Celeste De Santiago Email & Phone Number

Santa Barbara, California, Us

- Manage partner onboarding and activation of affiliate channels for a diverse portfolio of clients, including several Fortune 500 companies across industries such as tech, pharmacy, and automotive.- Identify optimization opportunities, resolve issues, and ensure brand integrity through quality control for 100+ partners. Prioritize and address concerns based on impact, driving enhanced performance and satisfaction.- Increase partner base by 113% using targeted research, outreach, and relationship-building strategies, resulting in a 100% growth in revenue-active partners.- Negotiate and develop data-driven campaign proposals aimed at meeting client KPIs, maximize budget, address client concerns on call ensuring alignment, and achieving an 85% proposal approval rate.- Execute campaigns from asset collection to performance tracking and reporting, delivering detailed recaps with strategic recommendations, resulting in the renewal of 3 partnerships for future campaigns.

New York, New York, Us

- Studying fundamentals of digital marketing including paid search, paid social, SEO, media planning and programmatic.- Work on a client project with a team of three to conduct an SEO audit and develop a tailored report offering strategic recommendations to optimize website visibility for a nonprofit organization.- Engage in proactive client communication with status update conversations, effectively explaining project plans, and addressing any inquiries or concerns.- Generate mockups of headlines, title tags, and meta descriptions, providing comprehensive guidelines, and ensuring adherence to industry standards.

New York, New York, Us

- Collaborated with a team of six to strategize, execute, and evaluate a 30-day paid search engine campaign for a nonprofit organization, and delivered a final presentation to the client, showcasing the campaign's positive impact. - Created, deployed, and optimized 2 paid search campaigns in Google Ads with a budget of $5,000, resulting in one ad group achieving a conversion rate exceeding 80%.- Maintained a pacing document by recording and analyzing crucial metrics such as spend, clicks, CTR, CPC, and conversions prompting a strategic shift in keyword selection.- Strategically devised and confidently presented an impactful media plan to a distinguished panel of industry experts for a simulated client/capstone project.

Oakland, California, Us

- Research, analyze, and deliver a pipeline of curated candidates to author book projects resulting in timely partnerships for over 75% of new titles- Develop outreach emails to potential candidates, highlighting similarities between their skills and our needs resulting in a reply averaging of 50% of candidates- Manage a portfolio of up to 15 projects, then triage tasks based on expected ROI to decrease book production lead time by 25 days, and the increasing number of authors signed per quarter by 15%- Work with cross-functional team members to interview candidates, oversee author acquisition progress, and support with additional research as needed to ensure a smooth transition into the editorial phase

San Francisco, Ca, Us

- Collaborated and partnered with hiring managers and recruiters to understand role requirements and deliver quality candidates to more than 10 internal clients- Responsible for building and owning a portfolio of up to 12 candidate pipelines using Boolean searches, LinkedIn, X-ray, networking and various creative search techniques to correspond with up to 50+ candidates a week- Sourced top talent to build technical engineering teams including Front-end, Back-end, Python, and C++ developers, as well as Data Scientist, Data Architects, and DevOps- Problem-solved and improved best practices throughout the sourcing and recruitment process, such that 70% of the matched candidates to move forward received an offer, while scheduling, interviewing and assessing candidates - Championed my responsibilities by providing exceptional customer-centric solutions to both the candidates and hiring teams throughout the recruitment process, while assisting the team with administrative work

San Francisco, Ca, Us

- Compiled, sorted, and verified the accuracy of over 100 documents a day, while generating daily reports project progress- Documented the extent of accuracy, by entering data into excel, pinpoint problems, and recommend improvements for a better extraction

San Francisco, Ca, Us

- Researched local SF organizations and high school counselors as potential users.- Analyzed and determined what blogs and/or online magazines could be used to attract a high school audience.- Utilized excel to complete data entry and organize information.

Oakland, Ca, Us

- Utilized Salesforce data to look for leads in the database