User Experience Designer
CurrentFinance & Insurance company.• Created white-label life insurance and Income Protection products for leading brands such as Budget Direct, Singapore Airlines, Costco, RAC WA, and Heritage Bank.• Revitalized the Wealth Maximiser website, enhancing its functionality for wealth investment/management. Explore the updated site at www.wealthmaximiser.com.au• Drove UX improvements for NobleOak by redesigning and prototyping new features to the life insurance landing page, quote, and application tools for both web and mobile. • Conducted market research, user journey mapping, and competitor analysis, iterating designs in Figma to deliver high-fidelity interactive prototypes.• Oversaw UX design updates and user testing for the NobleOak website in collaboration with an external digital agency. Managed design production and provided feedback to ensure alignment with quality standards and design specifications.• Led the digital transformation of life insurance sales and client service forms, modernizing them for a digital-first experience.