Cecilia Olocco Email & Phone Number

Barcelona, Ct, Es

North Sydney, Nsw, Au

Soprano is a B2B SaaS profitable company listed on the Deloitte Fast 50 list, outperforming larger competitors; a testament to our effective market strategy and strong execution.★ BUILD-Built and Led the Digital Marketing Team: Successfully established and managed a high-performing digital marketing team, including in-house web developer, in-house and freelancer graphic designers, In-house marketing automation, and In-house and freelancer content creators.-Manage different vendors: SEO, SEM, Branding, CRM integration. -Oversaw Technology Implementation: Steered the integration and optimization of key business tools such as Drift (conversational AI), ZoomInfo (ABM), and HubSpot.-Key player on the Rebranding Initiative: Led a successful brand transformation, defining new company values and corporative image.★ KEY ACHIEVEMENTS-Outperformed Industry Peers: Consistently ranked on the Deloitte Fast 50 list, surpassing larger competitors.-Built a World-Class Team: Developed and managed a high-performing digital marketing team from scratch.-Achieved Significant Growth: Delivered a 130% YoY increase in top-20 ranked keywords through cluster content SEO strategy. Grew MQL pipeline value by 5x in three years.-Optimized Marketing Efficiency: Reduced advertising campaign costs by 25% while increasing clicks by 37%. Improved Google AdWords landing page experience to increase quality score by +50%.-Developed Data-Driven Insights: Designed an analytics dashboard with pipeline forecasting capabilities.★ LEADERSHIP -Results-Oriented Leader: Demonstrated a proven track record of driving growth and success.-Talent Development: Committed to nurturing talent and creating a supportive work environment.-Strategic Vision: Effectively aligned team efforts with company goals and objectives.-Data-Driven Decision Making: Utilized analytics to inform strategic decisions and optimize performance.

During my sabbatical year, I embarked on a global adventure while consulting for several clients. One of my most significant engagements was with Memurai, the only enterprise-ready, native Windows port of Redis 7.As a consultant, I played a pivotal role in project management, strategic planning, and team leadership. I also delved into digital marketing, overseeing SEM analysis, designing PPC and SEO strategies, and creating engaging marketing materials.Beyond my technical expertise, I focused on building strong relationships with key clients and ensuring projects stayed within budget. My ability to adapt to different cultural contexts and work remotely proved invaluable during this unique experience.

North Sydney, Nsw, Au

Soprano Design is the largest group in the world offering corporate messaging services. With strong presence all over the world, with offices in Europe, North and South America, Asia, Australia and New Zealand.Soprano products are used actively by global top-100 companies, leading financial institutions, and large government agencies in four major world regions. Soprano’s award-winning engineering and innovation has resulted in a powerful cloud-based enterprise platform that powerfully integrates IP, SMS, MMS, voice, and location into a seamless secure business mobile messaging experience.Reporting to the CMO. Managing the New Customer Acquisition team, currently 4 people ( a team I built from scratch), responsible for the definition of the global new customer acquisition marketing strategy of the company. Coordinating the Marketing activities with the sales teams from 14 countries and the marketing teams from 9 of the biggest carriers of the world as AT&T, Telstra, Vodafone, Orange...I started in the company as Digital Marketing Manager for Iberia and LATAM and quickly grew up to my current position as Global Marketing Manager for New Customer Acquisition.Soprano Design has given me the opportunity to work with cross-cultural teams from all over the globe and being part of the development of our world awarded software products.In addition to outlining the marketing strategy, I work day by day with my Marketing team and the Sales teams from 14 countries to achieve the best possible results and budget optimization for each region.I also Manage the Digital Marketing department where I am responsible for developing the strategic plan for growth, its correct implementation and the management of our vendors.My multidisciplinary role allows me to work with the Product, Marketing and Sales teams all over the world, giving me a comprehensive vision of the business.

Hattie & Duke is a free-spirited accessories brand designed with love and high quality materials at an incredible and affordable price.As product manager, it is my responsibility to define the roadmap and ensure its correct implementation. In a daily basis I carry the relationship with the factories and I analyze next Sales, Marketing and Design the current and future products to define their cycle and evolution.

Barcelona, Spain, Es

SITmobile is a mobile communication and software development company focused on Mobile Marketing.This company is part of the Soprano Design Group.Reporting to the Marketing Manager, focused in Iberia and Latam markets. Responsible for managing the marketing communications and assisting with the strategic planning; Growing existing customers and Acquiring new customers for the Sitmobile brand. Aligning sales and marketing to generate quality business leads and opportunities.Managing vendors and internal team to achieve the most effective strategy implementation.Regarding my Product Owner responsibilities: Defining product strategy, short and long term roadmap. Developing detailed specifications for improvements or new features for the platform, no only in report writing but with design example implementation for better guidance to the developing team (Ruby on rails technology). Agile work methodology.

Herzogenaurach, Bavaria, De

Reebok is a global athletic footwear and apparel company, part of Adidas group since 2005. Reebok is an American-inspired, global brand that creates and markets sports and lifestyle products built upon a strong heritage and authenticity in sports, fitness and women’s categories. The brand is committed to designing products and marketing programs that reflect creativity and the desire to constantly challenge the status quo.As part of the Disney Product team It was part of my job to have a comprehensive inside of Disney and Reebok brands. Apart of having a high understanding of materials and technical aspects of the products. I worked side by side with the Development and Marketing department, in a teamwork and dynamic environment.

Contracted Marketing Services Including: Digital Marketing Strategy, Comprehensive Audits, Website Project Management, Branding/Positioning Analysis, SEO, SEM, Optimization of E-Commerce feeds, Marketing Automation Software Services, Inbound Marketing Strategy and Planning, Social Media Strategy and Planning and UI/UX Design.

Internectivo is an Advertising Agency, specialized on Digital Marketing . As full-service digital agency, Internectivo provides expertise across Service Design, Experience Design, Marketing Communications and Implementation. Formed by a young and dynamic team of passionate and experienced professionals.

Internectivo is an Advertising Agency, specialized on Digital Marketing . As full-service digital agency, Internectivo provides expertise across Service Design, Experience Design, Marketing Communications and Implementation. Formed by a young and dynamic team of passionate and experienced professionals.

B.A. In Advertising, Public Relations And Applied Communication, Advertising

B.A., Design, Design And Applied Arts

Ms In Marketing, Marketing

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