutical Sales

Pimary Care and Specialty Pharmaceutical Sales