Celeste Perez Email & Phone Number

Los Angeles, Ca, Us

Droplet is a sparkling, stress-balancing adaptogen drink made with whole fruit juices, organic adaptogens, and aromatherapeutic superfoods. Developed by an all-female team of designers and food scientists, Droplet draws from scientifically-backed plant magic to help you fight stress and feel balanced without any harmful ingredients.Winner of two Dieline Awards: Best Brand Identity - Beverage, Best Beverage Packaging. Finalist for a NEXTY Award in the Best New Ready to Drink Beverage category, BevNet’s New Beverage Showdown, and the InnoBev Awards. Featured in Forbes, Well+Good, Glamour, Byrdie, and more.

Well Fed is a holistic branding and content studio. With intuitive design and visual communications strategies, our work has included concepts and brands for celebrities, influencers, VCs, and iconic properties like the sbe group, ROE Caviar, and the SLS, Mondrian, and HYDE Hotels. Whether it's London, Miami, Nassau, Doha, or Los Angeles, Well Fed's thoughtful approach to design and branding applies with a variety of business models, from B2B, DTC, retail, to food and beverage. Throughout the years, we've cultivated a set of skills that best complement the needs of startups and early-stage ventures.After 5 years of building businesses for clients, Well Fed launched its first in-house brands, Tenfold and Droplet, this year. Droplet combines our product development skills with our brand design expertise, and has since won Dieline Awards for Best Brand Identity - Beverage, and nominated for Best New Beverage at the Expo West NEXTY's 2020.Well Fed is a global, female-led team, with outposts in Los Angeles and Australia.

Founded Artful, an online design studio providing meaningful employment for creative women worldwide.

Hosted and produced food and travel content for various media outlets, including Tastemade. Content includes hosting, food styling, on-camera interviews, travel guides, and experience driven storytelling, distributed on Facebook, YouTube, Instagram and Snapchat.Produced successful social media takeovers for Instagram and Snapchat. Snapchat Discover content consistently received a million views per airing. Brand partnerships include: Samsung, Casper, Sole Serum, and more. For more info, visit CelestePerez.com.

Lead marketing and design efforts for ROE Caviar, targeting an elite, high end audience.Create and schedule high-quality, luxury content for brand, and carry out SEO strategies. Design packaging and brand collateral, developed and customized Shopify e-commerce website and plugins.ROE Caviar is now the 8th top search term in international searches for "caviar".

Developed new lines of business for top tier influencer talent via licensing and joint venture partnerships in the consumer product space.

Strategized and launched comprehensive PR campaigns, resulting in coverage by ABC, Los Angeles Times, AAA's Westways, Christian Science Monitor, CNN Travel, blogs and more.Directed branding and design for all Six Taste material, including promotions, city guides, and content for company social media and email marketing.Developed social media campaigns making Six Taste Food Tours the #1 Highest Rated Tourist Attraction in Los Angeles on TripAdvisor in less than 6 months of business.Curated and executed tours featuring iconic restaurants and local eateries, maintaining professional partnerships with more than 150 restaurants in the Los Angeles area.

Launched and operated Nectar Skincare, managing all aspects of business, including product development, packaging design, web development, social media content creation and management, distribution, fulfillment, marketing, and PR.After just 2 months, Nectar Skincare was chosen from more than 3,000 businesses as a finalist in DailyCandy.com's Start Small, Go Big Small Business Competition, gaining over 20,000 subscribers.Featured entrepreneur on HelloGiggles.com.

Glendale, California, Us

Lead bi-weekly product development meetings for jewelry, watches, hair accessories, bags and backpacks, regularly managing more than 100 product submissions from concept to production week to week.Created, maintained, and presented weekly retail sales reports of franchise related fashion and home products for Product Development, Marketing and Sales teams, culminating in a solo presentation to global executive management.Designed comprehensive a press book using Adobe InDesign, distributed across all lines of business and used for marketing and sales purposes.Analyzed trends and researched possible business opportunities for Disney branded fashion lines.

Supervised design, branding, and production of new, alternative campus newspaper and online magazine with a circulation of more than 2,000 at the University of Southern California.

Produced live, 30-minute weekly newscast, leading a newsroom of more than 50, including producers, anchors, reporters, writers, editors, and graphic artists. Enterprised and assigned stories for program, then organized stories for final program order.

Gardena, California, Us

Introduced online collaborative forms, spreadsheets and documents to corporate offices and 63 retail and outlet locations, increasing department efficiency by 90%Designed and published company's first employee dress code magazine, used by 400+ employees.Conducted Google Apps, Adobe Photoshop, InDesign, Microsoft PowerPoint and Excel training for management and director-level employees.

Facilitated projects and events for Jeepney Music, apl.de.ap from the Black Eyed Peas' record label. Maintained network databases, and created databases specifically for Asian Pacific American media outlets and university-related organizations.

Broadcast Journalism

Ba, Broadcast Journalism

Minor, Entrepreneurship

Minor, Music Industry

Innovation And Entrepreneurship Certificate, Entrepreneurship/Entrepreneurial Studies