Cecilie Friis Email & Phone Number

Hobro

Tilst

As Marketing Manager at World Translation, my primary responsibilities include:- Developing detailed marketing strategies with clear objectives and segmentation of target audiences.- Focus on optimising our presence on digital platforms through Google Ads, including managing campaigns with a focus on conversions, budget optimisation, and production of effective adverts.- Analysing the effectiveness of our marketing activities through detailed reports and utilising insights to continuously refine our strategies and budgets.- Working on email marketing, including strategy development, segmentation of our customer base, and production of engaging newsletters to retain existing customers and attract new ones.- Managing the content on our website, ensuring it reflects our brand values and appeals to our target audience, as well as writing engaging blog posts to drive traffic and engagement.I am dedicated to creating visible results and driving growth for World Translation through a data-driven approach to digital marketing.

Aarhus

Through in-depth insights into the ticket sales, I create effective marketing that leads to increased sales for and with customers within the performing arts industry, including theatres and music venues. My job includes: - Developing marketing strategies, including KPI's, marketing objectives, marketing goals, target group segmentation, persona descriptions, and content and media plans. - Developing marketing reports focusing on the correlation between marketing activities and sales, as well as streamlining the marketing budget. - Social Media marketing, including Meta Business Manager with effective Facebook and Instagram Ads, Facebook Catalogue, YouTube Ads, and organic SoMe content. - E-mail marketing, including strategy, segmented newsletters, and production of newsletters. - Google Ads- Google Analytics - Influencer Marketing

Skanderborg

Jeg var med til at markedsføre PUMAs produkter på det danske marked. Mine opgaver indebar blandt andet: - Udarbejdelse og eksekvering af markedsføringsplaner for PUMA på tværs af platforme, herunder både instore markedsføring og digitale medier i samarbejde med danske kunder. - Koordinering af lancerings-og brandingevents. - Kontraktudarbejdelse til ambassadørsamarbejder med nogle af Danmarks største musikere og sports-stjerner.- Dagligt arbejde med influencers samt kontakt til PR-bureau og danske magasiner.- Forberede markedsføringoplæg til og deltage i salgsmønstringer for både store sportskæder og modebutikker. - Rapportering af markedsføringsaktiviteter samt salg. - Håndtering af markedsføringsbudget.

Horsens

As Content Manager at Insero, it wasmy job to ensure that the many stories from the company and its employees are beind told throughout the organisation and to external stakeholders. Insero is a development- and consultancy company, which takes the lead in the green transition with sustainable energy solutions.

Silkeborg, Region Midtjylland, Danmark

Men ansvar for al content var det min opgave at kommunikere SPORT 24's DNA bredt ud. Det skete ved at udvikle en god content marketing strategi og skabe godt, værdifuldt indhold på en række forskellige kanaler - alt sammen med udgangspunkt i veldokumenterede personaer og med kontinuerlig tanke på den optimale kunderejse.Jeg var derfor ansvarlig for SPORT 24's Facebook, Instagram og blog. Der ud over producerede jeg tekst til nyhedsbreve og hjemmesiden samt koordinerede PR.Mine opgaver inkluderede: - Udarbejdelse af content marketing strategi med udgangspunkt i SPORT 24’s DNA. - Facebook: strategisk udvikling; planlægning, kreation og distribution af indhold; annoncering; koordi-nering med eksterne partnere og kundeservice. - Instagram: strategisk udvikling; planlægning, kreation og distribution af indhold; annoncering og kun-deservice. - Blog: strategisk udvikling; planlægning, kreation (herunder interviews) og distribution af indhold; annoncering; SEO-optimering.- Udarbejdelse af tekst til nyhedsbreve.- Korrekturlæsning på al ekstern materiale.- Oversættelser fra dansk til engelsk.

Som freelance copywriter hos European Bartender School var det min opgave at oversætte diverse engelske tekster til dansk. Centralt i mit arbejde var, at teksterne fungerede både rent sprogligt og i forhold til målgruppe og platform. Det betyder også, at der ikke blev oversat ord for ord, men i stedet blev der arbejdet med det gode og kreative sprog.

Fredericia

Strup & Strup is a PR-bureau which focus on Content Marketing and Brand Journalism. Through my work for them, I am gaining more and more knowledge about good and effective writing for businesses. I started out as an intern, but when the internship ended, Strup & Strup decided to keep me as communication advisor. Some of my assignments includes:- SEO- Website metatags- Writing articles for Jyllands-Posten and OnsdagsAvisen in Horsens- Social media (Facebook, Instagram, Twitter, LinkedIn and Google+)- Interviews

Agro Food Park

Danish Food Cluster is a relatively new initiative. As such, my position as communication advisor holds a lot of responsibilities and different assignments. To keep it short, some of the tasks I perform are: - Update and activate the content plan for both social media sites (LinkedIn, Twitter, and Google+) and the other Danish Food Cluster communication channels (newsletter, blog, news on the website, and member mails). - Write texts - press releases, news, articles and properly other. - Developed a communication strategy with KPI's and ROI goals - and ensure that they are reached.- Update SEO on the website.- Helping with and at various events.- Take photos from events to be used in marketing material. - The majority of the communication is in English. There is no doubt about that my knowledge and skills are being tested to the maximum, but the gain here at Danish Food Cluster is colossal.

Ma In Corporate Communication, Kandidat

Med en kandidat i Corporate Communication fra Aarhus BSS har jeg arbejdet med følgende områder: Strategisk kommunikation.

Bachelor'S Degree, English, Communication, Marketing, Branding

Gymnasiel Uddannelse

Activities and Societies: Elevråd - næstformand, formand