Strategizing how to best communicate Cinereach's mission, vision, and work to the creative community, prospective partners, and supporters through the website, social media, email, collateral, and public relations/community engagement. Growing an audience while Cinereach expands its mission as a story incubator and media production company working to bridge the gap between impact media and popular entertainment in film, TV, video games, and more.

Along with the duties outlined in my previous role as Manager of Marketing and Public Relations below, I manage the membership program (including creating and running members-only events and Open Houses), ideate and run public social/cultivation/community events, oversee the annual First Novel Fete in association with our Annual Awards Benefit, engage The Center's Writers Council, and create and manage special projects that cultivate a community of readers and writers.

- Managing social media- Press outreach and media relations- Creating promotional campaigns for programming and fundraising- Managing membership drives and retention - Managing promotional and strategic partnerships with businesses, organizations, publications, and influencers - Working with Art Director on branding projects and marketing materials- Managing messaging and copywriting for email communications and website - Liaison with Marketing and PR Committee of the Board of Directors

I manage marketing and communications strategy and execution across the organization. Programs include: Greenwich House Pottery, Greenwich House Music School, Greenwich House Youth Community Center, 4 senior centers, Senior Health and Consultation Center, Chemical Dependency Program, Methadone Maintenance Treatment Program, and the Children's Safety Project. Main responsibilities include:- Website management and content creation (copy writing, blogging, content marketing) - My first year also included project management for a website redesign: working with the design firm to conduct UX/UI research and guide design, building out the new website, and leading rebranding of the organization's visual identity - Social media management- Email campaign management- Promotion for six annual fundraising events, along with designing and producing print collateral and leading visual styling of the event space- Managing print, digital, and social media advertising, Google Adwords, and promotional partnerships- Writing, designing, and managing production of print collateral - Managing press outreach and incoming press requests- Creating promotional campaigns for the organization/programming/events, appeals/fundraising campaigns, and donor relations communications campaigns- Managing community partnership opportunities- Managing media library and media production

-Manage social media accounts: Facebook, Twitter, Instagram, Pinterest-Email marketing campaigns and newsletters via MailChimp-Managing press and PR, writing press releases, managing exhibition listings-Blogging/content marketing (see http://markelfinearts.com/blog )-Reporting on analytics for social media campaigns, email marketing campaigns, and website traffic-Designing marketing materials and exhibition catalogues -Planning advertising campaigns

After helping to open the space, my primary role was Manager of Programming and Communications:- managing the creation, planning, promotion, and execution for arts and craft classes, concerts, and special events- recruiting and managing teachers and performers- managing registration and ticket sales- managing social media accounts- website management, including blogging- marketing for venue and cafe as a whole- writing and managing newsletters and email marketing campaigns - liaising with pressAlso serving as Executive Assistant, my other responsibilities included:- buyer for retail store and class supplies- merchandising - branding- menu planning for cafe- human resources and bookkeeping duties- general store management

I worked for Planned Parenthood's national chat service, where I discussed sexual and reproductive health issues related to birth control, STDs, pregnancy, and abortion.In February, 2013 I was promoted to Quality Assurance Monitor where I continued to work on the chat service, oversaw the performance of other educators, coached educators, worked with supervisors to help maintain and grow performance quality, assisted with training new educators, and worked on communications projects.

I was on staff for the app, Ask a Stylist, and did project assistance for Google's first ecommerce venture