Charles Wood Email and Phone Number

* Create a new functional team to be the organization's quantitative center of excellence* Rapidly deploy data infrastructure to meet the needs of a high growth company* Partner with Marketing, Product, and Investments Teams to produce value in user acquisition and experience workstreams

* Design a digital marketing program to acquire new investors at scale* Launch a test and learn agenda to expand and optimize acquisition channels* Collaborate across business functions to amplify company growth

* Manage a team of 4, driving direct customer acquisition through Paid Social, YouTube Influencers, Affiliate Relationships, and External Partner advertising* Support all marketing teams through analysis, optimization, and automation of key processes* Assist the head of marketing with end of month accounting on all customer acquisitions* Facilitate interdepartmental communication with Product and Analysis teams in order to enable more robust acquisition practices

* Manage acquisition of new customer subscriptions through channel ownership of Facebook and Paid Search* Explore potential digital channels for customer acquisition* Analyze marketing techniques and customer activity to optimize subscription value* Perform analyses to assist cross-functional efforts to understand customer engagement and improve product development

* Tested and evangelized the use of Facebook's Managed Custom Audiences targeting feature across the Capital One Enterprise* Created a successful test to demonstrate the value of combining Twitter media with relevant television programming during the 2013 Capital One Bowl* Performed A/B testing on the incorporation of social elements on various LOB pages* Led analysis demonstrating significant value created by our Ratings and Reviews program* Served as the ads, measurement, and marketing lead on the Social Media Intake Forum

* Deployed account level valuations models for 2 major credit decisions* Assessed the impact and created to the methodology for modelling under Basel II framework* Analyzed a global holdout population to demonstrate aggregate value of customer management* Participated in 3 quarterly monitoring events for multiple valuations models* Created a training course for Capital One’s proprietary account level modelling platform

* Created a financial model for the startup, using statistical inputs to run Monte Carlo simulation* Performed market research to propose new aspects to the business model* Aided the CEO in the creation of documentation for investor presentations* Performed unit testing on several versions of the company’s proprietary software