Cecilia Schwemler

Cecilia Schwemler Email and Phone Number

Senior Market Research Manager @ QQFS (Qualitative & Quantitative Fieldwork Services)
State of São Paulo, Brazil
Cecilia Schwemler's Location
São Paulo, São Paulo, Brazil, Brazil
Cecilia Schwemler's Contact Details

Cecilia Schwemler work email

Cecilia Schwemler personal email

About Cecilia Schwemler

Highly motivated professional with many years’ experience, I´m an expert on starting businesses from scratch. I have extensive experience working in customer experience improvement projects, and consumer journey analysis within leading market research multinational organisations, such as Ipsos and BARE International. As a specialist in assessment strategies of consumer experience, I have successfully established the creation of the Mystery Shopping division at Ipsos in Brazil, increasing 20% the company’s profitability. During my years at BARE, also working as Mystery Shopping Specialist, I was part of the team that achieved annual revenue growth from US$ 300,000 to over US$ 5 million.I also have significant experience leading various teams across several process areas, such as operations, quality control and project management office. I always strive for coaching and leading people towards achieving their best potential. I’m very fluent in three languages (Portuguese, English and Spanish) and I believe this gives me a strategic advantage in my ability to effectively communicate with teams both domestically as well as across Latin America, which is one of the key elements in a smooth project execution in order to meet the expectations and the agreed deadlines.During my career, I have learned to navigate multiple cultures, management styles, activity areas, and regional characteristics, leveraging the companies’ growth and consolidation in their respective industries. In addition to my professional experience with multinationals, I also carry with me the entrepreneurial spirit, having more than a decade of experience managing my own business.

Cecilia Schwemler's Current Company Details
QQFS (Qualitative & Quantitative Fieldwork Services)

Qqfs (Qualitative & Quantitative Fieldwork Services)

