“Dive deep into the data. Then trust your gut.” (Andy Grove) - is my mantra. Engineer by training and profession, I am both left and right brained. I love to analyze complex business problems, dive deep into consumer underlying motivations to creatively identify insights-driven solutions to fuel the development of my strategies, brands, innovation pipelines and communications. Over 15 years in Consumer Health & Wellness (Medical Devices), blue-chip FMCG & Advertising, I have enjoyed leadership positions at global, regional and country levels, in Strategic & Operational Marketing and Sales, Brand Development, Portfolio Management, New Product Development & Upstream Innovation and Market Research & Insights.Hands-on executive, I am always ready to roll-up my sleeves and support my team and cross-functional colleagues. Recognized for my coaching and listening skills, I love to help talents blossom.Led by my passion for digital technologies and enthusiast about the numerous opportunities to empower consumers and end users through technology, connectivity and data, I attended an Executive course on Data Science & Management at EPFL/HEC in Lausanne.I enjoy meeting new people and hearing new perspectives. Reach out if you would like to talk about opportunities in Connected MedTech, Consumer Health & Wellness, Digital Health and Consumer Durables & Electronics.COMPETENCIES | SKILLS ● Business/Marketing Strategy● Brand & Product Positioning● New Product Development & Upstream Innovation (Medical Device, physical/connected, digital/app, IoT)● Market Research & Consumer Insights Generation● Go-to-market Strategy / Product Launch● Omnichannel / Digital Marketing Communications● P&L and Budgets Management● Cross-functional Team Leadership (15+) R&D, Program Management, Design, IT, RA, Legal, Clinical, BI● Managing and Coaching (remote, multi-cultural) Teams
Listed skills include Brand Management, Fmcg, Customer Insight, Strategy, and 34 others.