CELÉSTE BURGERChartered Marketer SA (CMSA)I’m a Chartered Marketer and a consulting brand strategist. For over two decades, I have combined strategic branding, brand and marketing communications and integrated tactics for clients and their stakeholders. I specialise in Brand Positioning and help my clients differentiate in the marketplace. Aligning your business and brand strategy with your marketing strategy is essential for increased and growing revenues.I have provided practical training in Brand Strategy, Brand Architecture and positioning, and Organisational Behaviour at tertiaries, including Vega School for Design, Branding, and Business. My work includes conceptualising, crafting, developing, and implementing communication strategies and creative concepts for B2G, B2B, and B2C brand owners. Implementation spans local and international brands across multiple industries. I have great enthusiasm for professional services and the franchise industries. I am committed to results-driven marketing and the credibility of the marketing industry. I am a Board member of MASA (Marketing Association of South Africa), a former president, and a current board member of the ABC (Audit Bureau of Circulations of South Africa). I also serve on the MPP Collective. I was honored to serve on the judging panel for the Marketing Achievement Awards 2022, 2023, and upcoming 2024. I am available for Consulting CMO roles, Strategic Marketing and Marketing Implementation management, Brand consulting, Marketing consulting, Brand Strategy, Marketing Channel Planning, Integrated Communications Strategy, Digital transformation & Implementation, Marketing tactics project planning and implementation, campaign development and execution across platform (on- and offline) as well as channel planning, budget planning and management (start to end).