View
Senior Market Research Manager
State of São Paulo, Brazil
Website:
qqfs.com
Employees:
43
Cecilia Schwemler Work Experience Details
  • Qqfs (Qualitative & Quantitative Fieldwork Services)
    Senior Market Research Manager
    Qqfs (Qualitative & Quantitative Fieldwork Services)
    State Of São Paulo, Brazil
  • Qqfs (Qualitative & Quantitative Fieldwork Services)
    Market Research
    Qqfs (Qualitative & Quantitative Fieldwork Services) Apr 2022 - Present
    São Paulo, Brazil
    Responsible for Market Research projects in the Pharmaceutical and Health Care industry. Specialized in qualitative and quantitative research in the Nordic countries, Benelux, Austria and Switzerland, and all over the world.
  • Thomfajores
    Sweetening Life
    Thomfajores Sep 2020 - Present
    Sao Paulo
  • Ipsos Brazil
    Manager
    Ipsos Brazil Jan 2018 - Aug 2020
    São Paulo Area, Brazil
    Responsible for the creation and management of Ipsos’ Mystery Shopping division, developing a new research area for the company, from the expertise I had acquired during a decade working in that sector. I restructured the team, organized processes, and scanned the area operating system, thus bringing more efficiency for the entire new department. Hence, my team increased 20% of Ipsos' annual revenue with its main Mystery Shopping account in Brazil.
  • Bare International
    Operations Manager Latam
    Bare International Mar 2011 - Dec 2016
    São Paulo, Brazil
    I was head of BARE’s Latin-American operation, expanding the activity in Mystery Shopping projects in countries like Brazil, Argentina, Chile, Mexico and Colombia. Reporting directly to the company’s executives (VPs and C-Levels), I coordinated the regional operation and customer service teams. At this point of my journey at BARE, my team and I got to celebrate the conquest of over 15 great customers in Latin America, besides the fact that I was part of the hiring of 5 managers and more than 50 employees.
  • Bare International
    Operations Manager Brazil
    Bare International Aug 2010 - Feb 2011
    São Paulo, São Paulo, Brazil
    I was responsible for the entire operation in BARE’s Brazilian subsidiary, giving support during the whole process of the company’s national expansion, including personnel recruitment and training, and the company’s commercial expansion, which started to assist new local customers.
  • Bare International
    Project Manager
    Bare International Aug 2007 - Aug 2010
    Campinas, São Paulo, Brazil
    At the beginning of my career at BARE, I was the third employee hired in Brazil. I helped to establish the company’s local subsidiary of Mystery Shopping and Customer Experience specialized research. In Campinas, I was responsible for assisting the main local customer, and for managing the project and the personnel in different departments.
  • Schwemler Ltda.
    Owner And Manager
    Schwemler Ltda. Jan 2001 - Jul 2007
    Campinas Area, Brazil
    As an entrepreneur, I developed a local market-oriented line of fast-moving consumer goods (FMCG). Besides being the enterprise’s owner, I was responsible for the management of the following processes:- Development of the product and brand;- Management of production and of the trade sector;- Market research and analysis;- Launch of 5 different products;- Opening of 100 points of sale in São Paulo, Campinas and metropolitan zone, Curitiba and Porto Alegre, surpassing the defined goals, and making the brand known in those regions;- Establishment of a good business relationship with sellers, which led to the brand reinforcement, and to the care with the packaging;- Improvement of the customer experience, specially dedicated to marketing strategies, promotional campaigns, and merchandising.
  • Lojasul Eletrodomésticos
    Marketing And Promotions Coordinator
    Lojasul Eletrodomésticos 1995 - 1997
    Porto Alegre, Rio Grande Do Sul, Brazil
    - Responsible for the business plan, and marketing strategy of the retail brand from the estate Rio Grande do Sul’s capital.- Planning, organization, coordination and performance of promotional campaigns, and special events to develop the brand;- Management focused on a consumer-centric strategy, and on a customer experience-oriented strategy inside the store;- Coordination of promotional campaigns with advertising agencies, including support to the sellers and assistant to the local press, which increased the brand recall in the region.
  • Xerox
    Logistics Analyst
    Xerox Jan 1994 - Dec 1995
    Porto Alegre, Rio Grande Do Sul, Brazil
    - Responsible for providing support to the sales sector, tracking the products’ distribution, reporting directly to the department’s manager;- I implemented a new strategy for the logistic distribution flow, which led to an improvement of 80% in the equipment distribution.
  • Tectoy
    Promotions And Merchandising Assistant
    Tectoy Jan 1993 - Dec 1993
    São Paulo Area, Brazil
  • Nestle
    Public Relations Internship
    Nestle Jan 1991 - Dec 1992
    São Paulo, São Paulo, Brazil

Cecilia Schwemler Skills

Market Research Strategic Planning Teamwork Retail English Training Advertising Customer Service Business Planning Marketing Spanish Customer Experience Sales Operations Sales Project Management Marketing Strategy Project Planning Event Management Promotions Customer Relations Management Business Strategy Analysis Microsoft Excel Marketing Research Team Leadership Microsoft Office Negotiation Analytical Skills Customer Relationship Management Planejamento De Projetos Market Analysis Competitive Analysis Microsoft Word Strategy Business Development

Cecilia Schwemler Education Details

  • Espm
    Marketing
  • Faap
    Graduation In Social Communications With Certification In Public Relations And Advertising

Frequently Asked Questions about Cecilia Schwemler

What company does Cecilia Schwemler work for?

Cecilia Schwemler works for Qqfs (Qualitative & Quantitative Fieldwork Services)

What is Cecilia Schwemler's role at the current company?

Cecilia Schwemler's current role is Senior Market Research Manager.

What is Cecilia Schwemler's email address?

Cecilia Schwemler's email address is ce****@****ail.com

What schools did Cecilia Schwemler attend?

Cecilia Schwemler attended Espm, Faap.

What are some of Cecilia Schwemler's interests?

Cecilia Schwemler has interest in Marketing, Running, Strategic Planning.

What skills is Cecilia Schwemler known for?

Cecilia Schwemler has skills like Market Research, Strategic Planning, Teamwork, Retail, English, Training, Advertising, Customer Service, Business Planning, Marketing, Spanish, Customer Experience.

Who are Cecilia Schwemler's colleagues?

Cecilia Schwemler's colleagues are Fanny Catoire, Fabiana Rech, Julia Mojik, Andrew Stewart, Sebastian Berg, Anna De La Fuente, Kevin Brady.

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