With 20 years of experience in marketing and communication and a Master2 in Marketing, I am now working as a Marketing Consultant, mainly in Vienne and Lyon areas.𝐓𝐫𝐢𝐥𝐢𝐧𝐠𝐮𝐚𝐥 𝐄𝐧𝐠𝐥𝐢𝐬𝐡/𝐒𝐩𝐚𝐧𝐢𝐬𝐡, 𝐈 𝐰𝐨𝐫𝐤𝐞𝐝 𝐢𝐧 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 & 𝐜𝐨𝐮𝐧𝐭𝐫𝐢𝐞𝐬, 𝐡𝐞𝐥𝐩𝐢𝐧𝐠 𝐦𝐞 𝐭𝐨 𝐛𝐮𝐢𝐥𝐝 𝐚 𝐬𝐭𝐫𝐨𝐧𝐠 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐢𝐧 𝐦𝐚𝐫𝐤𝐞𝐭 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡, 𝐨𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐧𝐚𝐥 𝐚𝐧𝐝 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐰𝐞𝐛𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧, 𝐂𝐑𝐌, 𝐚𝐮𝐝𝐢𝐭/𝐜𝐨𝐧𝐬𝐮𝐥𝐭𝐢𝐧𝐠 𝐚𝐧𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭.Some client benefits (not exhaustive): • strategy elaboration• customer segmentation, customer knowledge• reporting tools and process creation• gain in visibility• sales and turnover increase• studies/market research management (focus groups, individual interviews, ...)• marketing and communication project management (online/offline campaigns, events, ...)• team performance improvment (workshops animation, trainings) Some customer references:- B2B: Accor, GDF, IBM, SAP, Schneider, Spie, Unilog, Veolia, ...- B2C: Audika, Bonduelle, Danone, Decathlon, Gamm Vert, Karl Lagerfeld, L'Oréal, SNCF, Sodebo, ...Areas of expertise:- B2B and B2C- strategy, marketing plan, promotion plan, business plan, audits, consulting- quali & quanti market research - report writing & recommendations- database management, data analysis & statistics- CRM, loyalty schemes- online/offline campaigns (emails, AdWords, social networks, web content, flyers, goodies, ... )- internal and external communication - customer service, sales support, decision maker approach, account mapping- events organisation- partners developmentIT skills:- Office: Word, Excel, PowerPoint, Publisher, Teams- PAO: Paint, Photoshop, Indesign, WMM- Web: Overblog, Wordpress- Statistics: Sphinx, SPSS, AskiaTrainer experience: - IT trainer: Pack Office, Internet- Marketing trainer: Market research, Telemarketing, Online/Offline campaignsManager experience:- project management- team management - agencies/suppliers coordination- internal coordination (up to 12 internationnal offices animated)- used to work to deadlines and budgetsPersonal skills:organised, creative, dynamic, analytical, attention to details, patient, proactive, long-term view, capacity to anticipate, able to work autonomously & collaboratively in a team environment, quick learner, passion for learning