Cecilia Lyche

Cecilia Lyche Email and Phone Number

Communication and Recruitment Specialist and Partner @ OÛT
Gothenburg, SE
Cecilia Lyche's Location
Gothenburg, Västra Götaland County, Sweden, Sweden
Cecilia Lyche's Contact Details
About Cecilia Lyche

Over 10 years of experience in digital marketing and the experience industry. Passionate about the magic that happens when communication meets the right audience. As a creative doer, I excel under pressure and love tackling challenges to achieve results.With experience in communication, project management, travel, service industries, and FMCG, I’ve found my true calling with a base in digital marketing. I enjoy measuring and optimizing strategies to build meaningful customer relationships.Driven by the desire to control my destiny and deliver work I’m proud of, I co-founded OÛT, a dynamic duo specializing in communication and recruitment. OÛT is a strong duo that helps brands grow and people develop. We focus on assisting companies in achieving their communication goals while recruiting the most skilled team members for their marketing teams.Outside work, I enjoy great food with friends and spending time my daughter and stay active spending time outside. To disconnect from my head and find my center I spend a lot of time in my second home: the crossfit box.

Cecilia Lyche's Current Company Details
OÛT

Oût

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Communication and Recruitment Specialist and Partner
Gothenburg, SE
Website:
outagency.se
Employees:
2
Cecilia Lyche Work Experience Details
  • Oût
    Communication And Recruitment Specialist And Partner
    Oût
    Gothenburg, Se
  • Oût
    Communication & Recruitment Specialist / Partner
    Oût Feb 2024 - Present
    Gothenburg, Vastra Gotaland County, Sweden
    OÛT Agency är en stark duo som får varumärken att växa och människor att utvecklas. Vi fokuserar på att hjälpa företag att uppnå sina kommunikationsmål samtidigt som vi rekryterar de mest kompetenta medarbetarna till deras marknadsteam.
  • Ess Group
    Marketing & E-Com Director
    Ess Group May 2022 - Jan 2024
    Gothenburg, Vastra Gotaland County, Sweden
  • Be Better Online
    Chief Specialist Officer & Partner
    Be Better Online Apr 2021 - Jun 2022
    Gothenburg, Vastra Gotaland County, Sweden
  • Be Better Online
    Cmo, Senior Social Media Consultant & Partner
    Be Better Online Oct 2019 - Apr 2021
    Gothenburg, Sweden
  • Be-Better-Online-Sweden-Ab
    Cmo And Senior Social Media Consultant
    Be-Better-Online-Sweden-Ab Apr 2019 - Oct 2019
    Gothenburg, Sweden
  • Be Better Online
    Cmo And Head Of Content & Social Media
    Be Better Online May 2017 - Apr 2019
    Gothenburg, Sweden
    Responsible for creating and developing a new business area within the agency, focusing on content and social media marketing. Helping our clients through online communication to perform better towards their business goals. Leading my team of specialists in their daily work and developing them both individually and as a team.As CMO, and a part of the management team, I’m in charge of the agency’s brand and all our marketing communication, including communication to our clients… Show more Responsible for creating and developing a new business area within the agency, focusing on content and social media marketing. Helping our clients through online communication to perform better towards their business goals. Leading my team of specialists in their daily work and developing them both individually and as a team.As CMO, and a part of the management team, I’m in charge of the agency’s brand and all our marketing communication, including communication to our clients, potential clients (leads generation) but also focusing on employer branding - all through online channels like SEM, social media and newsletter. Organizing and speaking in different types of knowledge events and seminars.Don't miss our recurring seminars #BBOfrukost and follow @bebetteronline on social media to get knowledge and tips for your online marketing! Show less
  • Almondy Ab
    Brand Manager
    Almondy Ab Nov 2012 - Feb 2017
    Göteborg
    To strengthen the Almondy brand and drive continued growth. International and national launches, promotions, online strategies, PR, both traditional and social media. Creating greater visibility and recognition - increase purchase rate in stores and create engagement outside stores. Develop sales materials and generate engagement within external sales forces and partners. Includes both B2C and B2B. Project management for innovation, product development and packaging design. Market analysis… Show more To strengthen the Almondy brand and drive continued growth. International and national launches, promotions, online strategies, PR, both traditional and social media. Creating greater visibility and recognition - increase purchase rate in stores and create engagement outside stores. Develop sales materials and generate engagement within external sales forces and partners. Includes both B2C and B2B. Project management for innovation, product development and packaging design. Market analysis (e.g. Nielsen) for trends and results to find and implement concrete actions. Involved in strategic business planning for brand vision and assortment changes, developments and investments. Mostly within the Nordic countries, Germany and UK, but also other markets in and outside Europe. Budget responsibilities and in charge of learning and coaching marketing interns. Show less
  • Bonnier Tidskrifter
    Marketing Coordinator
    Bonnier Tidskrifter Aug 2011 - Oct 2012
    Sweden
    Marketing coordinator for the magazines amelia, Damernas Värld, VeckoRevyn and STYLEBY.Campaign planning and production - mainly towards the consumer market. Link between editorial and marketing department. Responsible for purchasing and subcontracting, inc. contact with media agencies. Follow-up of campaign outcomes, economics and project management of brand building and sales driving events and fairs. Operates daily in both traditional and social media.
  • Forma Publishing Group
    Marketing Assistant
    Forma Publishing Group Feb 2011 - Jun 2011
    Stockholm
    A temporary position as marketing assistant for the companys B2B-magazines: Market, Icanyheter and Restaurangvärlden.Working with the communication and campaigns for the company’s three B2B magazines, coordination of print, web and moving images, payment services, books and event production. Copywriter for the titles self-advertising ads and project management for individual promotions and custom made communications projects.
  • Ck. Lyche
    Project Leader And Owner
    Ck. Lyche 2009 - 2011
    Gothenburg, Sweden
    In addition to my studies in marketing, economics, event and business project management I started my own company producing events. Project management with experiences. Created meetings and venues where people could meet each other, and trademarks. Event and communication where the focus, everything from idea and concept to implementation and evaluation. Event marketing and customer value where two key concepts. Mainly organized conferences, seminars, lectures and exhibitions focusing on… Show more In addition to my studies in marketing, economics, event and business project management I started my own company producing events. Project management with experiences. Created meetings and venues where people could meet each other, and trademarks. Event and communication where the focus, everything from idea and concept to implementation and evaluation. Event marketing and customer value where two key concepts. Mainly organized conferences, seminars, lectures and exhibitions focusing on interaction and marketing. Show less
  • Sts Alpresor
    Travel Agent, Assistant, Departure Manager, Guide And More.
    Sts Alpresor 2001 - 2011
    Gothenburg, Sweden
    Travel Agency. At first assistant chores but turning in to a full-time sales job to Sweden and Norway (telephone and over the counter) and later production assistant. Departure Manager at Landvetter airport for three years. Also worked as a traveling guide located in Austria. Service-oriented professional with a lot of customer contact.
  • Relevent, Event & Communication Agency
    Production Assistant
    Relevent, Event & Communication Agency Oct 2008 - Mar 2010
    Göteborg Area, Sweden
    Learning all I could during my studies on one of Gothenburg's best Event & Communications agencies. Internships which turned into part-time and later full time work. Assistant to founder, turning projects from ideas through development and into implementation. Sales in the form of participation at the first meeting and quotation and project plan writing. A job mixed with office work and event implementation at different sites and venues.

