Colleen Turner Email and Phone Number

Oversee Axios’ brand strategy, integrated and product marketing teams with a focus on growing the company’s revenue and influence via strategic partnerships. Working in tandem with sales, edit, Studio, Live, Entertainment, tech and product, we work to ensure that Axios is delivering fresh and innovative ideas to market.As part of my per view, I concept and lead Axios 3rd party partnerships in collaboration with our internal leadership team and external stakeholders. This includes programs such as TN50: The Business of Women’s Sports with Deep Blue Sports & Entertainment. I also launched and manage Axios Activate, the official LinkedIn page of the Axios business team.

One of three business side employees chosen to work on the cross-company task force. Tasked with figuring out how to attract more young and diverse readers to the Washington Post from new storytelling formats and newsroom beats to strategic external partnerships.

Global client lead handling cross-platform partnerships. Worked with clients such as Google, Visa, Amex, Accenture, and Siemens.In this role I led and was the main point of contact for paid media partnership discussions with external clients. Internally, I worked closely with my counterparts in marketing and sales operations to incorporate all aspects of Washington Post business in our proposals - from our standard ad solutions to research, live events, print, and subscriptions.I spearheaded The Washington Post’s first ever Google Stream 2 win and broke credit card business via “The 7” launch partnership with Amex + a custom content program with Visa. Consistently hit revenue goals YoY and exceeded my FY’21 goal by $9M (total revenue: $15M). Received The Post’s MVP award for sales year 2021.My experience spans across multiple verticals including healthcare/pharma, finance, CPG, and advocacy.

Advocacy client lead handling cross-platform partnerships. Clients include associations, coalitions, and corporate government affairs offices of companies such as Google, Wells Fargo, Koch Industries, and Lyft.Consistently hit goal YoY and received The Post’s first ever Collaboration Award for sales year 2019.

Corporate and CPG/QSR client lead handling cross-platform partnerships. Clients include Deloitte, EY, PwC, ADP, Danone, Wendy’s, Coca-Cola, PepsiCo, Mondelez, and P&G.

Support Corporate advertising sales teams on all integrated media proposals from pre-sale strategy through campaign execution and reporting.

Xerox account; focus on B2B advertising and brand awareness. Developed media strategy across digital and traditional media channels. Saw campaigns through from the brainstorming process to campaign execution and reporting.

Xerox account; focus on B2B advertising and brand awareness. Handled reporting and supported senior associate in launching and optimizing brand campaigns with partners such as The New York Times, WSJ, Washington Post, NBC, etc.