Lacey Ortiz Email & Phone Number

Formulated and facilitated comprehensive digital communications strategies, propelling managed locations to achieve top sales among all new Amazing Lash Studio locations nationwide.Conducted training sessions for new team members on project guidelines and procedures, ensuring a smooth transition of responsibilities for new and departing team members.Coordinated the collaborative development of communications and advertising materials across multiple teams, ensuring seamless integration of messaging and brand consistency.Managed all client communications, including meticulous product proofing, facilitation of weekly client meetings, and regular updates on innovative marketing strategies.

Played an instrumental role in creating impactful internal and external communications materials for the U.S. Department of Veterans Affairs Suicide Prevention Program.Orchestrated high-profile VA communications events, including the 2021 Suicide Prevention Month Radio Media Tours (reaching over 8 million listeners) and the 2022 Grants Webinar Series (which garnered White House attention).Served as the primary point of contact for project-specific communication with VA leadership, ensuring effective coordination and streamlined workflows.

Created websites and social media profiles to clients' specifications, targeting their SEO keyword(s) and interests.Led introductory client calls and mentored digital account managers on best practices for client communication.Assisted with client handoff, including introduction to digital account manager, month 1 reporting, and de-escalation of client concerns.

Lancaster, Pennsylvania

Implemented and managed concurrent SEO strategies for up to 25 clients, resulting in improved visibility for each client's primary search term and a significant rise in client satisfaction ratings.Generated detailed monthly reports for clients and conducted strategic sessions as required, fostering strong partnerships and aligning goals for optimal outcomes.

Lancaster, Pennsylvania Area

Led and mentored a team of three SEO account managers, devising personalized professional development plans which resulted in two staff promotions.Continued Digital Account Manager duties.

East Petersburg, Pa