Cecilia Lyche Skills

Advertising Social Media Entrepreneurship Marketing Communications Online Advertising Marketing Strategy Public Relations Business Strategy Sales Social Media Marketing Digital Marketing Fmcg Product Launch E Commerce Digital Strategy Wordpress Seo Graphic Design Publishing Magazines Food Service Traveling Guide Product Development B2b Marketing Strategy Brand Management Leadership Event Planning New Business Development Public Speaking

Cecilia Lyche Education Details

Frequently Asked Questions about Cecilia Lyche

What company does Cecilia Lyche work for?

Cecilia Lyche works for Oût

What is Cecilia Lyche's role at the current company?

Cecilia Lyche's current role is Communication and Recruitment Specialist and Partner.

What is Cecilia Lyche's email address?

Cecilia Lyche's email address is ce****@****ndy.com

What is Cecilia Lyche's direct phone number?

Cecilia Lyche's direct phone number is +463172*****

What schools did Cecilia Lyche attend?

Cecilia Lyche attended Handelshögskolan I Göteborg, Högskolan I Borås.

What skills is Cecilia Lyche known for?

Cecilia Lyche has skills like Advertising, Social Media, Entrepreneurship, Marketing Communications, Online Advertising, Marketing Strategy, Public Relations, Business Strategy, Sales, Social Media Marketing, Digital Marketing, Fmcg.

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    Deputy Director General - Equality, Non-Discrimination And International Affairs
    Oslo
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